On August 12, 36 氪 set up a "Future Technology Live Room" in the CITE show

See we in the 36 氪 Future Technology Live!

Source | 36 氪 South China (ID: South_36kr)

Cover Source | Visual China

Since 2022, the Yuan Universe's investment in heat has been heating up again, and more and more investors who have asked 36 氪 Consult the Yuan universe project. From the data point of view, only Q2 alone has more than 39 financing incidents, and there are nearly 40 companies involved. Among them, 4 amounts of over 100 million yuan, such as Magida Technology received 130 million US dollars financing and COCOS completed a round B financing of 50 million US dollars.

(36 氪 Map))

Investment in the first -level market is only one aspect, and related policies can explain the popularity of the industry. On July 8th, the Shanghai Economic and Information Commission issued a new track action plan for the cultivation of the "Yuan Universe" (2022-2025). It proposed that by 2025, the "Yuan Universe" related industry scale reached 350 billion yuan, driving the city in the city The scale of software and information services exceeds 150 billion yuan, and the scale of electronic information manufacturing exceeds 550 billion yuan.

The plan proposes that the "four actions+eight projects" are implemented. Among them, the four actions include the construction of industrial highlands, focusing on the holographic display, future network, VR/AR/MR terminal, 3D image engine, etc., to enhance the supply power of the industry; The creation of medical, entertainment, office and other scenarios; digital upgrade operations mainly focus on new applications and new interactions in digital scenarios, as well as new scenes and new formats that are brought about. Innovate ecological cultivation actions, focusing on cultivating creators' economy and improvement of data factor markets.

事实上，据不完全了解，至2022 年6 月，已有7 省17 市地方政府相继发布元宇宙建设规划，分别是浙江、山东、江西、河南、贵州、安徽、黑龙江7 省，以及北京、 Shanghai, Guangzhou, Shenzhen, Chongqing, Chengdu, Shenyang, Wuhan, Hangzhou, Nanjing, Xiamen, Hefei, Nanchang, Wuxi, Haikou, Sanya, Baoding 17.

Therefore, the layout of the Yuan universe track was just at the time. In this context, from August 12th to August 14th, 36 氪 will set up a transparent live broadcast room at the scene, and many outstanding companies, upstream and downstream suppliers, industrial capital, experts, etc. Dialogue, explore new trends in the future and new system opportunities.

(Event site renderings)

It is worth mentioning that this live room will be set up at the exhibition site, that is, 36 氪 has created a new model of the exhibition cooperation. Especially for investors, it is rare to excavate projects. Now you can go through the 36 氪 direct room to find the project with us and follow the camera to visit the exhibition.

In this transparent live broadcast room, 36 氪 will arrange the most senior journalist to have one -on -one on -site dialogue with the big coffees in these three core areas (the new display technology, the new cosmos, and the new consumption of technology). Relevant companies are welcome to sign up for the live broadcast talks.

The first day is a new display field.从整个产业链来看，作为上游的组零件部分，技术带来的改变速度日益加快，所以不管是设备商还是材料商，都需要不断创新适应新趋势；对于制造为主的中游，OLED技术、 The gap between MINI LED technology, Micro LED technology, QLED technology (quantum dots) and other paths are also significantly cheap. How to choose more suitable technology is the current major challenge; although the application scenarios are constantly rich, how to do how to do, how to do it, but how to do how to do, how to do it, but how to do how to do it, how about how to do it, but how to do how to do it, but how to do, how about how to do it? Completing sceneization and commercialization are the topic of inability to bypass.

The core is that with the arrival of the Yuan universe world, this revolutionary demand also requires higher immersive experience. It is equivalent to improving the display threshold, such as in terms of brightness, contrast, power consumption, volume. So it is even more necessary to pay attention to the new display industry.

The next day is the field of Yuan universe. In the Yuan universe plate, it is usually composed of three parts: infrastructure, terminal equipment, and content applications. Unlike the mobile Internet, the Yuan universe has begun to enter 5G/6G, cloud computing, and edge computing in a large area. This is a new infrastructure. AR/VR/MR, wearable devices have become new devices and even brain interfaces. The content application will also be richer.

As the most important entrance, AR/VR has actually experienced a cycle. In the first round of ups and downs around 2015, it was more conceptual hype, and the specific landing and scenes were very early.

If the VR industry chain is split, it can be found that today's hardware, software, content, applications, and services have changed further. For example, the operation is faster, the device is lighter, and the experience is better.

The third day is the field of consumer technology. As the boundaries of consumption and technology are no longer clear, the market for enterprises that provide new consumer goods with technology will begin to increase, which can magnify technology to more C -terminal consumers' profits. For example, small appliances and air fried pots rose during the epidemic, smart beauty instruments that rose against the trend this year, and so on.

Different areas seem to be relatively independent, but in the process of the development of the Yuan universe in the future, display technology and new consumer brands will play an important role in the virtual world of the Yuan universe, allowing users to obtain a high -quality visual experience while using new media Feel the charm of new consumer products.

As one of the three major exhibitions in Shenzhen, CITE (China Electronic Information Expo) is supported by the Ministry of Industry and Information Technology, and the Shenzhen Municipal People's Government. CITE2022 will use the exhibition hall area of more than 100,000 square meters to occupy the nine exhibition halls of the Shenzhen Convention and Exhibition Center.Concentrated display special chips, semiconductor materials, new display equipment, 5G communication transmission equipment, Yuan universe and virtual reality, smart audiovisual equipment, smart driving, data resource element industries, digital security and digital twin hotspots and other electronic information industry areas.If you are a friend who wants to start a business in these fields, please pay attention to this live broadcast room, which will bring new market changes and trends; if it is an industry practitioner, you can get more industry consultation and views.From August 12th to August 14th, we see the live broadcast room of 36 氪 "In the future!

Enterprise registration contact: 36 氪 Guo Pengchao 18135132556

Contact person for the exhibition: CITE Li Dianfei 18719131024

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