[January 1 county and city, Wei Mountain] Promoting the deep integration of cultural tourism "poems" and "distant" in Weishan County wipe out the shiny sparks

Editor's note:

In order to comprehensively enhance the influence of Dali cultural tourism communication and show the image of Dali Cultural Tourism, under the guidance of the Dali State Cultural Tourism Bureau, the Dali Literature Traveling Media Center has deep into the cultural tourism departments, cultural tourism enterprises and related places of Dali Prefecture, and launched "January One County and City Seeing Dali" series of reports is designed to depict good scenery, tell good stories, spread good voices, and show new highlights. , Live and other communication methods, comprehensively publicize the beauty of Dali, the beauty of humanities, and the beauty of development, and take you to discover the new charm of the "six Dali"!

Weishan is one of the earliest regions of Yunnan Province to set up counties and counties. It is the birthplace and capital of Nanzhao Kingdom. ... The heavy cultural accumulation is overwhelmed by the national -level forest parks and the famous mountains of Chinese Taoism -Wei Baoshan, migratory birds migration -Bird Road Xiongguan, national historical and cultural village -Donglian Hua Village and other landscapes and other landscapes. vitality.

(Photo by Wang Zehang)

In recent years, Weishan County has closely focused on the three major positioning of the State Party Committee and the State Government's "Historical and Cultural City Models, Cultural and Education Innovation City, and National Unity and Progress". 6 business cards of Xiongguan, Honghe's source, and harmonious return to the village, focusing on historical culture, Weishan snacks, book Xiang Weishan, ethnic clothing, Taoist health, sports adventure, ethnic singing and dancing, rural tourism "8 major brands" As a leading industry to support the development of the county's economic development, the industry will focus on the development of the county's economic development and promote the deep integration and development of cultural tourism.

(Photo by Peng Xiaoxia)

Guizheng innovation

"Book Fragrant Mountain" construction acceleration

Located in the northeast of the ancient city of Weishan, Wenhua Academy is one of the most complete ancient buildings in the ancient city of Weishan. In 2013, it was announced as the seventh batch of national key cultural relics protection units. At present, the Wenhua Academy, which is officially operated outside, has a fragrance of piano tea and calligraphy, and has floated into the home of ordinary people, becoming a good place for surrounding residents to leisure on weekends. This is just a microcosm of the construction of "Book Fragrant Mountain".

(Photo by Wang Zehang)

In recent years, Weishan County has accelerated the construction of a modern public cultural service system, actively promoted the construction of the general branch system, and built two urban study rooms that integrate intelligence unmanned and 24 -hour services. The signing ceremony of Pioneer Weishan Chongzheng College project will be held. The "Most Beautiful Bookstore" Pioneer Bookstore will settle in Weishan; the "Yunxi Guild Hall" of the Folk Painting and Calligraphy Art Museum is officially opened. , Folk customs, folk customs, etc., continuously stimulate the vitality and iterative upgrades of the public cultural service system.

(Photo by Wang Zehang)

In order to allow the people to enjoy more better cultural development results, Weishan County continues to increase the supply of outstanding cultural products and services. In the first half of this year, Weishan County held the "Welcome New Year and Art Talent Training Painting and Calligraphy Exhibition", the New Year's art exhibition, "Longfu Cup" to welcome the 20th National Congress, and celebrate the "June 1" International Children's Day Creative Painting Exhibition, The opera has entered the countryside and exhibited many cultural benefits to the people, and created works such as "Yishan Spring Love" to effectively meet the needs of the people's good life.

(Photo Conferring in Weishan County Culture and Tourism Bureau)

Deeply cultivating characteristics

Snacks famous at home and abroad

Crossing river bait shreds at home and abroad; Nanzhao Yijian, green bean cakes, jelly, rice noodles and other local specialty snacks are well -known; old -fashioned special foods such as honey, pickles, Niu Gangba and other old names Meeting, there are 24 series of special snacks and more than 350 varieties.

