Shenzhou Digital Guo Wei: Why do companies engage in digitalization?

Author:Corporate observation Time:2022.07.14

A few days ago, Guo Wei, the founder of Digital Digital and the author of "Digitalization", gave a wonderful speech at the press conference to trace back to the past and present life of digital civilization. Seeing the future value password of digital digital, explaining the path of digital transformation of enterprises.

Picture source: Xinhuanet Zhu Hao/Photo

01

Rushing

Digital waves sweeping the world

In the past few years, digitalization is a very popular topic. What exactly is digitalization? What is the impact of digitalization on our current?

From 2020 to 2022, the epidemic of new crown pneumonia has always affected our lives and affects our production and operation activities. But in such a situation, we still see that in 2021, the market value of Apple and Microsoft has exceeded US $ 2.5 trillion, creating a record high.

In fact, in the past 40 years, the capital market has changed very much. In 1980, the total market value of the top ten companies in the world was only about 240 billion. Today, the market value of the top ten companies in the world has exceeded $ 12 trillion, and the total market value of Microsoft and Apple has exceeded $ 5 trillion. At the same time, we can see that in 2021, nine companies in the top ten companies in the world are related to digital technology, and the market value has repeatedly reached record highs. From another perspective, the growth rate of consumption created by consumer groups in China has also increased several or even 10 times.

This is the impact of digitalization on our today. The waves of digitalization are sweeping.

02

Invention of smartphones,

Promote the wave of digitalization

When it comes to smartphones, I have to mention the inventor of Jobs -Apple mobile phone, and he reflects many things worthy of our thoughts. For example, Jobs arrived in the United States as an Asian immigrant, and his father was Lebanese. Lebanon is the only country in Christianity in the Middle East. Jobs believes in Buddhism for a lifetime, and reflects a very rich Zen thought in his products. Jobs founded Apple in 1976 and invented the first desktop computer of mankind. Four years later, the company was listed, and Jobs became the news figures at the time, creating a lot of millionaires. But in 1985 he was driven away by the board and became the first entrepreneur to be driven away and the founder of the company to be driven away. In 1997, Jobs became the first CEO invited by the board of directors and began a new path of innovation.

In 2007, Apple's invention brought the rise of digital consumption. In the PC era, taking China as an example, our overall installed number is about 50 million units/set. Now, this value is hundreds of millions. There is almost one hand in smart phones, and there are a large number of apps on each mobile phone. On the one hand, we are accepting digital consumption. At the same time, we also experience what clouds and clouds are born through the APP. Digital consumption has become the most significant feature of this era.

03

Subvert, human evolution

It is a cognitive revolution

In fact, in the course of the development of human beings, each of us and every era have the limitations of cognition. In thousands of BC, the Chinese thought that the world was Jinmu, water and fire, and five elements. The most important impact on the human cognitive world today is ancient Greece. The ancient Greeks believe that the world is atom or the world is particles. Based on this cognition, in the 17th century, Newton wrote the mathematical principles of natural philosophy, explained and defined a series of physical phenomena in mathematics, and created modern science. On this basis, we have developed modern industries. Of course, even Newtonian mechanics still has its limitations. Therefore, in the process of explaining the duality of the waves, Einstein invented the theory of relativity. Newtonian mechanics is a low -speed special case in a relativity environment. Our cognition has undergone a disruptive change.

Einstein invented quantum mechanics, but was also troubled by quantum mechanics. Because in the quantum or in the micro world, we cannot use the method of decision -making to describe a series of phenomena. As a result, there is a limitation of cognition. This is an inevitable. We don't have to be afraid of it, but we need to consider how to continuously subvert cognition and development.

One of the important subversion is the era of the world entered the era of digital civilization. The great Greek mathematician Pythagoras had long predicted that "this world is numbers." It is precisely because of this cognition that Newtonian mechanics. Today, due to the development of the computer, the operation speed has changed a lot, and even many behaviors of the human body can be expressed in a number. At this time, the world we see is a new world of numbers.

