Sanxiangzheng Duojiao Wen Traveling Qihua — The Stand of the First Hunan Tourism Development Conference will be opened

"It is a poem to help Xiaoxiang." Fairy Xiangxiang, Wuhua Tianbao, and Jewelery, are the "antique", "red" hot, "green", "green", "night" bright tourism hot soil. In September of Jinqiu, the colorful and beautiful scenery bloomed everywhere in Sanxiang and the four waters, and the vitality of cultural tourism was moving everywhere. The first Hunan Tourism Development Conference will be held in Zhangjiajie City from September 18th to 20th. At that time, the national guests "Xiang" approximately Hunan, and the feast of the Wenjin Brigade will be available to the Xinhua Chapter.

Photo of the organizer of Aiwang Pavilion

Leading the new picture of cultural tourism

Tourism is prosperous. Tourism is an advantageous industry of "regulating structure, benefiting people's livelihood, steady growth, and employment promotion", and an important engine of high -quality development of Hunan's economic and social development.

Earlier this year, the Hunan Provincial Party Committee and the Provincial Government decided to hold a provincial tourism development conference once a year from 2022 to achieve "one meeting and a city", leading the development of the tourism industry, overall improvement, and accelerating the construction of world -renowned tourism purposes. land. This moves the direction of the high -quality development of the tourism industry in Hunan Province and finds the starting point.

"Her good brigade development meeting is an important starting point for grasping the new development stage, implementing the new development concept, building a new development pattern, and promoting high -quality development. It is an important measure to change the appearance of urban and rural areas. Important exploration is an important window for displaying the image of Hunan. "On July 19, Zhang Qingwei, Secretary of the Hunan Provincial Party Committee and director of the Standing Committee of the Provincial People's Congress, presided over a special office meeting to emphasize the significance of the travel conference. Mao Weiming, deputy secretary of the Hunan Provincial Party Committee and Governor, clearly stated in the work report of the provincial government that "the provincial tourism development conference must be held to allow Hunan tourism to sing the whole country and go to the world."

Once the horn sounded, 14 cities and states in the province actively spoke and showed a trick. Zhangjiajie, the World Natural Heritage Land, is the "leader" of Hunan tourism. With its unique resources, brands, products, services, services and driving advantages, it has obtained the right to undertake the first Hunan Tourism Development Conference.

In order to promote high standards and high -quality conferences, Yang Haodong, member of the Standing Committee of the Hunan Provincial Party Committee and Minister of the Propaganda Department of the Provincial Party Committee, and deputy governor He Baoxiang went deep into Zhangjiajie's investigation, emphasizing that he would work hard to achieve "standing samples", "one meeting, and a city. "The goal requires to build Zhangjiajie into a world -class tourist destination, and drive the province's cultural tourism industry to compete for development.

The sound of strong brigades, a hundred responses. At present, Hunan has formed a "1+13+N" office mechanism for provincial, cities and counties, to present a good situation of government guidance, the people and social forces extensive participation.

Picture of the Organizer of the Night Scenery of the Old City of Dongyong

Market -driven burst of consumption new vitality

Since the Dongfeng of the Hunan Travel Development Conference, since March this year, Hunan Province and Zhangjiajie City have planned the four major scenic spots of Zhangjiajie during the May Day holiday for 11 days, summer tourism preferential policies, Chinese and foreign high -altitude bands. Item activities, continuously increasing marketing efforts, and loading benefits for the people, attracting widespread attention.

Since the summer of this year, the "heat waves" of Zhangjiajie's tourism have continued to rise, and more than 85%of the city's tourism practitioners have returned to work. "Since June, the tourism recovery situation is better every day and the popularity every day. Entering August, the average daily reception of nearly 100,000 tourists in the main scenic spots." Wang Hongbin, deputy secretary and mayor of Zhangjiajie Municipal Party Committee.

The tourism markets around Hunan are heating up. "Half of the country in Changsha" appeared on the hot search, and Yuelu District received 30,000 tourists daily, and the peak period reached 50,000. In July, the Wonderful Tourist Area of ​​Xiangxi State received 374,200 tourists, an increase of 29%over the same period last year.

Driven by the brigade conference, all parts of Hunan have continued to carry out preferential benefits around the promotion of consumption and stable growth. The province has launched the "Zhouyou Sanxiang" summer cultural tourism consumer season activities, Changsha City has issued 2 million yuan in summer cultural tourism and Huimin consumer coupons. The cultural tourism market has a strong recovery.

In the first half of this year, Hunan received 171 million domestic and foreign tourists, and achieved tourism revenue of 257.209 billion yuan, which was higher than the national average and resumed 85%in 2019.

The project is the new kinetic energy of Wang Gathering Industry

Antique Zhangjiajie Daiyong Ancient City's new appearance, "Chenzhou 8:30, the most shiny night sky" night cultural tourism consumer gathering area to open night carnival, Jishou Dwarn Canyon Xingkong camping base to become a new landmark of punch card ... The "project is the king" banner, with project construction, quality upgrade and investment promotion as the starting point, which has effectively promoted the development of quality and efficiency of the development of the cultural tourism industry.

