Jay Chou’s "The Great Works" is a little farther away from great

Text/Yangcheng Evening News all media reporter Hu Guangxin

Jay Chou's new album "The Great Works", which has been six years old, was launched at 21:30 pm on July 14. In the early morning of 15 and a half hours later, "unpleasant" and "good" appeared on Weibo hot search at the same time. Although the "unpleasant" entries look more like a small drama on social platforms, this new album that has been expected to be lifted in the six years is indeed destined that it is difficult to satisfy everyone's expectations. Some people have a real feeling that "Chinese style still depends on your Lun" and "" reflection "YYDS, and some people criticize" the voice is not as good as before "and" the creative ability decreases ", which is not new. In the middle of these two poles, there is another more mainstream point -as long as he can continue to sing, I will be satisfied.

On the Internet, Jay Chou has an incredible passerby. Most netizens who have always been harsh, most of them showed their aunts in front of him, and reported the greatest tolerance to him. Jay Chou in 2022 is both a living stone in the golden age of Chinese and a mascot of the Internet era. Two opposite identities were bizarre on him.

"Live Fossils" in the Golden Golden Age

Jay Chou is from the "yesterday's world". He became a "fairy fighting age" by netizens around the millennium, and the reason why Jay Chou could become the "God in God" was that he completely broke the fixed program of the Chinese pop music scene and brought a new sense of hearing. : He integrates music styles such as rap, R & B, rock, Chinese style, Chinese lyrics, and other music styles. "Type Novels" expressed in music. The fresh hearing stimulates the audience's ears, and even the music of "double stick" is very "K song". He is sung by him. At the same time, he stood in the afterglow of the traditional record industry and traditional media. The Internet has risen but far from being developed as it is now. It can ensure that Jay Chou's music is spreading wider, and it will not flood the mass of the explosion as much as it is now. In the information. He has therefore become the last king who can form people's collective memory.

The existence of Jay Chou is a brilliant testimony of the Chinese pop music scene, and it is also the memory of this group of mainstream users after the "post -80s" and "90". His accumulated works and prestige are enough to make him proud for a lifetime -and he did do this. Soon after the Golden Melody Awards ended, Jay Chou updated the social account number: "Congratulations to the Golden Song Awards, let everyone celebrate for a few days, and the later brother will come out." He took a total of 15 Golden Melody Tips, including 4 "Best Chinese Albums" and 2 "Best Male Singer" awards. Such a dazzling achievement is the foundation of Jay Chou enjoying the "exemption": he can proudly praise himself, "Tell you why I rarely listen to others' songs now, because the song I wrote 16 years ago is still popular now." ; You can also be a mentor, playing games, and traveling around the world in the six years without posting albums. When asked where the album is, he said straightforwardly "I'm playing."

A mascot of the Internet generation

But as many articles have been analyzed, Jay Chou is not so calm. Since his debut, the voice of "Zhou Lang's only" has been endless; in the past five years, the rise of younger audiences such as the "post -00s" has also needed to establish contact with them. Whether it is intentional or unintentional, Jay Chou has completed its integration with the new generation through several Internet events. The 2019 Weibo listing incident is the iconic incident that Jay Chou really enters the Internet field. He is regarded as a totem of "yesterday" by many netizens who have long been bitter flow, and are regarded as a spiritual weapon against capital and traffic. The Internet carnival ended with Jay Chou's break of the super -talk. Jay Chou has a cute side of his body increasingly rounded, preferred pink and milk tea, but also has a saying that he must call himself "brother" and has absolute confidence in his music. Such a contrast made him easily integrate into the Internet culture that entertainment first, and also allowed the "Jay Chou Myth" to be continuously strengthened by himself and netizens.

When some fans criticized the song "Low Young" and "Don't Think", Jay Chou had already completed the regeneration of the music image. This image is consistent with its network. The lonely and depressed genius in "The Father's Name" and "Tornado" has long been far away. Instead, the small sweet song of "Confession Balloon" and "Mojito", or "Brother's chest muscles, if you want to rely on" (if you want to rely on "(if you want to rely on" (if you want to rely on "( "You don't love me if you don't love me"), "You have nothing, but you still cheer for my dream" ("Say") such as "straight male love songs".

To some extent, Jay Chou was lucky: when he was young, he reached a settlement with the previous generation through Chinese style songs such as "Chrysanthemum Terrace" and "Blue and White Porcelain". A new generation of Internet aborigines. Even the album dragging this matter has become a stalk that has been circulated on the Internet -netizens' tricks, and Jay Chou was named "brother in the pigeon", everything is so love & peace.

It's not so good, isn't it?

Jay Chou's new album "The Great Works" is beyond doubt that he and even the "most selling works" in the entire Chinese music scene. The album was launched at 21:30 on July 14th. The sales of mainland digital albums that night had exceeded 100 million yuan, becoming the first digital album in the history of digital music in the Mainland. As of press time, the sales volume of the album has exceeded 5.1 million. Jay Chou's commercial value has always risen: On July 18, he will perform exclusive live broadcasts at Kuaishou. The current number of reservations has exceeded 6.66 million. However, although he wrote "the crazy of generations, the king of music" in the main song of the same name, let himself be compared with Dali, Chang Yu, Monet and others in the MV and lyrics, but not many people will agree with this. It is Jay Chou's "the greatest work". "Still Wandering" in 6/8 can seamlessly connect "Shanghai 1943", but Jay Chou's voice is no longer the same; "Red Face Like Frost" is a steady output of Zhou -style Chinese style songs, but Fang Wenshan's lyrics have already been Not in the best state; "Pink Ocean", which was contributed by his son Romeo, continued the "little sweet song" route that was susceptible to explosion in recent years, but the current attention is not high. Although Jay Chou can still write a nice melody line, the 12 songs included in "The Great Works" have been difficult to make the audience of "knowledgeable" from creativity, arrangement and sound. "As long as he can continue to sing, I will be satisfied." The phrase, to some extent, it was also a statement of this album -in fact, it was not so good, isn't it?

But many netizens are still willing to tolerate Jay Chou. For more than 20 years, Jay Chou has an unquestionable influence on Chinese music; as the new "stalk king" of the Internet, Jay Chou has a sufficiently pleasing network image; and fans who have gradually entered the middle age and experienced the society. In the case of, they seem to understand the choice of idols more and the ordinary middle -aged people of a "wife and child hot hoe"? Why do he always force him to work hard? On the day of the new album released, a media friend's comment on this album made many colleagues work "empathy": "Jay Chou may be thinking, there is no pressure to publish, everyone has been urging, and the road is urged on the road of travel. How annoying, but not writing well. Since I have been reading famous paintings and interested in this, I will write carefully and be a headline; I wrote a few 600 -character manuscripts. Oh, I don’t want to write it. ; I will get a few scholars I have posted before, make a whole version, and get it. "

Source | Yangcheng Evening News · Yangcheng School

Responsible editor | Shao Ziheng

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