Walking in the front of the new bureau 丨 "Flower Bone Bone" grew into a "big industry" Qingzhou year flower transaction value exceeded 10 billion yuan

Author:Voice of Tai'an Time:2022.07.15

Editor's note:

Keep in mind that the instructions will go in front, and the mission will start a new game.

From July 4th, Lightning News Client planned to launch a series of "Walking in the New Bureau" series of melting media reports. Through graphic, short videos, live broadcasts, all -media products, etc. The spirit of the Second Party Congress, watching the "Top Ten Innovation" breakthroughs, the new progress of the "Fortune of the Top Ten Industries" and the "Top Ten Demand Demand".

How to grow from "flowers and bones" to "big industries", Qingzhou's flower industry has given the answer with more than 40 years of practice. In China Qingzhou Flower Live E -commerce Industrial Park, e -commerce anchors are working hard to sell goods in the flowers, which has become a new trend. The 20 open live broadcast rooms in the park, 15 closed live broadcast rooms, and 100 apartment live broadcast rooms under construction are all free to use it to the flower live e -commerce practitioners.

Not only that, there are three flower cloud warehouses in the park, which are engaged in packaging, express delivery and other services for the park's flower live broadcast business households. At present, China Qingzhou Flower Live E -commerce Industrial Park has settled in 35 merchants, with annual sales of more than 1 billion yuan. Continuously expand the cultivation of e -commerce business entities, improve chain services, build a matrix of innovative development, and guide the situation in Qingzhou, explore the establishment of a characteristic flower specification model of "industrial support, e -commerce stimulation, cluster development" New situation. As of the end of April, the city's flower e -commerce transaction volume achieved 1.36 billion yuan.

The flower industry is booming, and it is inseparable from the support and promotion of the "science and technology" strategy. In recent years, Qingzhou has taken technology as the most powerful support, continued to increase investment in innovation R & D, and supports the development of leading enterprises in technology research and development. The flower seedlings industry has achieved rapid development.

At present, Qingzhou has successively developed 15 new varieties of flowers such as "Qingzhou Fairy Lan", "Qingzhou Xuefeng" and "Yunmen Su", which has achieved a breakthrough in the breeding of Lanke Flower Breeding in Shandong Province. The annual production of flower seedlings exceeds 40 million. Qingzhou has maintained long -term stable technical cooperative relations with colleges and universities such as Tsinghua University, Beijing Forestry University, and National Aerospace Breeding Mergeterism Center for many years. At present, the only flower college in the country has been built. At the same time 10 R & D institutions including Shandong Barrobal Research and Development Center, and three flower alliance organizations including Shandong Phalaenopsis Industry Technology Innovation Strategic Alliance.

Cologne gardening, Ost Biotechnology and other 6 companies have achieved a leap from simply planting to seedlings from simply planting to seedlings. Especially in the rapid technology of cold flower seedlings, it is at the forefront of the country. Yiye orchid, alum root, and flames of Nan Tianzhu have established differentiated group cultivation technical systems and invested in mass production. Lig Begonia took the lead in the national group successfully. above.

At the same time, since 2001, Qingzhou City has held the China (Qingzhou) Flower Expo Fair every year, hosted two sessions of Shandong Flower Expo, and successfully applied for the seventh China Flower Expo. In 20 years, the Qingzhou Flower Expo has achieved a leap from county -level to national level. The average indoor exhibition area of ​​each session of the Qingzhou Flower Expo reached 100,000 square meters, and the exhibitors reached more than 14,000. The cumulative audiences reached 4.696 million, of which more than 22.15 million professional audiences reached 11.47 on -site transactions reached 11.47 100 million yuan, a platform for Qingzhou Flower Industry to set up information and scientific and technological exchanges for Qingzhou Flower Industry, and increased the popularity of Qingzhou flowers in China.

At present, the city's flower planting area is 131,000 mu, with an annual output value of 9.5 billion yuan, and the annual flower transaction value is 11 billion yuan.

The Voice of Tai'an Radio and Television of Tai'an Radio · Rong Media Center

Source: Lightning News

Responsible editor: Gao Yan

Review: Zhang Dongmei

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