Cloud and terraces Kaili Festival: Promoting the integration of literature and tourism to create a new model of common prosperous mountainous areas!

Xia Xia has arrived, northern wheat yellow, Jiangnan Meiyue. Born by Ze Cao, the seeds of the seed. ， On the morning of June 15th, the 17th Zhejiang Shanshui, hosted by Zhejiang Provincial Department of Culture and Tourism, Lishui City People's Government, Lishui Culture, Radio and Television Tourism and Sports Bureau, Yunhe County People's Government, Hangzhou Trade and Tourism Group Co., Ltd. The Tourism Festival and the 16th Yunhe Terrace Kaifang Festival are held in the clouds and terraces.

Xu Peng, deputy director of the Zhejiang Provincial Department of Culture and Tourism, member of the party group, and a first -level inspector, Li Yibo, member of the Standing Committee of the CPC Lishui Municipal Party Committee and Minister of Propaganda, Li Zhongwei, Secretary of the CPC Yunhe County Party Committee, Yu Minhong, a member of the Party Committee and Deputy General Manager of Hangzhou Trade and Tourism Group Co., Ltd. , Lei Chao, Director of the Industrial Development Division of the Zhejiang Provincial Department of Culture and Tourism, Wu Feifei, Party Secretary and Director of Lishui Culture, Radio and Television Tourism and Sports Bureau, Zhou Hongfei, Deputy Secretary of the CPC Yunhe County Party Committee and County Mayor, Ye Xiaoyong, Director of the Standing Committee of the County People's Congress, Yun Zhang Zuofei, chairman of the county CPPCC, attended the opening ceremony. Representatives of the districts and municipalities and tourism bureaus of the province, representatives of the Zhejiang Tourism Industry Association, Ant Group, Flying Pig, Qunar.com, and key media representatives in the province, towns and towns, towns, counties, and county offices in Yunhe County More than a hundred people attended.

According to reports, the Zhejiang Shanshui Tourism Festival and the cloud and terraces have been held for more than ten consecutive sessions. They have a certain reputation and reputation in the province and even the country. "Shuiqingshan Yun and you" is the theme of the event, which has carried out various forms of celebrations. It not only boosted confidence in the recovery and recovery of the afterburst industry, but also accumulated the strength of the protection and development of green ecological resources. It is also more traditional. The inheritance and promotion of culture and historical folklore provides valuable reference.

In his speech, Li Zhongwei said that in recent years, Yunhe County has been based on the space layout of "one city, one lake, one terraced field", and creative proposal and in -depth implementation of the Global 5A development model with the terraced field 5A as the leader. In 2020, the Meiyuan Mangzan Kaili Festival filled the twenty -fourth solar terms, and the clouds and terraces successfully passed the national 5A -level tourist scenic spot landscape quality review; in 2021, the first -level tourist reception center and the longest viewed cloud ropeway in East China In operation, the Terrace Chuang 5A project has made breakthrough progress. Since the beginning of this year, Yunhe Terrace has made a wonderful appearance at CCTV's "News Broadcast". The Provincial Party Secretary Yuan Jiajun and Governor Wang Hao emphasized that when investigating Yunhe and other places, it is necessary to adhere to the concept of Golden Mountain and Green Mountain. Features, pay attention to the mining protection and inheritance of the terrace cultural heritage, and strive to get out of the road of high -quality development that is in line with the actual and mountainous area of ​​Lishui.

Li Yibo pointed out that, as the largest land -level city in Zhejiang Province, Lishui is an endless ecological green valley, a deep -accumulated cultural capital, a fascinating tourist destination, a red hot soil that has been baptized by the revolution. City of development. The ecological environment status index is the first in the province for 18 consecutive years. It is the first "China Natural Oxygen Bar City" and the only water and air environmental quality in the country in the country's top ten prefecture -level cities. Essence In recent years, Lishui has been committed to building the green mountains and green mountains more beautiful and more connotative, and builds poetry and painting in the world's most beautiful core areas with the world's eyes. Ingenuity has created the mountains and rivers of the mountains and rivers. Explore the new path of common prosperity of the revolutionary district.

