Descendants of Su Dongpo, senior tourist scholars, non -heritage cultural inheritors ... Let the big coffee take you to a "five -color line" in Hangzhou in the city!

If the city of Hangzhou is used as a book. Open slowly, read it carefully. We will find that it turns out that the living Hangzhou is so beautiful and so interesting.

On September 8th, the launching ceremony of the "Five Color" and West Lake · Yuhang Jiande, hosted by Hangzhou Culture, Radio, Film and Television Tourism Bureau Hangzhou, and the West Lake · Yuhang Jiande event was held in Hangzhou Jiande Aviation Town.

Representatives from citizen representatives from the Jihong Future Community of Sandun Town, Xundun Town, Xunhu District, Yuhang District participated in the premiere experience of the "five -color line" line in Hangzhou.

Reading the "five -color line" in Hangzhou, starting the new gameplay in depth

Last year, the "Five Color Walk" event in Hangzhou, a team of "Hangzhou Cultural Tourism Leaders" experts, made full use of their respective academic research fields, tap Hangzhou's unique historical and cultural charm, and through the demonstration and leadership of the "Passing Belt" Role to improve the literacy and level of personnel in the city's cultural tourism industry.

This year, the team of "Cultural Tourism Leaders" expanded. In the context of the integration of cultural tourism, elites such as cultural inheritors, senior tourist scholars and rural tourism operations are hired. Visitors, deeply experience the different gameplay of Hangzhou's "five -color line".

(Experts of "Cultural Tourism Leaders" are issued)

From the descendants of Su Dongpo, revisiting the "Hangzhou Mayor Su Dongpo in the Northern Song Dynasty, studying New Hangzhou", to the new gameplay of Hangzhou Song Yun who experienced the "Southern Songs", this year's "Reading Hangzhou Five Color" activities will be based on Hangzhou's deep history. Culture is the context, and the experts of "Cultural Tourism" are led by the five major sectors of red research, orange experience, blue technology, purple Asian Games and green public welfare, and launched a hundred "city reading" activities. Not only the cultural experiences such as West Lake, Xixi, Canal, Liangzhu Ancient City, etc., but also to go to Greater Hangzhou Jiande, Fuyang, Lin'an and other rural areas to drive and drive themselves. Relying on nearly a hundred cultural and tourism consulting services in the city, they will start in the area of ​​Greater Hangzhou. A lot of new gameplay.

(Ms. Su Xiaojia, the descendant of Su Dongpo's 42nd generation, interpret "Follow Su Dongpo in Hangzhou")

At the launching ceremony, the "'I' Hangzhou Cultural Tourism Alliance" was established through the combination of the government's leading social forces to integrate cultural and tourism resources around the cultural tourism consultation point, and carried out the "five -color line of the city" to stimulate Hangzhou Citizens' sense of identity and pride, jointly discover, refine, show Hangzhou history and culture, and be a practitioner, communicator, and guardian who is positive energy.

(The first batch of "I" Hangzhou Cultural Tourism Alliance licenses)

Cultural tourism empowerment, start a new journey of the Communist Party

The "cultural excellence" application jointly launched by the Propaganda Department of Hangzhou Municipal Party Committee and Hangzhou Culture, Radio, Film and Television Tourism Bureau focuses on the "cultural benefits of the people" runway of the digital cultural system, which is positioned as people -centered to promote the prosperity of the whole region to prosper the whole people and promote the whole. The people's comprehensive development of the people is the main purpose, and the multi -span integrated public cultural service number wise platform with the quality and efficiency of public cultural services is improving the quality and efficiency of public cultural services.

The service side test version has been launched in the "Zheli Office", which will realize one -click information about the cultural bloggers, cultural tourism activities, and the latest discounts around them.

As a major people's livelihood service project with "digital empowerment, cultural tourism integration, and rich spirit" in the context of the new era, Yuhang District also launched the Yuhang Cultural Guarantee Card as a pilot of Zhejiang Province. The county and Yuhang Cultural Guarantee Card can be used in more than 30 cinemas, bookstores, theaters, tourist attractions, stadiums, etc. in more than 30 cultural tourists, so that the masses can enjoy high -quality, preferential and diverse cultural tourism services. It also launched the 8 articles and rich lines, and specially organized 30 first batch of experience staff from Pingyao Town, Liangzhu Civilization Sanctuary, to experience the "Liangzhu Ancient City Site Park -Pingyao Old Street -Shouchang Aviation Town "Cultural and tourism common line.

("Years like a poem to read the distance" Yuhang Cultural Guarantee Card Culture Travel Communist Rich Line was launched)

Hangzhou Culture, Radio, Radio, Television Tourism Bureau uses the digital reform of cultural tourism to leverage the mechanism for urban and rural linkages, focusing on future communities and villages, and builds "i Hangzhou Digital Intelligence and Cultural Travel" construction as the starting point. In -depth integration of online+offline ", build a group of social spaces with common wealth and modernization, and strive to build a happy social picture that can be visible, touched and felt by the masses.

In 2021, the Jingfang Community of Shangcheng District and Shen'ao Village in Tonglu County were built as a model area for the "I Hangzhou Digital Zhiwen Travel". The village joined, and the pilot work of "Cultural Tourism and Favorizes Urban and Rural Rich" adds strength. In the future, communities and future villages will work together to explore the path of common prosperity, activate the potential of resources and products, and jointly realize the delivery of customers, resource sharing, and win -win markets.

(Signing a common rich agreement between Jihong Community, Sandun Town and Shouchang Town, Jiande City)

(Representatives of citizens of the future community of Jihong in Xihu District and the citizen of Yuhang Pingyao Town visited the future of the village of Jiande Shouchang Town in the future)

Qian Chaoli, a member of the party group and deputy director of the Hangzhou Culture, Radio, Television and Tourism Bureau: Starting to read the "Five Colors" and West Lake · Yuhang Jiande activities in Hangzhou and West Lake · Yuhang Jiande. It will propose specific measures to "travel west". By hosting the "five -color" cultural tourism series activities, urban -rural pairing interaction, activating culture and tourism resources, creating boutique cultural tourism, and achieving common prosperity.

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