Give full play to the establishment of a new mechanism for the construction of credit value -the pilot work of the credit economy development of the cultural and tourism market is promoted in an orderly manner

Author:China Tourism News Time:2022.08.05

Improving credit supervision efficiency, exploring credit trading models, and expanding credit applications ... In recent years, the Ministry of Culture and Tourism has implemented the "Guidance Opinions of the General Office of the State Council on accelerating the construction of a social credit system and building a credit -based supervision mechanism" Relevant requirements, further promote the pilot work of the development of the credit economy of the cultural and tourism market.

At the end of 2021, the General Office of the Ministry of Culture and Tourism issued a notice to determine the pilot work of cultural and tourism market credit economy development in 14 areas including Dalian City, Huangpu District, Shanghai, and Zhenjiang City, Jiangsu Province. Recently, the mid -term promotion meeting of the pilot economic development of the cultural and tourism market was held in Xiamen. The 14 pilot areas exchanged the progress of the pilot work, further accelerating the construction and application of relevant systems, and laid a good foundation for deepening the pilot work.

Improve credit supervision efficiency

Improving the efficiency of credit supervision is an important part of this pilot work. Since the launch of the pilot work, Jiangsu Zhenjiang, Zhejiang Fenghua, Wuhan Wuhan, Guangxi Guilin and other places have explored the improvement of the credit evaluation system, the improvement of the credit commitment system, and the establishment of a credit repair system.

"This year we actively deepen the construction of a new type of regulatory mechanism based on credit, formulate the" Zhenjiang Travel Agency Credit Evaluation Index (Trial) ", and conduct credit evaluations and publicity of 116 travel agencies in the city. The title of a credit economy demonstration unit will add the demonstration unit to the "Xinyi+" small unsecured credit loan cooperation platform to gradually form a cultural tourism credit pilot "Zhenjiang model '."

According to the relevant person in charge of the Fenghua District Culture and Radio, Film and Television Tourism and Sports Bureau of Fenghua District, Ningbo City, Fenghua established and improved the four -in -one The "Anxin Tour" culture and tourism credit management system establishes a complete and updated credit files for the cultural tourism subjects based on A -level scenic spots and quality hotels, and establish a credit monitoring and early warning system for cultural tourism subjects through big data.

"In order to strengthen the constraints of credit commitments, we have formulated the" Rules for Implementing the Implementation System for the Establishment of a License in Wuhan Travel Agency "and the" Sample Sample) of the Tourism Agency to inform the promise system. " The person in charge stated that after the implementation of the promise system, the enterprise applying for a travel agency business license only needs to submit the application and inform the promise. The 4 links are optimized to "commitment to issue a certificate". The application materials are streamlined from the original 8 items to 5, and the approval time limit has been reduced from 5 working days to "on -the -spot" and "setting."

According to the relevant person in charge of the Guilin Culture, Radio, Television and Tourism Bureau, introduced that since this year, Guilin has formulated relevant work plans, established a platform for the cultural tourism market information sharing platform, and formulated the "Measures for the Management Measures for the Credit Promise of the Cultural Tourism Market of Guilin Municipal Cultural Tourism". Pilot work. As of the end of June, Guilin has completed the collection of credit information of the city's cultural and tourism enterprises, including 5,148 credit information collection, and 2239 copies of various credit commitments.

Explore the credit trading mode

Exploring the credit trading model is also one of the important contents of this pilot work. Shandong Rizhao, Chongqing Wulong, Liaoning Dalian, Shanghai Huangpu, Guangdong Guangzhou and other places conducted useful attempts to promote credit consumption and cultivate credit brands.

Relying on the "One Machine Tour Rizhao" smart cultural tourism service platform, Rizhao City has established a pilot platform for "travel first and then paid". Based on unit reputation, personal credit -oriented groups, Rizhao Bank travel card user group launched the "first -time and then paid" service At present, 20 units such as enterprises and associations have joined. According to the relevant person in charge of the Rizhao Culture and Tourism Bureau, Rizhao also formulated the "Rizhao City" Tour the Pilot Work Specification (Trial) "to encourage enterprises to participate in the pilot to promote credit tourism line products.

"Relying on the" Wulong Global Smart Tourism "platform to integrate relevant credit information data, with the help of third -party credit institutions, we have built Wulong Integrity Cultural Tourism Consumer Evaluation Management System and Integrity Merchant Alliance System. Based on consumer and merchant credit conditions Consumers with good credit conditions enjoy bonus such as ticket purchase credit discounts, credit exemption, travel first and then pay, and build a full -chain credit consumption scenario for consumers before travel, during travel, and after travel. "Wulong District Culture and Tourism The person in charge of the Development Commission said.