04

The world is numbers,

Data assets are

The standard for measuring corporate value

At the Fourth Plenary Session of the 19th Central Committee of the Communist Party of China, data was proposed that data is the factors of production. This impact on our today is huge, in fact, this also marks the beginning of the digital economy. You may have to ask, did we start to use electronic information technology to do a variety of things since the computer was invented in 1940?

What is the difference between informatization and digitalization? Traditional informatization mainly relies on electronic computer technology and network technology. The fundamental purpose is to improve the operating efficiency of enterprises. The process of digitalization of enterprises is to continuously accumulate data assets. When visiting the Jiangnan Shipyard last year, Chairman Lin of Jiangnan Shipyard spoke a very exquisite words. He said: "Digitalization is not informatization, digitalization is business, and it will die if it is not transformed." In fact, the meaning behind it is that data assets are the most important assets of shipyards. How to transform from the data of business into data business is a question that all modern enterprises must consider today. So we also constructed a model. What an enterprise is pursuing is the agility of the business, and it must constantly iterate its business to meet the needs of customers. Another aspect is that it is necessary to continuously overlap and reconstruct the data assets to generate new businesses. On this basis, a number of cloud fusion is generated. In other words, data is a reflection of business and another side of business. How to achieve the fast combination of data is what our cloud technology wants to do. Therefore, the fusion of Digital Cloud is an important direction for digitalization.

How to look at our digital assets? I want to give two examples.

Who is the world's largest public cloud company today? Amazon. Amazon was just an e -commerce company in the early days, selling books through the Internet. In the process of selling books, a large number of data from users, consumers and suppliers generated. A series of data models for consumer behavior and product design have been generated between the two. Therefore, someone suggested to Bezos to share data and share new businesses and products. Today, Amazon has formed its own core competitiveness and growth flywheel around data assets. Amazon's process of generating these data is the process of establishing AWS (Amazon Cloud). Today, Amazon has become a cloud company with a high market value in the world.

Another example is China Merchants Bank. From the traditional concept, the size of an enterprise is proportional to the assets of the enterprise. The larger the assets of the enterprise, the higher the market value. The scale of China Merchants Bank's total assets is about 1/3 of the ICBC, but the market value is not so different. Because in the past few years, China Merchants Bank has provided nearly 2,000 scenarios for high net worth customers, or products with a combination of clouds, which has precipitated a lot of data assets. In the process of using these scenario applications, high net worth customers, that is, the process of consumption of these data, formed a benign cycle. It can be seen that data assets today are very important assets.

In the period of farming civilization, the most important production factors are land. The more land means more wealth. In the era of industrial civilization, more capital means more wealth. Entering digital civilization, the most important thing is data. Whoever has enough and most data assets has the greatest right to speak and influence. Therefore, the most fundamental purpose of the digital transformation of an enterprise is to continuously expand data assets, and use data assets to continuously create new businesses to form a benign cycle. This is the growth flywheel of a digital enterprise.

So as a non -digital native enterprise, how can we quickly accumulate data assets? On the one hand, we must clarify their core business, and to complete the management and creation of these data in the technical architecture.

05

Technical paradigm subversion,

Duoyun fusion is data value

Creative foundation

The fusion of Duyun is a subversive innovation of information technology. In the past, the information system was centered on application, and today it is customer -centric. When applied as the center, the main thing is how to better and effectively control and manage the effectiveness of this system. When customer -centric, it is a more organic conversion between data assets and business. Such a technical paradigm is a very big challenge for the traditional IT technology architecture, and it is almost impossible to complete. The emergence of cloud technology has made this possible into reality, especially under a cloudy mixed platform or in a native environment, so that data can be freely flowing between clouds, which creates a prerequisite for the embodiment of data value. condition.

