Public opinion concern: Internet celebrities are suspected of using endangered big white sharks to make food

Recently, the video of the Internet celebrity "Ti Zi" filmed the video of boiled sharks and barbecue sharks on the Internet. Some popular science bloggers reported that the shark in the video is an international endangered wildlife grilled shark (Great White Shark) and is a national second -level protected animal. On July 15, the staff of the Nanchong Public Security Bureau said that the incident was under investigation and processing, and the specific situation would be reported. According to Red Star News, bloggers "Ti Zi" said that the sharks in the video are not endangered animals, but "sharp -tooth sharks". According to Jiomu news, some experts said that the shark in the video is indeed a big white shark larvae, and there is no shark named sharp -tooth shark in mainland China. After the relevant information was released, it caused heated discussion on the Internet.

Picture source: network screenshot

1. Analysis of public opinion statistics and trends

At the public opinion testing system of the China Cultural and Media Group Research Institute, the cycle was based on the relevant keywords of "Internet celebrities suspected of using endangered big white sharks" for information retrieval with July 14th to 21:00 on July 15th. From 00:00 on July 15th, starting from 8:00 on July 15th, it rose sharply, and climbed to the highest point at 10:00 on July 15th. After that, he experienced ups and downs at a high level. Starting, gradually falling, the overall presence is peak.

Figure: Public opinion trend chart

On July 14, a report on the Internet reported that a video of a gourmet celebrity blogger named "Timiko" shot a video of boiled sharks and barbecue sharks. Some popular science bloggers have reported that this shark is actually a international endangered wildlife, which is equivalent to national secondary protection animals.

On the evening of July 14, Red Star reporters contacted the Internet celebrity blogger "Timoko". The other party said that the shark in the video was "sharp -tooth shark". "I am through formal channels. It's all. All those people talk nonsense. "Sichuan Nanchong said that a seafood market manager said that the blogger had bought seafood in the market and sometimes took the seafood to shoot in the market. After watching the video of the Internet, he said that the "shark" in the video was like frozen goods, and their market did not sell sharks.

Since then, a number of mainstream media have reported and reproduced this, which has caused heated discussion among netizens, and public opinion has quickly risen. On July 15, the staff of the Nanchong Public Security Bureau said that the incident was under investigation and processing, and the specific situation would be reported. At 10 o'clock on July 15, the trend of public opinion reached the apex, and the real -time public opinion information reached 11,789.

As of 21:00 on July 15, the total amount of relevant public opinion information was 1,16473, including 61,591 video, 40,293 Weibo, 13631 clients, and 415 websites. From the perspective of media channels, videos and Weibo are the main channels for public opinion information dissemination. Video information accounts for 52.88%, and Weibo information accounts for 34.59%.

2. Media view

The media reported and commented from different perspectives on "Internet celebrities' suspected of using endangered big white sharks".

Jimu News published a comment article saying that although it is a gourmet blogger, these videos have nothing to do with "beauty". Each time I get a huge amount of seafood with more than 30 pounds, pour oil in the big bucket, cook in a large pot, and then eat it, and then eat it. It has to be full of oil and stakes. It is actually similar to the previous "Big Stomach King". The selling point is the contrast between the little man loli to eat a huge amount of seafood. Unhealthy and wasteful eating habits attract attention, departs from the custom of diligence and frugality, and insult the normal aesthetics of the audience. ... "Eating and broadcasting" chaos can not be just a gust of wind. Some foods are ugly and wrong, and it is easy to cause bad imitation and violate the content of public order and customs. If the platform is not rectified and irregular, it may exceed the bottom line of law. Why is there any problem that there is a problem at first glance? Is there any similar content that has not been rectified? This question platform should be answered as soon as possible.

The Rule of Law Daily issued a micro -reviews stating that at the moment, under the constraints of laws and regulations and the supervision and management of relevant departments, the network environment is gradually clear. However, there are still some Internet celebrity anchors walking on the edge of the strangeness and earning traffic. Looking back at the video of this "Timoko" blogger, in addition to this "boiled shark" and "barbecue shark", there are also scenes of buying "golden baby fish", which is exaggerated and uncomfortable. The awe of food life. And there are many minors watching around, what kind of guidance will this cause them? Whether the blogger's consumption of the shark for the national secondary protection is yet to be investigated, but the negative impact brought by this live broadcast is worth reflecting -behind the bottom -free live broadcast is "traffic disease". The webcast gives everyone a space for themselves, but the bigger the stage, the more responsible and positive energy is needed. Instead of ignorance and fearlessness, in order to "get hot spots" and "traffic", it distorted the values, and even suspected of touching the red line of the law.