Hunan adheres to the concept of "grasping the big project and promoting the development", and has formed the construction pattern of diversified investment in the project. Zhangjiajie has 546 projects, with a total investment of 70.886 billion yuan. In addition to Zhangjiajie, 13 cities and prefectures in Hunan outside Zhangjiajie promoted 193 cultural tourism projects, with a total investment of 153.716 billion yuan. In the first half of the year, Luzhou City completed the second provincial -level travel conference and the first municipal -level travel conference project investment of 14.344 billion yuan. The project construction has become an important measure to stabilize the economic market.

Planting the sycamore trees, attracting the Phoenix. With the opportunities and platforms of travel conferences, Hunan surge in investment promotion boom, optimize the environment, and attract a number of projects with large investment scale and strong benchmark effects. A total of 302 key investment promotion projects in the province and 529.6 billion yuan in investment demand. Among them, 54 signed projects signed by the Xiangxi State Travel and Development Conference and 74.303 billion yuan.

Hunan adheres to the "project" that supports "projects" as the support, building a "cockpit stone" for economic development, and promoting the high -quality development of the cultural tourism industry. As of the end of August, there were 54 key projects in Hunan, with a total investment of 28 billion yuan. The provincial department supports Zhangjiajie project funds for 10.287 billion yuan.

Policy escort injection of new vitality

"To hold the Hunan Travel Development Conference is to play a good game and take the initiative to promote Hunan Tourism to seize the development opportunities and go at the forefront of the preemptive of the epidemic prevention and control." Li Aiwu, secretary and director of the Party Group and Director of the Tourism Department, said that in order to prepare for the provincial travel and development conference, Hunan issued a series of "hard core" policies to inject "strong heart agents" into the development of cultural tourism.

Recently, the "Opinions on Accelerating the Construction of World Tourism Destinations" issued by the Hunan Provincial Party Committee and the Provincial Government proposed that by 2025, the total tourism revenue of the province will reach more than 1.1 trillion yuan, receive more than 750 million tourists, and the value -added tourism value will account 6.5%of the regional GDP promotes the development of the tourism industry to a new level.

In order to promote the recovery of the cultural tourism market, in April of this year, the Hunan Provincial Department of Culture and Tourism issued the "Notice on Implementing the Relief Support Policies to Promote the Restoration and Development of Tourism", which clearly implemented the policy of detailed inclusive tax reduction and fee reduction policies, implementing tourism services for tourism services, and tourism services. 10 measures such as quality margin support policies and tourism development conferences at all levels will help the push travel industry to overwhelm the difficulties. The provincial financial contribution of 5 million yuan award travel agencies to carry out the "500,000 tourists entering Zhang" activity, and Zhangjiajie also supports ticket -free measures related to related scenic spots.

In order to effectively increase financial help companies and promote the healthy development of the market subject, Hunan has also issued the "Several Measures on Financial Supporting the First Tourism Development Conference of Hunan" and introduced 18 financial measures. The benefit of silver has accelerated the high -quality development of Zhangjiajie's economy and society. Zhangjiajie's taxation, finance, human society, finance and other departments have issued 28 specific measures to implement stable and financial and taxation financial policies. The Zhangjiajie Natural Resources and Planning Bureau proposed to implement six major actions to strengthen the protection of major projects, implementing the strategy of rural revitalization, and optimizing the business environment.

Propaganda potential ignition the new explosion point of traffic

Facing Hunan to the world, Zhangjiajie appeared at the New York Times Square, Wanping "racing" to ignite Xingcheng ... This year, Hunan Cultural Tourism promoted the full firepower and climaxed, and continued to drain heat for the travel conference.

Since March this year, Hunan has comprehensively linking the provinces and outside of the province and outside of the province, internal and external publicity, online and next media at all levels to carry out all -round and three -dimensional publicity to ensure that "the theme of the month, the activities of the week, the daily hotspots" Essence Facing the LOGO, mascots and publicity slogans of the first Hunan Tourism Development Conference to the world, attracting extensive participation in the whole society, and promoting promotion activities such as Hunan Cultural Tourism theme press conference and "I am a recommendation officer in my hometown" to vigorously promote Hunan boutique tourism resources and tourism resources and product. CCTV CGTN Global Live Promotion Zhangjiajie, Douyin, Weibo and other platforms have emerged on the topic of Zhangjiajie's "Summer Tourism Promotional Policy" and other topics.

"Cloud on the cloud" propaganda is huge, and "under the cloud" marketing is equally exciting. From spring and summer to autumn, large outdoor screens and elevator screens of street buildings on Changsha, rolling and special publicity to promote the provincial travel conference and major tourist scenic spots. 2022 The "Discovery Hunan Tour" event in China walked into Zhangjiajie. The diplomats in China in 10 countries praised the Qimei landscape of Zhangjiajie. "Thousands of tourists, hundreds of travel agencies, hundreds of self -driving cars" entered Changde and enjoyed "poems and distant". Multi -measures in all parts of the province have made Hunan tourism singing China and going to the world.

The tide was high, and the sail was at the time. The East Wind of the first Hunan Brigade Development Conference was blowing all over the land of Sanxiang, and the development of the tourism industry ushered in new opportunities. Hunan is aimed at building a strong cultural province and world -renowned tourism destinations to build a trillion -dollar industry, showing new responsibilities for cultural tourism in the construction of a modern new Hunan and making new contributions to cultural tourism. (Author: Yao Ying Yang Lin; Editor: Ge Yongjiang)

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