"Home Door" picnic camping, there are hidden concerns behind "fun"

"Some time ago, a few of our families met to camping in the suburbs. The adults sat together and chatted, enjoying the beauty, and the children were laughing and making fun. It felt really great." Cui Li talked about his camping experience. Well.

Recently, many citizens like Cui Li brought tents, moisture -proof pads, folding tables and chairs, etc., and went to picnic with their families and friends. Camping, as an emerging way of travel, is close to home, and can meet people's closeness to nature, and has been favored by many citizens.

The camping trend is scraped

"I have n’t taken my child to travel for a long time, and I have n’t gathered with my friends for a long time. Recently, several of our families organized an outdoor camping and experienced a good experience.” Cui Li and friends were on vacation a few days ago. Cangxian Heilonggang River found a open space along the tent and opened the "vacation mode".

"We prepared a variety of foods in advance. Everyone talked while eating. It was very comfortable. The children excitedly drilled into the tent and drilled out.

"Post -95" Wang Limin recently met with several girlfriends to camp near the Canal in the city. "Just want to go out outdooled to find a place to disperse, breathe, and relax." Wang Limin said, they deliberately rented beautiful tents, tables and chairs and other equipment for this camping. The scenes of these high -value equipment are very beautiful, adding a sense of leisure and entertainment.

She told reporters that because they were all girls, they did not eat barbecue this time, but prepared milk tea, fried chicken, sushi, fruit, dessert and other meals. WeChat friends circle. After watching it, everyone likes it, and some people ask me to expose the camp. "

"I feel that the camping is no longer a niche hobby, but has entered the era of popularization. When I camping, I saw a lot of people who came out of the tent like us." Wang Limin said with a smile.

According to the relevant data released by Ai Media Consultation, the market size of China's camping site increased rapidly in 2021, with a growth rate of 78%, a market size of 29.9 billion yuan, and the market size is expected to reach 35.46 billion yuan in 2022. According to the "2021 C Cost -style Social White Paper", among the current camping groups, the "post -95s" account for the highest proportion, accounting for about 32.8%of the total number.

Camping equipment sales have increased significantly

The reporter learned that with the rise of camping, the sales of equipment related to camping have increased significantly. The reporter browsed multiple e -commerce platforms and found that there are many types of products such as camping tents, sky curtains, moisture -proof pads, folding tables and chairs, and the price ranges from tens of yuan to tens of thousands of yuan.

Take tents as an example. After searching for an e -commerce platform, the reporter saw that the tent style was diverse. The price ranging from hundreds of yuan to thousands of yuan, and the monthly sales of many store tents were easy to exceed 10,000. According to the screening function of the platform, the reporter learned that 60%of consumers will choose a tent between 160 yuan and 558 yuan.

According to relevant consumer data statistics, from April 30th to May 3rd, users nationwide purchased picnic supplies (year -on -year) increased by 181%, and tents and mats increased by 100%. At the same time, since January this year, the turnover of outdoor tents has increased by 119%year -on -year, and the turnover of camping equipment such as large tents, sky curtains, folding tables and chairs has increased more than twice.

In March of this year, Xu Meng, 29, began to purchase equipment related to camping related to camping. So, how much does it cost to match the most basic camping equipment? Xu Meng simply listed a rough price list for reporters: 350 yuan of tents, 400 yuan in the sky, 400 yuan for egg rolls, and two folding chairs spent 50 yuan, and retro horse lamps were 60 yuan. These simple equipment cost about 1260 yuan.

Xu Meng said: "This is just the easiest equipment for camping. Those card stoves, kitchenware, barbecue racks and the like have not been counted inside, and will continue to buy other new equipment later. It costs a lot. "

Relevant statistics show that 30%of consumers spend 3,000 to 5,000 yuan on camping equipment, and 18.4%of consumers will spend more than 10,000 yuan. It can be seen that behind the "camping heat", there is a very considerable consumption potential.

In addition to buying camping equipment, there are also carefully calculated consumers to choose leasing. Mr. Liu, a specialized camping business in the urban area, told reporters that starting from the end of March this year, the camping trend quickly heated up, and the rental business of camping -related equipment was very hot. It was scheduled by users early. "Most of the young people who come to rent camping equipment are generally 200 yuan to 300 yuan."

There is a hidden worry behind "Camping Fever"

The reporter learned that there are some hidden dangers behind "camping heat", especially safety issues and environmental issues.

Citizen Wang Xiao is more worried about the wild camping barbecue. He said: "Using bright fire barbecue or even cooking outdoors, the fire will occur if you don't pay attention. I think the safety hazard is very large."

In addition, some citizens do not pay attention to environmental protection when camping, and will directly discard the paper towels, plastic packaging and catering waste in place without cleaning, which will cause pollution to the environment.

"I took my child out of camping, and I didn't dare to go to too remote wilderness. Now there are more mosquitoes. In case of some unknown creatures, I really don't know how to deal with it." Bao Ma Li Minghui said his concerns.

"It is not easy to find a more suitable venue camping nearby now. Some parks are prohibited from camping, so they can only go to the suburbs to find places." Citizen Tian Xue said.Industry insiders said that the domestic camping economy is still in its infancy, and some venues do not have the conditions for camping. It is necessary to solve related issues such as Minghuo barbecue, garbage treatment, toilets, parking lots and other related issues.At the same time, knowledge concepts such as tent construction, field survival, and emergency management also need to be popularized as soon as possible.Camping, as an emerging tourism format, requires government supervision departments to regulate and manage in a timely manner.

(Reporter Tian Zhen)

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