Along the way to "Xin", Burzin promotes the development of the whole region to develop in depth
Author:Silk Road Vision Time:2022.08.09
The World Tourism City Federation and the Tourism Research Center of the Chinese Academy of Social Sciences released the "World Tourism Economic Trends Report (2022)" showing that it is expected that global tourism will return to nearly 70 % before the epidemic in 2022. Among them, domestic tourism recovery will be better than international tourism.
"Fairy Tale Border City" Burjin has a chance to grasp the opportunity, improve quality and efficiency, create an atmosphere, and continuously increase the "experience score" of tourists.
There are new changes in the moon and the moon
On July 30, the Kanas 5G tourism medical emergency demonstration site was unveiled in the Hemu Township Health Center of Kanas Scenic Area, Burzin County.
This tourism medical emergency demonstration site was co -established by Sun Yixian Memorial Hospital of Sun Yat -sen University and the Academy of Tourism of Sun Yat -sen University. It is the first 5G tourism medical emergency demonstration site in my country.
Kanas Scenic Area in Burjin County is a national 5A -level scenic spot with beautiful scenery and many tourists. With the travel medical emergency demonstration site, tourists and local people can get timely and effective first aid. And through the 5G remote consultation system, high -definition medical imaging data can be transmitted simultaneously to obtain real -time first -aid guidance.
Recently, the tourism industry in Burzin County has changed newly changed.
In April, the construction of the Burjin General Airport was constructed to further improve the route network. Operations, the previous 2 hours of drive has been reduced to 50 minutes; in July, the Burjin County Art Museum opened, which is an important symbol to further promote the "cultural moisturizing".
The global tourism development pattern of "industry around tourism, products around tourism, structure around tourism, functions around tourism, and people's livelihood around tourism" has been fully reflected in Burdin.
The new way is to be new.
Burdin, which has 32 scenic spots, is a national tourism demonstration zone. Over the years, the city brand of "fairy tales" has already sounded inside and outside the country.
Winding river, vast Gobi, lush oasis, vast grasslands ... The unique tourism resources are combined with the humanistic style, combined with neighborhood culture, and combined with tourism products. The format is colorful.
In the new era, how to make travel experience and travel needs? Ge Lei, an expert in the Ministry of Culture and Tourism Industry Think Tank and Vice President of the China Tourism Association Tourism Marketing Branch, told the media that it is necessary to use a global perspective to create a well -known international tourist destination in Xinjiang, integrate high -quality tourism resources, that is, from the traditional "attraction tourism" to "Global Tourism" and "Destination Tour".
In response, Wu Lei, director of Burzin County Culture, Sports Radio and Television and Tourism Bureau, said: "We cannot make products single. We need to continuously expand special tourism formats and develop self -driving tourism, sports tourism, research tourism, health tourism, agricultural tourism, and Fisheries tourism, industrial tourism, and horse industry tourism have won the 'Fangxin' of tourists.
At the same time, Burjin is still actively exploring the development of smart tourism, using 5G networks to promote the innovation and development of tourism service methods and management models, and promote digitalization and intelligence in "eating, accommodation, travel, and entertainment.
In order to introduce the new way, the journey can be "common and new" and allow tourists to "often come often."
"Re -travel rate" is a ruler
Is the travel experience good? "Re -travel rate" is a reference standard.
In a certain period, how many people will come again and travel many times? According to incomplete statistics, more than 30%of tourists who come to Burin are currently "returning guests".
This year, a number of professional events were held in the local area, which made participants and more tourists feel good about Burjin. Among these groups, many people said that they would bring their families and friends to Buljin again.
Burjin has also held camping activities, cycling activities, hiking activities, and normalization to hold block performing arts activities.
Attaching importance to the experience of tourist experience is not only reflected in tourism service projects, but also in the "temperature" of tourism services.
A few days ago, the Jinchengyi Police Emergency Rescue Brigade has been established, and this team can provide 24 -hour rescue services for self -driving tourists. In addition, volunteer service teams often organize public welfare activities, calling on everyone to pick up garbage and take care of the ecological environment.
One by one, "mind" everywhere allows Burjin tourism to improve quality and efficiency, promote the organic integration of regional resources, and continuously expand the depth and breadth space of the tourism industry.
(Text/Yellow Bird Qi Xiaoting)
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