Once the "Litchi Assassin" of Hejiang Litchi PK today: A pound of a thousand yuan is just a gimmick!

Cover reporter Wu Yong Photography Report

A few days ago, some netizens posted that the lychee of the lychee of the "Zengcheng Hanging Green" brand in Beijing's shopping mall is as high as 1049 yuan per catty. It can be called "a knife guard".

As a popular fruit in summer, why are some varieties so high? Is there a "litchi assassin" in Sichuan? On July 16th, the cover reporter visited Hejiang County, Luzhou City, Sichuan Province, Sichuan Province, Sichuan Province, and learned that there was a kind of sky -high price of more than 1,000 yuan, but now it is like "the old king Xie Tang Qianyan, Flying into the home of ordinary people. "

Hejiang has green litchi.

The difference from the word "hanging green"

Green lychee is also a fruit "king fried"

Recently, when the "hanging green" lychee from Zengcheng, Guangdong sold more than 1,000 yuan in Beijing shopping malls, a thousand miles away in Hejiang County, a late Chinese late cooked litchi hometown, a litchi called "green" In the branches, wait for maturity to go public. In July, the sun was warm. In Lijiang Town, Hejiang County, many growers put a black breathable film with a green litchi cover, drilled into the lychee forest, hanging on the branches one by one. Half red, especially seductive!

He has been planting litchi in Hejiang County for more than 2,000 years. The main varieties are Dahongpao, Tuo Ti, Xunshalan, concubine laugh, and green. It sounds the same with green and green at first, but it is not the same variety. Bringing green can be considered the first brand product of Hejiang Litchi. In the pearl of the grower Zhao Jianhong, green is specially taken care of by green. In the afternoon, he will also carry a basket under the green tree and remove the fruits that cracks on the branches. He said These fruits are mature in August and the price is more than 30 yuan / catties.

Only 30 yuan / catties of fruit this year was once the "king fried" in the fruit. According to media reports: In 2008, Green Litchche became the only fresh fruit in Sichuan selected in the Beijing Olympic Games. The price is only higher than today's "thousand yuan hanging green". "During the Beijing Olympic Games, the ordinary green was sold to 1,788, and the product was sold for more than 2,000, and the most expensive was sold for 2980 yuan per catty." In Zhao Jianhong's memory, the coincidence of 2008 in 2008 Jiang Lithe is "crazy"!

Why is it so expensive? Gui Shulin, chairman of the Jiuli Breeding Professional Cooperative in Hejiang County, revealed the answer to the cover journalist. "At that time, the annual output of green planting in the entire Hejiang River was only about 500,000 kilograms. It was basically not found to find a single planner to take out more than 2,000 catties of green with green." The prices are declining, but in around 2013, the price of some green litchi still remained at a pound of 5 to six hundred yuan. In his words, at that time, the green litchi was "the tighter and the more pretty, and often it was necessary to order in advance. ","

According to Guilinlin, in 2012, when the orchard was green and rigid, some people came to book lychee, and some people ordered them through his friends. Before the fruit was not mature, the green was rushed to be empty early. "At that time, there were 561 pounds with green and seven or eight hundred pounds. I was mature to sell to customers based on quality pricing. As long as customers can grab the fruit, they basically don't look at the price."

Hejiang has green litchi.

The output has doubled more than ten times

The king of the fruit is no longer "things are rare and expensive"

Why was it so brilliant with green litchi, and now 30 yuan can I buy a pound? The cover reporter consulted Zhao Pengju, a technician sent to Lijiang Town with questions with questions.

"Since 2009, the government has begun to carry out the" Sanjiang Provincial New Rural Construction ", relying on the project to provide the people with seedlings for free, and to develop free residual forest development, and the litchi industry has begun to develop in large quantities." The widespread in the coming, more and more output with green, more than 10 times more than before. In addition, the management technology is becoming more and more advanced. The good green price is finally set at about 120 yuan / jin, while the general 40-50 is 40-50 You can buy yuan / jin. The price of litchi of the remaining varieties ranges from a few yuan to tens of yuan.

This year, the lychee of Hejiang ushered in a big harvest again. According to official statistics, the total output of Hejiang Litchi this year exceeded 100 million kilograms. Among them, the main breeds were about 15.9 million kilograms, the concubine laughed about 9.5 million kilograms, about 8.3 million kilograms with green, about 7.8 million kilograms of Ji Salan, and about 10 million kilograms of the remaining varieties. At 3:30 in the afternoon, the cinnamon forest returned from the litchi forest to the store, with several different varieties of lychee. After a while, he started calling the vehicle and learned from his call that the price of ordinary green this year is generally between 30 yuan and 50 yuan / catties.

In recent years, Hejiang County has successfully constructed Hejiang lychee modern agricultural industrial systems with distinctive characteristics, reasonable layout, and complete chain to help farmers with lychee characteristics to help agriculture increase and increase. Standardization has improved the results of litchi trees. Today, Hejiang lychee has long been "rare and expensive."

Hejiang has green litchi.

Similar to "Zengcheng Hanging Green", Hejiang Litchi also has its own mother tree.In the orchards of the Guilin Forest, there are two green litchi mother trees that have more than 150 years.A few days ago, at the "I have a litchi tree at 28 degrees north latitude at 28 degrees north latitude" organized by Hejiang County, one of them was won by Hejiang County General Chamber of Commerce Entrepreneurs with a signing price of 66666 yuan.Guilinlin said that even the fruit of the mother tree, the price is up to 20-30 yuan / jin of 20-30 yuan / jin, which can be sold for about 80-100 yuan / jin.Speaking of the recent "Zengcheng Hanging Green" was sold to more than a thousand yuan a pound, Zhao Jianhong and Gui Shulin both believed that they were just a kind of marketing method with rare and expensive.Zhao Pengju said that if the sun is good enough, the nutrients are sufficient, and the taste of the second and third -generation lychee fruits grafted from the grafted is not worse than the mother tree.

Industry people generally believe that the price of sky -high litchi is more a market gimmick, not the real "value of money". Consumers should consume rationally. Do not have comparison and blindly follow the trend of "sky -high price"!

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