Rural Revitalization Squat Point · Wannian Village ⑧ 丨 Bell Panda, New Friends of Wannian Village

Chuanguan News reporter Li Peng Wang Huai Wang Guoping King Guoqiang/Wen Yang Tree/Picture, Video

"The giant panda in the Jing Jing has a name, called 貊貊 (mò). Next month, 貊貊 will welcome you here." On the morning of August 22, the outdoor temperature was nearly 40 ° C. In the Wannian Village in Long Canggou Town, Yaeng County, Ya'an City, He Chaozheng, deputy director of the co -construction and sharing office (hereinafter referred to as "co -construction"), the Grand Panda National Park entrance community of Giant Panda National Park The construction of sculpture landscapes in the entrance of Giant Panda National Park.

"According to the plan, this work will be completed in September. An important element in the landscape is the exclusive panda image‘ 貊貊 ’we created." He Chao said.

On July 22, Sichuan Province issued the "Opinions of the Sichuan Provincial People's Government on Strengthening the Construction of the Sichuan District of Great Panda National Park", and proposed to promote the Sichuan area and surrounding areas in the forefront and demonstrate in rural revitalization. At the same time, systematically sort out the cultural resources of giant panda and create a giant panda super IP.

In Wannian Village, there are many projects that promote the "heat" of national parks: there are many projects: the Grand Panda National Park South Entrance Exhibition Hall, which has entered the installation stage of the internal exhibition facilities; The pavilion project has exceeded 90%of the completion; the panda club living room has completed the main project and other main projects, and is under planning; Panda Oxygen B & B, will be put into operation soon ... Since January this year, more and more panda images, pandas, pandas have become Elements have continued to grow in all corners of the 10,000 -year -old village.

Create a panda image

Big panda has an exclusive IP here

"arrive?"

If you don't see a few words "Long Canggou" on the station, it is difficult to believe that it has already reached the Long Canggou toll station of Yaxi High Speed ​​Speed ​​-the original dark gray station building. At this time, it has been "put on" a layer of green clothes , Incarnate a bamboo. The eaves are painted into a ribbon. Like the rainbow of the sky after the rain, there are white pigeon flowers floating on it, and half a giant panda avatar on the roof. Under the three large characters of "Long Canggou", the "South Entrance of Grand Panda National Park".

Yaxi High -speed Long Canggou Toll Station. Thus driving along Panshan Road, 3.3 kilometers, to Wannian Village.

From this all the way to the mountains, it went to Wannian Village. There are 3.3 kilometers in this mountain road, and the "figure" of giant pandas is everywhere. During the Squattage survey in June, the reporter found that a brand -new flag had been hung on both sides of the highway, with an introduction to "Grand Panda and its friends" on it.

A number of cultural blocking walls were added on both sides of the road with panda footprints and pigeon flowers printed on it. Although it has not been completed, it can be felt that the giant panda is "going".

From the Long Canggou Toll Station of Yaxi Expressway to enter the Wannian Village, the first flag on the road is "Big Panda".

"The design concept of blocking the wall is‘ trace ', which is inspired by the concept of biological diversity of the giant panda national park based on the footprint. "He Chao, deputy director of the joint construction, said.

The "是" in He Chao's mouth is an exclusive image IP of the South Entrance of Grand Panda National Park, which is about to launch.

In the comment "Shan Hai Jing", the Jin people mentioned: "Laoshan, in Hanjia Yan Dao, there are ninety % off, out of the cricket. It looks like a bear and black and white. This record is also considered to be the earliest document record that clearly records the giant panda habitat. "Hanjia Yan Dao" is the area where the entrance of the Grand Panda National Park is located.

"After the preliminary discussion design and online voting, the image design has been basically completed. We will introduce it to everyone in September." He Chao said that there were also three sets of giant panda theme sculptures on this Panshan Road. construction.

Entering Wannian Village, giant panda sculptures and giant panda logos are everywhere. Gao Xiaosong, secretary of the Party Committee of Long Canggou Town, said: "We just want to make the image of giant pandas deeply rooted in this way. By continuously strengthening the giant panda element and deepening the public's perception of Wannian Village. This is the construction of Wannian Village construction. The indispensable brand support of the entrance community. "

However, creating a giant panda image is not blindly pursuing the number. Not long ago, the relevant person in charge of the Cultural and Sports and Sports Traveling Bureau of Yingxian County went to the 10,000 -year -old village to investigate, and proposed that the image of the giant panda in the Village of Wannian Village lacked a sense of design and recognition.

"We are inviting a professional team to optimize the image of the giant panda in Wannian Village with the image of the '貊貊' to match the level requirements of the national park." Gao Xiaosong said.

Tell a good panda story

Let more people "endorse" giant panda culture

While creating an exclusive giant panda image, the local area is also thinking about how to make Wannian Village better tell the story of giant panda.