Xu Peng emphasized that the Zhejiang Shanshui Tourism Festival is a key brand activity of the Zhejiang Provincial Department of Culture and Tourism. It is an important platform for promoting "Poetry and Painting Zhejiang" and improving the popularity of Zhejiang Cultural Tourism. The Landscape Tourism Festival has been held for 17 sessions. The good mountains and rivers in Zhejiang have laid the foundation of poetry and painting Zhejiang. The combination of roads is a true portrayal of high -quality development of cultural tourism and realizing common prosperity. Relying on the "Green Water and Green Mountains", Zhejiang Cultural Tourism and Travel Industry Focusing on Focusing on Rich Trail, Focusing on rich spirit, rich material, inheritance of Wenmai, digital empowerment, play a role in cultural empowerment and tourism, promote high -quality development of culture and tourism, accelerate acceleration Running on the Cultural Tourism Corporation, letting the people share the results of culture and tourism development.

At the opening ceremony, the Zhejiang Provincial Department of Culture and Tourism issued the sixth phase of Zhejiang Tourism Consumer Coupon, which were on the three platforms of Flying Pig, Meituan, and Qunar. The applicable scope covers the scenic spots and hotels (B & B) of 11 cities in the province (B & B). , Line products, 100 -bowl of local food, tourism performers and other products, more than 75,000 shops, more than 3.7 million products, a total of 14 million yuan. Yunhe County has also issued preferential policies for the post -epidemic tourist attractions, which implemented ticket -free tickets for tourists across the country. The exemption time is July 1, 2022 -September 30, 2022. At the same time, it will issue Yun and cultural tourism consumer coupons to the national medical workers. Yuan / person. In addition, in order to attract more citizen tourists, Lishui City released a "Lishui Mountain View Four Scenes" tourist boutique line, and Yunhe also issued a series of preferential policies such as 5 million yuan in cultural tourism consumer coupons. Through various methods such as policy promotion, fiscal subsidies, and line recommendations, the consumption of cultural tourism has not only boosted, but also accelerated the recovery of the cultural tourism industry.

At the scene, Yunhe County People's Government and Alipay (Hangzhou) Information Technology Co., Ltd. signed the "Zero -Carbon Scenic Spot Strategic Cooperation Agreement"; Yunwa Teta Investment Development Co., Ltd., with the Yunhe County Supply and Marketing Cooperative Union, Lishui Gui also cultural creativity The Co., Ltd. signed the "Yunhe Terrace Ecological Agricultural Products Exhibition Center" project and the "Cloud and Terraced Scenic Area Teana Cloud and Camping" project. Clouds and terraces have requested the comprehensive upgrade of scenic spots at a high 5A standard, innovatively launched tourism products, creating green "zero emissions" full -electric scenic spots, protecting the ecological environment while developing tourism, and promoting the high -quality development of counties in the county. Yunhe terraces were also awarded plaque by the China Tourism Vehicle and Boat Association Self -Driving Tour and Camping RV Branch and the Zhejiang Photographers Association. It is worth mentioning that the experts and members of the "Cloud and Terrace Protection and Development Global Think Tank" also recorded a congratulatory video for this event and played at the opening ceremony.

In addition to previous traditional programs -non -heritage folklore performances and farming cultural experiences, this year's Kaili Festival also organizes a series of fun and meaningful events. "Four Seasons Walk", "Hundred County Thousand Bowl · Clouds and Taste" and other activities, from visual, smell, taste, hearing, and tourists to activate the feelings of citizens and tourists, so that everyone has a more intuitive feeling and deeper into deeper and deeper into deeper. Understanding, further help the terrace scenic area to create 5A, enhance the popularity and influence of the terraced scenic spots and clouds and cultural tourism, and create a new model of common rich mountain areas.

It is reported that Yunhe terraces are known for "thousands of ladder fields, kilometers away, thousands of years of history". They are the largest terraces in East China and are known as "China's most beautiful terraces". They are the most competitive and most recognizable. Tourism resources. To this end, the county party committee and county government strategically regarded "Cloud and Terrace Chuang 5A" as the leader and breakthrough of the development of the ecological tourism industry, and the county's strength to accelerate the creation of the country's first national 5A -level tourist attraction in the country. Xing and Baiyewang, make clouds and build a vivid practice place for "strong tourism and rich people".

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