Where does the Yongjin Building 丨 "Traveling anxiety"?

Zhejiang News Client reporter worshiped Zhe Ye

"Where can I go to play in the year? Do you recommend it?"

"What's fun in these places? It's boring."

During the summer vacation, Yong Jinjun can often hear such words.

As the post -90s and post -00s became the main force of consumption, the situation of "nowhere to go" is becoming more and more common. This kind of "travel anxiety" reflects the lack of the supply side of the tourism market.

This is not a small problem. A recent tragedy that happened was closely related to "Traveling Anxiety": Suddenly floods in Pengzhou City, Sichuan Province, causing 7 camping tourists to be killed. The incident is the "Internet celebrity punching point" shared on a social platform.

We can criticize this as a non -professional operation of social platforms and a weak awareness of tourists ... but the real problem also surfaces:

The supply side of the tourism market can no longer keep up with the current consumer needs, especially young consumers.

In the past two years, the demand for outdoor camping, exploring pit diving, and rock climbing adventure has become more and more strong, but it is difficult for consumers to find formal supply channels that meet the needs. Happy platform has become a "adventure guide".

After the incident, Yong Jinjun searched on major travel platforms and found that only a very small number of qualified travel groups began to lead teams and climbing in -depth travel lines such as hiking and rock climbing. However, if you search for "hiking" directly on the travel platform, the products that come into view are still exactly the same as the visit to the "small flag" ten years ago.

The tourism supply side should really change ideas, do more homework, and deeply understand the new market needs. If you blindly make policies and products in accordance with "inertial thinking", you must "not applaud or make a seat."

At present, the demand is a prominent contradiction in economic operation, and the lack of supply side is an important cause and source of the loss of demand. It is a short board that needs to be supplemented.

my country has proposed supply -side reforms many years ago, and most people prefer to apply it to industrial development. But why not develop the service industry?

In the first half of this year's economic analysis, weak service industry is a common problem in all parts of the country, and high -quality element supply must be the prerequisite for stimulating the vitality of the service industry and boosting consumer to drive domestic demand.

In the future, I hope to see more secure, reliable, novel, and interesting travel options. While avoiding the tragedy, the confidence in the recovery of the service industry.

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