"Although Wannian Village is in the periphery of Grand Panda National Park, it has always assumed the important functions of display and introduction." Said Bi Han, the first secretary of Wannian Village.

After the establishment of the Grand Panda National Park last year, Yingjing County established the exhibition hall of the Grand Panda National Park in Wannian Village.

"The relevant persons in charge of the Ministry of Culture and Tourism, the State Forest Cao Bureau, the Sanjiangyuan National Park Administration and other institutions have been here, and there are more people from the province." Every time I receive the visiting personnel, Bi Han takes it. Large part of explanation work.

Beginning in May this year, Yingjing County invited professional agencies to design a new "Grand Panda National Park South Entrance Exhibition Hall", which applies the latest sand table demonstrations, 3D holographic projection and other technologies. Construction and other content.

The panda club living room project that is under construction has completed the main projects such as caps, and the progress has been progressing smoothly.

The reporter saw at the scene that the overall construction of the exhibition hall was basically completed, and the final internal exhibition facilities were installed. It is expected to be completed in September.

Wannian Village is also digging his own story. On the first floor of the village collective project Panda Oxygen Hang Hotel, there is room for the village history museum.

"As the gateway village of the Daising Grand Panda National Park's Long Canggou entrance community ', Wannian Village is one of the key areas connecting the large and small panda habitat." It can be found that in addition to the introduction of the village history, there is a large space that introduces the historical origin of villages and pandas.

At the same time, Wannian Village is still actively carrying out natural education. "Ya'an is not only the hometown of giant pandas, but also the gene bank and museum of animals and plants." On August 10, Yang Yan, vice chairman of Ya'an Social Sciences Federation, brought a title to villagers and primary and secondary school students in Wannian Village. "Ya'an, not only the panda" science popularization lecture. The lecture explained the in -depth correlation between biological diversity, geographical geography, national diversity, etc., and used a large number of examples to review the process of some animals and plants found in Ya'an and resonate.

"We hope to show the new era of giant panda culture through different carriers and different forms of expression, tell the story of national parks, and let everyone who enter the village enter the 10,000 -year -old village can hear and understand these stories, thereby allowing more more about more. People become the 'spokesperson of giant panda culture. "Bi Han said.

Develop the panda industry

It will continue to work in project construction

At 6 pm on August 22, as the night fell, Han Fengyin, who had operated a hotel for more than 10 years in Wannian Village, was too busy. "This year's tourist season is the most popular in this year." Han Fengyin has developed "Panda Recipes" based on the specialty bamboo shoots of Wannian Village as raw materials, and now it has become a special dish in the store.

The "Panda Eye" RV camp, which has been put into operation in May this year, has become a net red punch point in this tourist season.

"The number of tourists this year may be several times in the same period of the same period of the previous year." Yang Xiaolin, secretary of the Party branch of the Wannian Village, said that the number of villagers used more than 160 sets of idle houses, of which more than half of them were booked a month ago.

Yang Xiaolin analyzed that a large part of the tourists was "brought" by the giant panda, and everyone was interested in the panda community. "In turn, the increase in passenger flow has greatly enhanced our confidence and expectations for the development of the" Panda Industry "." Yang Xiaolin said.

Yang Xiaolin is full of anticipation is the upcoming village collective project panda nourishing oxygen. Since the construction starts on April 6 this year, the overall transformation project has been basically completed. In order to strengthen the panda element and environmental protection, the hotel is made of a large number of bamboo, and there are a large number of panda painted in the building.

In the early morning of August 23, the "Long Canggou 108 immersion area -the theme of the planet surreal immersive theme park", which is separated by the Wannian Village Village Committee, is also under construction. The project was jointly invested by Ya'an Yilong Business Management Co., Ltd. and the County Cultural Tourism Company to integrate modern entertainment methods such as drama, script killing, dense room escape, mineral exploration, and light and shadow show.

The "Long Canggou 108 immersed area -the theme park of the planet surreal" is undergoing the construction of the ending part.

At the construction site, the two huge "Panda" sculptures were very conspicuous.

"They are brothers, my brother is‘ Anpan ’, and my brother is‘ Anda ’, which means‘ Ya'an panda (big panda) ’." Many of our plots and story designs are all around this pair of panda. Fan Chengming, executive director of Ya'an Yizi Business Management Co., Ltd., said, "We can extend the consumer chain by using the panda IP to extend the consumer chain, so that tourists have reasons and willingness to live in Wannian Village overnight. "The project started in March this year and is expected to conduct trial operation in late September.

Fan Chengming estimates that the annual turnover of the project will be more than 6 million yuan per year. Because it is located in the village of Wannian, the village has invested in land with land.

"Since January this year, the industries that have rely on the development of giant panda elements in Wannian Village have started successively and have made progress smoothly. September will be the first time period for the concentration of results." Han De, deputy secretary of the party committee of Long Canggou Town, promoted Say.

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