3. Netizens' point of view

After summarizing the online review of "Internet celebrities suspected of using endangered big white sharks", I found that

Figure: Netizens comment distribution map

First, it was shocked and condemned for the relevant behavior of the Internet celebrity, accounting for 36.36%. Typical netizens commented as follows:

@@I-: Where is the day crazy? Shark also eats too

@深 有 53719: The content causes serious discomfort

@-: All her videos eat quite well and look at each other. I still just open a second with animal hippie with a second.

The second is to be alert to traffic, and there is no lower limit for the eyeballs, accounting for 36.36%. Typical netizens commented as follows:@二 二 二: Be alert to traffic,#二 二 二 不 二#!

@: Some of them like to use some strange ingredients for the sake of Bo.

@_ 小 _50578: There is no lower limit for the eyeballs for the blog

@烟 烟 烟 烟 烟 气

Third, the problem of Internet celebrities should be governed in a timely manner, and severe punishment is not loan, accounting for 27.27%. Typical netizens commented as follows:

@跑 002: Now the Internet celebrity should really cure it

@Sudhnnbdhsj: Strict investigation and severe punishment

@Mr Shitou Mountain 92328: Ten years of digging a bird's nest, this impact on the Internet is too great! Has the role of propaganda induction! Because there are all ages for watching the video! I hope that the police Thunder will immediately check the case! Give people an explanation!

Fourth, public opinion review

Today, "Internet celebrities are suspected of using endangered big white sharks to make food", which has aroused strong attention and heated discussion on the Internet. Nearly 40 % of netizens shocked and strongly condemned the relevant behavior of Internet celebrities. Nearly 40 % of netizens said that they should be alert to traffic and avoid the lower limit of the eyeballs. Nearly 30 % of the netizens said , Severely punish non -loan.

From the perspective of public opinion and response, after the related matters were exposed on the Internet, many media participated in the report in time. The relevant departments also responded in time. The local police intervened in a timely manner on the day. timely. From the perspective of public opinion attitude, the vast majority of netizens have strongly condemned the behavior of the Internet celebrities and called for severe punishment in accordance with the law, indicating that the majority of netizens' awareness of protecting wild animals. With the improvement of life and the enhancement of knowledge, it is obviously obviously obviously obviously. Gradually improved.

In recent years, with the development of network technology and video technology, online video has become an important way of communication, and eating and broadcasting have become one of them. However, a few Internet celebrity bloggers, for the sake of eyeballs, grasping traffic, catering to the deformed mentality of netizens' curiosity and ugliness, there have been some unhealthy and wasteful eating habits, unlimited attractive attractive behaviors, departing from the flicker and frugal fashion style Insulting the normal aesthetics of the audience, which caused adverse effects in society.

In response, the relevant departments had previously punched the strikes, carried out many actions to rectify bad food and broadcast behavior, and achieved positive results.

However, the occurrence of "Internet celebrities with endangered big white sharks" incidents, to some extent, explain the importance of establishing a long -term mechanism of "eating and broadcasting".

Relevant departments should continue to strengthen the "eating and broadcasting" chaos rectification operations, increase governance, strengthen the effect of governance, avoid a gust of wind, and form a long -term mechanism. Relevant platforms should continue to cooperate vigorously to strengthen the rectification, continue to strengthen the platform anchor registration review and content production specifications to avoid the emergence of content that contains adverse social impacts, and at the same time explore the establishment of a blacklist system. Wait for processing. The majority of Internet celebrities and bloggers must respect the laws and laws, respect the public order and customs, and resolutely avoid the unlimited or even illegal behavior in order to obtain traffic, improve the quality of content, produce more content that can meet the needs of users' good life, and better promote the health of the industry's health. develop. (Research Institute of China Cultural Media Group)

Responsible editor: Tang Zhicheng

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