According to the relevant person in charge of the Dalian Culture and Tourism Bureau, Dalian closely followed the pilot task of "cultivating credit brands", constructing a comprehensive coordination mechanism around the seven major categories of culture and tourism, and gradually constructing a new type of supervision and market development pattern of "credit+cultural tourism" Essence Focusing on the use of credit information and credit evaluations into actual business scenarios, promoting cultural and tourism companies to create a group of branded, star -level credit application products and services in the consumer field, form a credit brand cultivation mechanism, and create a fair and honest market environment.

"As of the end of June," Xinyou Chang Triangle+'has expanded 42 partners in 4 cities (districts), and a total of more than 40 trustworthy incentives were launched. Brand publicity advertisements to enhance brand awareness. "The relevant person in charge of the Huangpu District Culture and Tourism Bureau introduced that" Xinyou Changtai Triangle+"is the first attempt to conduct cross -provincial cities and cities with trustworthy joint incentives for cities and cities. The service provides multiple high -quality services to the majority of citizens of trustworthy citizens based on the "One Netcom Office" platform and supporting public credit information data. According to the relevant person in charge of the Guangzhou Culture, Radio, Film and Television Tourism Bureau, Guangzhou guidance and encouraging enterprises to establish and improve the internal credit management system and expand the application scenarios of credit in the cultural and tourism market. Actively carry out the first trial work, guide the relevant districts to rely on the "Xinyi+" public service platform, cultivate the "Xinyi You" demonstration unit, and explore projects such as "Xinyi Loan" and "Xinyi Youxin Yi".

Expand the scope of credit applications

The pilot work also proposed to expand the scope of credit applications. Zhangye, Qinghai Haixi, Shandong Rongcheng, Chongqing Tongliang, Emei Mountain in Sichuan, and other places actively promote pilot work such as promoting information sharing and innovative application scenarios.

The relevant person in charge of the Zhangye Culture, Radio, Film and Television and Tourism Bureau said that Zhangye tightened the pilot task goals, effectively strengthened organizational leadership, and comprehensively collected credit data to consolidate the pilot work foundation. As of now, the basic information of the 431 cultural and tourism market operating units in the city has basically completed the foundation for the construction of the industry credit supervision platform in the next step.

According to the relevant person in charge of the Haixi Mongolian Tibetan Autonomous Prefecture Cultural, Sports Tourism, Radio, Film and Television Bureau, Haixi Prefecture has established a regular tracking and monitoring mechanism for financing and monitoring of financing enterprises in the state, and increased the special financial and tourism industry with special funds. Cultural tourism activities and other projects. Innovate financial products, optimize financial services, and enhance the proportion of credit loans of cultural tourism enterprises. Continue to promote the construction of the "Qingxin Rong" platform Haixi Substation, and deepen the financing docking of cultural and tourism industry political and bank -enterprises.

"We explore the road of diversified credit applications, build a pilot platform for credit supervision, build a credit consumption chain, and explore a new path of credit efficiency, credit benefits, and promoting development with credit." Rongcheng Culture and Tourism The relevant person in charge of the bureau said that the city has established relevant policies and guarantee mechanisms to improve the application of innovative credit application scenarios, and launched credit incentive policies such as "faithful stay" and "faith and singing". As of now, the "Xinyi You" has inspired the crowd to exceed 10,000, and the cost of reducing tickets for trustworthy citizens has exceeded 1 million yuan.

According to the relevant person in charge of the Cultural and Tourism Development Committee of Tongliang District, Tongliang scientifically established a credit supervision service platform for the cultural and tourism industry, creating "Xinyi approval", "Xinyi Management", "Xinyi You", "Xinyi Read", " Six application scenarios including Xinyi Loan ". In the next step, Tongliang District will continue to use credit as a means, innovate application scenarios, and help the cultural and tourism markets to restore comprehensive recovery and high -quality development.

"We strive to innovate application scenarios, establish relevant policies and guarantee mechanisms to support innovative credit application scenarios, and provide credit construction such as credit information collection, credit commitment, credit evaluation, and hierarchical supervision. Hua service. "The relevant person in charge of the Emeishan Cultural and Sports and Tourism Bureau said that in the next step, Emeishan City will formulate a reward method to hold a" Credit Consumption Festival ", and launch" Tour Tour and Pay "and other credit -based non -sensing payment services to create The "Xinyou Emei" brand has made every effort to complete various pilot tasks. (Author: China Tourism News Xu Xiao; Editor: Yang Shuo)

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