Today I appeared in the mirror 丨 Ruman: "New Farmers" who returned to start a business

Author:Yanfu Volkswagen News Time:2022.06.15

Since June 1, Taozi has entered a mature period, and Taoyuan, Chenjia Village, Gaozuo Town, Jianhu County, Yancheng, Jiangsu Province, has ushered in many tourists who come to pick and play. More than 60 acres of Taoyuan in Junman Smart Agricultural Industrial Park have more than 6,000 peach trees, peaches, crispy peaches, buttons, soft glutinous sweetness, peeling and eating. Net red female anchor is wearing white clothes, fluttering her hair, and interacts with tourists. The villagers sold peaches through e -commerce platforms, and they were very busy.

Ruman is making live goods for agricultural products

Chen Jiacun is far away from the county seat and is remote. The locals are called "hometown". However, in this "township", in recent years, more than 300 of the 476 villagers in the village have used online sales to sell agricultural products. Therefore, Chen Jiacun won the first batch of "rural e -commerce demonstration villages" in Jiangsu Province. The villagers all said that the changes in Chen Jiacun were inseparable from Ruman's guidance and help.

In 2011, the 26 -year -old Rumman resigned as a white -collar worker in the big city, and returned to Chen Jiacun with her husband Liao Zhengjun on the road to turkey breeding and entrepreneurship. "At that time, we wanted to make youth different through hard work, and to create a world of ourselves." Ruman recalled.

"Don't get a salary of eight or nine thousand yuan a month, come back to raise chickens, and study in vain!" At the beginning of his business, Ruman and her husband observed the breeding situation in the chicken house every day. The neighbors were puzzled ... but the two never shaken. Ruman believes that turkey's nutritional value is high. At that time, there were fewer people engaged in turkey breeding in China and had huge market space. With the spirit and tenacity of Kenya's research, the turkey breeding technology of the small couple has become increasingly refined, and with the booming wave of e -commerce, it has opened the sales situation on the Internet with the "Internet+new breed turkey" model. Customers from all over the country came to Chen Jiacun, the "township" inspection, and the order followed.

Ruman (front row) company inspecting products

In the process of entrepreneurship, Ruman and Liao Zhengjun continued to explore and innovate, and his career was booming. They loaned 1 million yuan to 1,000 acres of land, upgraded the farm into ecological farms, and extended to deep processing. Different from the "dirty mess" scene of traditional farms, every thing in here can be used in a cycle, and even become a treasure: turkey manure becomes a fish pond feed and pasture fertilizer, and it can also convert the turkey dung into biogas. The use of biogas power generation to warm the turkey seedlings; the original value of turkey feathers was not high. Liao Zhengjun played a specialty to develop feather paintings and feather embroidery, and was patented by national patents.

Ruman believes that individuals are not rich, and they are really rich with villagers. With the assistance of the local government, Ruman and Liao Zhengjun set up livestock and poultry breeding cooperatives to provide members with eggs and seedlings, invite experts to train breeding skills for villagers, explain agricultural knowledge online through remote videos, and innovate the "offline ecological cycle The business model of breeding, online e -commerce sales "promotes farmers to increase income by more than 20 million yuan.

Ruman (front row left) and young people explore entrepreneurship

Ruman also worked hard to build a platform for young people to return to entrepreneurship. She founded the "Township Create Space", gathered young people who are interested in entrepreneurship in rural areas, provided entrepreneurial counseling for free, and attracted many college graduates to join the rural entrepreneurial team. She also actively contacted universities such as Yangzhou University and Jiangsu University for industry -university -research cooperation, hoping to use the power of science and technology to lead young people who returned to their hometown to start their product innovation and cultivate more "new local talents." "Let our hometown become a place where we are willing to be, can support us and can retire, and hope that more young people will be willing to return to the countryside and gather the vigorous power of rural rejuvenation!" Ruman said with expectations.

In the past 11 years, the Jiangsu Mandarin Agricultural Technology Co., Ltd., founded by the Rugman couple, has grown into a modern smart agricultural enterprise with annual sales of over 100 million yuan. The surrounding people are getting rich together. Ruman has won the title of "National Rural Entrepreneurship Innovation Outstanding Leader" and "Jiangsu March 8 Red Banner Be Youth". (Writing 丨 Zhang Changhu)

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