It is also the same to look at the technical paradigm in the transportation industry we are familiar with. The earliest carriage, later became steam engines, changed from steam engines to electrified railways, and changed from electrified railway to high -speed rail. During the rapid circulation of the entire transportation, a revolutionary technical change is the container. The container has shifted from the shipping to the land transport, and the change of the air transportation to the air transport has greatly improved efficiency. If a bulk is loaded and unloaded, it may take one to two months before, and the time for the loading and unloading of the container is shortened to one week or even shorter time. This brings the multiplier -level and even exponential growth of the overall logistics transportation efficiency. The structure of the fusion of the cloud is actually solving the problem of high efficiency circulation and operation of data assets. It is precisely because of the subversion of such a technical paradigm that has provided great help for our digitalization process today.

06

The new infrastructure engine starts,

Win -win future

In the process of human civilization, infrastructure is both a sign of civilization and the driving force of civilization. Speaking of the story of Dayu's water, we usually only say that he "three people do not enter." But in fact, his biggest contribution is to lead everyone to govern the Yellow River and let the Yellow River connect the various primitive tribes along the coast. The convenience of inter -state irrigation has made our Huaxia people go from the mountains up the mountain to the plain. In the era of farming civilization, China's farming technology led the world for more than 2000 years, and it also gave birth to the Tang Dynasty and many brilliant treasures in history. In the 2005 New York Times, an article introduced that before 1300, there were 1 million people in the world's largest cities. At that time, there were only 10,000 people in London. This city is called Liang Liang, which is our Kaifeng today. The Chinese nation leads the world in the era of farming civilization, and many technologies are the invention and creation of China. Therefore, as an infrastructure, the Yellow River is a sign of the Huaxia national civilization, and a very important infrastructure to promote farming civilization. In the Mediterranean area, there is a very famous library called "Alexander Library", which is the first library of human beings. At that time, scientists along the Mediterranean coast brought together. The light of our science and technology and modern civilization today can be said to start with Alexander Library. The Alexander Library is the most important infrastructure of the ancient Greek era.

Today, there are many infrastructure in the industrial era, such as the "iron public foundation" we often talk about. So what should our infrastructure should be in the era of digital civilization or digital economy? What problems can these infrastructure help us solve? For example, the positioning system and mobile payment are all very important infrastructure. This is also a way to surpass the traditional industrial society, which can be used by later.

Today, the country proposes the "three major attacks", one is how to resolve financial risks and realize inclusive finance; the other is to achieve rural revitalization and realize green mountains and green mountains. Also, we want to achieve "carbon neutralization" and "carbon peak". Climate change has caused very much harm to our earth. How do we live better through the goal of "double carbon" and make us the earth better.

Digital technology is born to solve such problems, and "new infrastructure" will be achieved around such a goal. For example, how can we realize the support of the real economy through scenario finance today, reduce intermediate leverage and derivatives, and directly face financial services in the face of assets? In other words, through the digitalization of assets, the data assets and financial assets are directly connected to achieve scene finance. At the same time, the establishment of national financial security through the establishment of infrastructure such as digital RMB.

The same is true for rural rejuvenation. On the basis of the confirmation of the land, we convert the farmers' land assets into data assets. During the planting, farming, spraying pesticides, harvesting, and transaction, the formation of data assets is introduced to the formation of data assets. Services also allow industrialized production and traditional agriculture to combine.

This is especially true of "double carbon target". Either "carbon reduction" or "carbon", can we use the "carbon coin" to achieve such a goal? Can we send 1 million "carbon coins" for everyone and then spend with "carbon coins". After saving a moment, it was more electricity. Some people spent more electricity, so he came to buy "carbon coins". So as to realize the carbon neutralization and carbon management of the whole society.

I believe that digital technology and digital power can help us solve the challenges and problems we face. Digitalization is a process of continuous progress. I hope that with readers to discuss the process of digitalization in China better, and through such a digital process to achieve the great rejuvenation of our Chinese nation.

Source: Shenzhou Digital Group

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