Welcome to the guest enthusiastically to serve Lijiang to help the city's efforts to promote the orderly recovery of the tourism industry

Author:Cultural Tourist Headline News Time:2022.07.11

"Our travel agencies received a total of more than 3,600 tourists in June. The tourists who have received more than 6,000 people who have received currently received more than 6,000 people. Many tour guides have started to bring groups. Lijiang tourism market recovers and recovers. On the 10th, Cun Jiarong, deputy chairman of Lijiang and Holiday Travel Agency, was busy receiving the team with employees.

Recently, with the support of the domestic epidemic prevention and control situation, with the support of a series of "major benefits" policies such as the adjustment of the "melting" mechanism of inter -provincial tourism, after preliminary estimation, 3.109 million people receiving tourists in Lijiang in June, an increase of 51.8 month -on -month increased by 51.8. %; Total tourism revenue of 50.13 billion yuan, an increase of 51.8%month -on -month, resumed to 64%and 48%in 2019, respectively. The increase in tourists from the number of tourists has seen the hope of various factors in Lijiang. confidence.

Since June, Lijiang has innovative measures to actively adapt to new changes in the market, meet the new needs of tourists, and welcomes the enthusiasm of guests; innovative thinking, continuously improving the quality of service, and the enthusiasm of service; Visitors create a safe, orderly, civilized, harmonious tourist environment.

Innovative measures Welcome to the guests' enthusiasm

Since June, under the leadership of the Lijiang Cultural and Tourism Bureau, Lijiang Cultural Tourism has appeared in the 2022 Chongqing International Municipal Consumption Consumption Festival and the "Yuan Universe" Cultural Tourism Conference, the China Great Shangri -La Tourism Promotion Alliance Association and other domestic major cultural tourism Activity. The preferential policies of Lijiang's "summer tour" and unparalleled "summer" tourism resources to the source of the "summer tour" are actively expanded by foreign promotion activities to actively expand customers.

"Going out, coincidental marketing", Yulong Snow Mountain Scenic Area also took the pace and went to the Sichuan -Chongqing market to carry out marketing activities. According to the director of the marketing center of Yulong Snow Mountain Management Committee and Cheng Hong, the innovative marketing model of Yulong Snow Mountain Scenic Area, in the form of theme promotion and talk, strengthens the exchange with travel providers, group agencies, tourism stores and OTA platforms, so that the travel dealer agency Further understanding the tourism resources and development prospects of Yulong Snow Mountain, deepening cooperation and exchanges with the destination market, and promoting the expansion of the market. "Based on the advantages of the natural resources of the scenic spot, the preliminary marketing advantages are continuously transformed into the advantages of customer sources and industrial advantages, so that more tourists can understand the Yulong Snow Mountain, walk into Yulong Snow Mountain, and understand the Yulong Snow Mountain.

It is reported that the Yulong Snow Mountain Scenic Area returned to more than 10,000 tourists on June 29 and continued to grow. On July 7, tourists' reception volume returned to 15,000 people, most of which were tourists in Guangdong, Sichuan, and Hunan Province. "

The lights of the ancient city of Lijiang at night were lit, and tourists from Hubei Qin Hao took his family to walk in the bustling crowd: "We just finished supper from the Lion Mountain Night Market to walk to the ancient city. , I don’t want to leave anymore! "

At 11 o'clock in the evening, Li Juan, the owner of Lijiang Ancient City B & B, was still waiting for her residents to return: "From late June to the present, the inn is full of rooms. The rooms in mid -to -late July have been reservations. There are a lot of playing, they have fun in the ancient city of Lijiang, and they come back late. "

In October 2021, Lijiang Ancient City was shortlisted for the first batch of national night economic demonstration zones. After the tourism market gradually recovered, the "night tour of the ancient city" continued to heat up. In order to allow tourists to come to the ancient city of Lijiang, it is delicious, fun, and good -looking, and the ancient city of Lijiang is innovative, enriching the ancient city's business format, opening the cultural and creative night market, opening up the net red punch point, and the intelligent and technological empowerment of history and culture. The ancient city of Lijiang received 593,700 tourists in June. As of July 5, it had reached 82,000. The number of instantaneous people at night exceeded 50,000 in a row. Visitors could master the flow of people through real -time passenger flow big data platforms to avoid congestion and gathering. Tour the ancient city comfortably.

Innovative thinking service is enthusiastic

Since June, tourists have come, and the average daily passenger flow of Lijiang Airport, railway station and other daily passenger flow has continued to rise. From June 15th, Lijiang Airport has returned to more than 60 since June 15th. On the 4th, Lijiang Airport entered and exited Hong Kong flights of 116 times. The Lijiang Railway Station has maintained 13 pairs of times a day since June 15th, and transport passengers have maintained more than 10,000 people. As of July 5, transport passengers reached 14043. There are more tourists, the service enthusiasm does not decrease, Lijiang continues to innovate the thinking model, creating a safe, orderly, civilized, and harmonious tourist environment for tourists, effectively consolidate the results of the hard -won tourism market order, and resolutely protect the Lijiang tourism. A golden signboard promotes the sustainable and healthy development of the tourism industry.

Lian Yunsheng, a tour guide manager of Lijiang Nature Travel Agency, mentioned: "Since the beginning of June, the number of tourists received by travel agencies has continued to increase, receiving 8 to 9 teams per day. Summer tourism is recovering rapidly. When travel agencies are headaches, how to make tour guides more calm Back to their respective posts, the training activities carried out by the Lijiang Cultural and Tourism Bureau came in time. "

(Photo by Gao Wenbin)

Judging from the number of tourists in the reception team, Lijiang received 4108 tourist teams in June and 92,858 tourists receiving teams. Since June 13, the number of tourist teams in the city has returned to more than 100 regiments, and the number of tourists from the reception team has returned to more than 2,500 people. As of July 5, the number of tourist teams in the city has reached 426 groups, and team tourists have returned to 8,374. Team tourists have continued to increase, and many tourists including tour guides have returned to their respective positions and started busy and intense tourism receptions. Zhang Yong, chief of the industry management section of the Lijiang Cultural and Tourism Bureau, introduced that starting from June, the competent department of Lijiang Tourism Industry invited famous teachers to train practitioners in Lijiang tourism by combining online and offline. After the Lijiang Tourism market was obviously heated, the Lijiang Culture and Tourism Bureau actively held a conference on summer tourism reception and warning education for tourism agencies and tour guides to re -mobilize summer tourism reception work, and for the tourism market order after recovery in the tourism market, Safety production and other issues have been repeatedly required, emphasized, further clarify tasks, consolidate responsibilities, strengthen measures, and bring some of the latest legal and regulatory knowledge to tour guide personnel. personnel.

The tourism industry resumes the "red vest" in the people of the scenic spots and scenic spots in Lijiang. Lijiang actively conducts volunteer services, publicize the precautions of civilized travel to tourists in the concentrated area of some scenic spots. Services to show "Lijiang Temperature".

In addition, the departments at all levels of Lijiang have implemented a normalized epidemic prevention and control measures and comprehensively strengthened tourism service guarantee work. From July 8th, the Wen Travel Industry has begun a three -month -old tourism market order. Visitors create a tourist environment of "the heart of travel, the peace of life, the rest assured of the food, the reassurance of the food, the happiness of the entertainment, the purchase of the heart, the comfort of the tour, and the safe and secure".