Crossing the old ferry to explore the secret of the gauze lamp —— Gansu Lanzhou Hekou Ancient Town launched a non -heritage scene script to kill the "gauze secret realm"
Author:China Tourism News Time:2022.06.21
"The guests from afar are welcome to the ancient town of Hekou. I am the mayor. Today is the prayer lantern for our town. Strong brain ', find out the secret of the gauze ... "The script killing host introduced it, and a group of players in the costumes scattered into the ancient lanes of the scenic area. Kill the task, find the final answer.
Recently, under the guidance of the Gansu Provincial Non -Heritage Protection Center, the large -scale immersive real -scene non -heritage drama "Sin lantern secrets" jointly created by Gansu Xirong Cultural Tourism Development Co., Ltd., Gansu Qingsong Tourism Management Co., Ltd. and Grapefruit Youth Project Team, in Gansu Province Laidou Ancient Town Scenic Spot in Xigu District, Lanzhou City. As the first real -scene non -heritage drama in Gansu Province, it tries to use the scenic spot landscape as the carrier, culture as the soul, and script killing as the meridian, stimulate the development vitality of the scenic area, and inject long -term development energy into the scenic area. This attempt is a challenging innovation move in the Gansu Provincial Culture and Tourism Industry.
The role of the script played Luo Yanpeng
Make good resources
The ancient town of Hekou is located in the north bank of the Yellow River in the Xigu District of Lanzhou. It is one of the four famous ferries upstream of the ancient Yellow River. Since ancient times, the estuary is an important level to the Hexi Corridor and the Water Basin. It is a place where the ancient "Silk Road" and "Tang Fan Ancient Road" intersect and penetrate.
In April 2014, Xigu District, Lanzhou City launched the implementation of the ancient town of Hekou Ancient Town, and successively invested 250 million yuan to build a historical and cultural cultural culture with rich historical relics, outstanding architectural features, complete basic conditions, good ecological environment, and strong project driving force. Famous towns, Hekou Guzhen rejuvenated a new look. Driven by a series of ancient town cultural tourism activities and brand propaganda, tourists have continued to grow, and villagers in ancient town have also realized entrepreneurship at their doorstep.
In recent years, affected by factors such as the epidemic and the lack of experience in the scenic area, the development of the tourism economy in the ancient town is slightly insufficient. "After we intervene in the operation and management of the scenic area, we want to use the resources of the scenic area to find a characteristic drainage path, which not only allows tourists to find more fun in the ancient town, but also links the scenic area merchants and residents to achieve long -term development of scenic spots." Gansu Gansu. " Zhao Zhihao, general manager of Qingsong Tourism Management Co., Ltd. said.
As a result, the entire operating team began to find an operational way to save operating costs, but also make full use of the scenic area resources and release the cultural charm of scenic spots to live in a living scenic spot. After many field investigations and observation and learning, the operator locks his eyes to the trend culture and entertainment project of the script killing.
Innovative experience
"Hekou ancient town has deep cultural heritage, and many ancient buildings, such as Bell Tower, Bridge, Gate, Torii, Pier, can be used as the background and basic scenes of script killing, providing players with broader activity space and more A strong sense of substitution. We hope that this will become a new starting point for the operation of the scenic area to provide tourists with a better immersive tourism experience. "Zhao Zhihao said.
At present, many scenic spots in the country have launched real -world script killing products. The interactive real -world script kills has gradually become a popular choice for young people's social entertainment, and it has also become an important category for the development of the Wenyou immersive experience project. However, for the operation of scenic spots, the audience considers not only some loyal players who love script killing, but also hope to maximize the participation of more extensive tourists and enjoy the fun of real scene script killing. "What can the script kill the script can be grafted and what is the difference between the reasoning game in the market. It is our first consideration." Zhao Zhihao said.
After 3 months of field inspection, the scenic operation team, based on the concept of "non -heritage into the scenic spot", allowed the historical and cultural heritage to "live", combined the script with non -heritage experiments, and launched a large immersive real -scenes non -heritage drama killer. "Sin lantern secret".
"The creative inspiration of the four main characters' Hekou Four Jie" in the script comes from the "Kawaguchi Four" in the folk story. The script also includes customs tasks such as customs declaration and assistance to the government. The characters and rich and diverse plot interpretations tell a complete story. Visitors can not only unlock different plots, but also experience a variety of non -heritage projects. Finally, they will explore the secrets of the gauze with their families and friends. "Zhao Zhihao introduced Essence
It is understood that the "Said Lantern Secret Realm" is based on the inheritance of the ancient gauze lamp of the estuary, which outlines the main story of the script killing. The entire script kills the main line through the test of the "Four Jie" test, and then adds other historical and cultural elements to integrate multiple reasoning plots, thereby building a "ancient town crossing journey" more completely.
Cultural integration
The estuary gauze is the soul of the entire script killing content. From the yarn noodles, wood as the rack, and each fan surface, it is painted with historical and humanistic stories. The unique production technique of the river gauze gauze has become a representative project of Lanzhou -level intangible cultural heritage.
However, the traditional gauze production process in the traditional sense is complicated, and tourists cannot experience it in a short time. In the end, after negotiating the non -genetic inheritance of the operating team with the river gauze, the traditional gauze lamp skills were improved, the production materials were decomposed, and the customs clearance certificate of the script task allowed visitors to make a simple gauze lamp after the customs clearance. Players not only have a sense of gaming experience, but also have a sense of participation in non -heritage craftsmanship.
At present, the non -heritage scene script has set up two experience methods of adults and children, and the two experiences are complementary, which can not only allow children to learn historical and cultural knowledge in the subtle middle school, but also enhance parent -child feelings. Ms. Zhang said: "During the whole game, I visited the characteristic ancient buildings and houses in the scenic area, understood the local historical and culture, and experienced the production of gauze lanterns. It was very interesting. The role of the role is very good, and the tourists were brought into the ancient scene at once, as if I really experienced a journey of crossing. "According to reports, during the script killing public beta, the real -scene non -heritage drama kills the" gauze secret realm " There was a hot search on Weibo, and the venue was full.
The non -heritage script kills the "gauze lantern secret" and is loved by tourists. Many tourists share their experiences and the production technology of the river gauze on social accounts. Some tourists buy cultural and creative products for the river mouth gauze as a memorial. This not only adds confidence to the scenic operating team, but also makes merchants and people in the scenic area see the hope of seeking transformation and development and promoting secondary consumption. "The script kills not only to introduce tourists, but to surround the plot of the script, connect the" food, housing, travel, travel, purchase, and entertainment 'service chain in the scenic area, so that the merchant owners in the scenic area can participate. As a result, the popular fireworks in the ancient town of Hekou are completely activated. "Zhao Zhihao said.
According to reports, the current "Said Lantern Secret Realm" is only the initial version of the script killing. With the continuous joining of players and tourists, the subsequent creative team will further enrich the route, plot, format and experience, so that the content of the "Said Lantern Secret Realm" will continue to be updated. Let the ancient town of Hekou reproduce the prosperity of the past. (Author: Luo Yanpeng; Editor: Cao Xuewen)
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