“巍山小吃走天下，天下小吃在巍山。”为推进小吃产业高质量可持续发展，巍山县把餐饮业作为有力带动相关行业发展的重点产业，不断实施品牌化战略，截至目前，成功The Dali Mountain Snack Festival was held for nearly ten "Finding Roots Nanzhao · Taste of Weishan". At the same time, strengthen cooperation with Jingdong Group to make the appearance of snack brands such as Nanzhang; solidly promote the creation of normal snack streets such as the back of the county and Guansheng Street, and the brand's influence of famous snacks has continued to rise.

Rich format

Heat the "Slow Life" rural tour

Every spring, Ma'anshan Wan -acre pear flowers are in the snow, and 10,000 acres of rapeseed flowers on Miaojie Street are golden. The beautiful and beautiful ecological scrolls unfold slowly, attracting tourists from all over the world to go ... An important step in the new pattern.

(Source Weishan Weishan)

Good ecology has become the bottom of the development of Weishan rural tourism. Relying on the beautiful natural scenery and brilliant historical and culture, Weishan has also built ecological tourism and leisure farms such as Jianhong Manor, created a number of ecological tourism villages such as Xincun and Zhuzhu Village, built the heron valley pastoral complex, and developed camping locations. New products such as rural courtyard, horse riding experience, gliding umbrella base, and other new products, actively create experience -oriented tourism products, promote the villagers from the previous "agricultural product" to the sale of "rural culture", "rural landscape", "rural experience", and continue to do it. Excellent rural tourism to promote rural revitalization with tourism development.

(Photo by Da Dong)

The project is king

Strong industrial support

In order to promote the development of the cultural tourism industry into the development of the "fast lane", Weishan County has accelerated the promotion of investment promotion and major projects, strive to strive for national, provincial, and state financial support, create conditions to meet the financing needs of cultural tourism enterprises, and strive to grow bigger and stronger industries support. (Photo by Wang Zehang)

In the first half of this year, Weishan County planned packaging and packaging with the heron valley pastoral complex and the "first capital city of Nanzhao" site of the "Nanzhao" site of the "Nanzhao First Castle" site of 2 billion yuan. The construction of Hongheyuan Relief Tourism Line Infrastructure Construction of Hongheyuan in Western Yunnan Tourism Ring Road.

At present, we are strengthening the connection and communication with OCT Weishan Company, urging enterprises to accelerate the construction of key industrial projects under construction in Nanxi Palace and Palace Hotel, and require enterprises to promote the preparation and adjustment of planning according to the promotion of the collection of the southern area; accelerate the advancement of promotion Pioneer Weishan Chongzheng College project construction, introduce the development and innovation team of cultural tourism development to create immersive tourism products.

(Photo by Fan Jianhua)

Multiple measures

Do Youwen Travel Service

In order to allow tourists to enjoy exquisite services and create a rest assured, comfortable, and warm tourism environment, Weishan County took multiple measures to improve the quality of cultural tourism services.

(Photo by Wang Zehang)

In terms of smart tourism, in addition to the simultaneous launch of Weishan tourism elements and the "One mobile phone tour Yunnan" APP, the Smart Museum, Smart Library, Smart Security, Smart Parking Lot, Smart toilet and other projects have been implemented. It is convenient to understand Weishan and play with Weishan.

In terms of publicity and marketing, since this year, the 12th "China Tourism Day" Dali Branch series activities have been hosted. At present, we are actively preparing to build a new cultural tourism IP, plan to cooperate with Douyin Company, implement cultural tourism publicity and promotion projects, and provide reference for citizens and tourists for holiday travel while promoting the popularity, reputation and influence of cultural tourism brands.

(Photo by Zhao Yu)

In terms of industry supervision, we will adhere to the comprehensive coordination command and dispatch mechanism of the tourism market, do a good job of market supervision in the field of cultural tourism, and continue to consolidate the results of the tourism market. Coordinated the organization of relevant departments to form a law enforcement inspection team to inspect and guide the A -level tourist attractions, star hotels, travel agencies and service outlets from the aspects of safety production, epidemic prevention and control, market order and other aspects. Strengthen complaints, strictly abide by the "24 -hour handling system", the complaint office rate is 100%, and perseverance improves the experience and satisfaction of tourists.

Cultural Tourism Head Firing Media Reporter Yang Jinmin Wen

Some pictures are derived from the Dali Prefecture Culture and Tourism Bureau

Editor Liu Rongshan

Review Ma Yonghu

- END -