The academician took his heart to recruit Guangdong prefabricated dishes. What did the corporate gangsters ask?
Author:Southern Rural News Time:2022.07.13
Academicians experts are a generous support for Guangdong's prefabricated dishes, which has attracted the company representatives to frequently grab the wheat to ask questions! On July 10, the China Food Innovation and Development Summit Forum was held in Shunde, Guangdong, Guangdong. In order to integrate the academic forces into the industry and let the enterprise truly benefit, the conference arranged a special link -Guangdong prefabricated vegetable industry high -quality development academician symposium, allowing academicians to communicate face -to -face exchanges with entrepreneurs, and around scientific research, quality and safety, industrial talents, and talents, industrial talents, and talents. The five major issues of circulation and trends were discussed, and the hotspots, difficulties, and pain points of the development of the prefabricated vegetable industry were directly hit.
Sun Baoguo: It is recommended to focus on the basic research of prefabricated dishes
"The prefabricated vegetable industry has developed rapidly in the post -epidemic era and is popular with young people. Through scientific ratio, careful conditioning, deep processing and other measures, it meets the needs of consumers diversified, personalized and convenient." Sun Baoguo, president of Beijing University of Technology and Commerce, pointed out that the core of the quality of prefabricated dishes needs technical support. At present, the technical difficulties of the entire industry are mainly concentrated in the processing and cooking process of Chinese dishes, as well as the replication and restoration of flavors and nutrition. Due to the rich and diverse cooking methods of Chinese, the industrialization is very difficult to cook, oil, explosive, grilled, and boiled. In addition, the circulation system and distribution efficiency of prefabricated dishes are also a threshold that must be survived by the development of the prefabricated vegetable industry. Regardless of the cold chain, hot chain or room temperature circulation, the prefabricated dishes must ensure the flavor, suggesting that the industry needs to focus more on the basic research and key core technology and equipment of prefabricated dishes.
Wu Qingping: Prefabricated vegetables+precision nutrition = unlimited space
Prefabricated dishes are in line with the trend of development in today's era. In the future, it should gradually move towards the combination of food manufacturing and nutrition and health to become a high -tech industry. In addition to delicious food, people must pay attention to health. Therefore, I suggest that the research and development of prefabricated dishes can combine food disciplines and clinical medicine as precise nutrition. In the future, people's figures and health levels can be considered as standardized. It is expected that prefabricated vegetables+precision nutrition will have unlimited space.
Nowadays, China's per capita life span is equivalent to developed countries, and the concept of nutritional health is more deeply rooted in the hearts of people, which is inseparable from the food we eat daily. This also makes us confident that Chinese agriculture will be combined with global nutritional consumption in the future.
On the other hand, we must also see that prefabricated dishes will face some problems. The first thing that is the issue of food safety risks is easy to enlarge, especially the problem of microbial control. Generally speaking, a type of ingredients only need to control one microbial problem. Now there are multiple raw materials for prefabricated dishes, so risks will also be enlarged. This requires the prefabricated vegetable industry to have higher standards of production technology specifications, fast inspection technology and efficient microbial control technology.
At present, the overall qualification rate of food safety in my country is as high as 97%, which is equivalent to developed countries. It can be said that we have the ability to control the quality control of prefabricated dishes. I suggest that prefabricated dishes should establish a database of the entire industry, from product raw materials to terminal consumption, and provide data to provide data support to determine where risks are. This also shows that our enterprise cannot be alone or produced with illness, but we need to organize a professional team to provide services to the entire industry.
Yue Guojun: Guangdong's prefabricated dishes must enter the country, facing the world
Every company who wants to enter the prefabricated dishes must first think about four issues: First, how big can the cake of the market be painted? Second, how much the company expects to account for this cake? Third, how is the business model of an enterprise established? Fourth, why can you stand in this market?
I think the most suitable prefabricated dishes are to make differentiation and make their own R & D characteristics in taste and cooking methods. Do not adopt a follow -up strategy, see what others do, and do not get harvest in the end. For Chinese consumers, food safety is the most concerned, so enterprises must pay attention to food safety issues, and then it is taste and convenience.
Guangdong has established the first nationwide prefabrication industry joint research institute. I think that industrial alliances like this must establish their own mission and vision. The foundation is in Guangdong, but we have to enter the country and face the world. The future focus of prefabricated dishes is R & D innovation, a small step in technology, and a big step in the market.
Chen Jian: It affects prefabricated dishes B/C -side factors differently
Chen Jian, an academician of the Chinese Academy of Engineering, fermentation and light industry biotechnology, said that the rise and rapid development of the prefabricated vegetable industry cannot be separated from national policies, economic conditions, social humanities changes, and technological updates. Specifically, the factors that affect the B and C -ends are different. The B -end is mainly affected by cost, and the C -end is mainly affected by consumers' preferences, consumption concepts, and consumption power. At present, the market size of the prefabricated vegetable industry is growing steadily at a growth rate of over 20%, and it is expected to reach a trillion market in the next few years.
Ren Development Political: Construction of Industrial Park is conducive to enterprise development
The development of the prefabricated vegetable industry in Guangdong leads the country in detail, and I read ten dishes in detail, which is very agreed with the contents. Among them, the cluster development of the prefabricated vegetable industry is very agreed. my country's prefabricated dishes are relatively late. Although it is now in the rapid development stage, in general, prefabricated dishes have not really formed industrialization and scale in my country. Therefore, industry development also requires enterprise to hold heating.
Prefabricated dishes are different from other existing food products. Its raw materials are large, the craftsmanship is complicated, and the machinery and equipment are different. In the prefabricated vegetable industry park, including raw materials suppliers, semi -finished suppliers, equipment suppliers, etc., each prefabricated vegetable company can use its own advantages to cooperate and develop together. At present, the Guangdong Provincial Government has proposed various industrial support policies, including the establishment of science and technology parks and industrial parks, which are conducive to industry cluster -style coordinated development. Shan Yang: The construction of a prefabricated comprehensive talent team is imminent
Nowadays, the Guangdong's prefabricated vegetable industry has been developing so hot, and I believe that the entire industry will grow up, so it is very important to support the construction of a comprehensive talent team that supports the entire industry. Including research and development talents from major universities and research institutes, talents who produce prefabricated dishes internally, and talents involving sales, logistics and transportation, and other links. In particular, technical talents that can solve the neck of the industry must be specially cultivated.
Prefabricated dishes are a new product. The basic theoretical research on the industry, market, big data research, etc. must also keep up. In addition, I recommend that prefabricated vegetable companies should be accurately located, segmented the market, and do not squeeze in a market. It is best to make local characteristics.
Xie Mingyong: Guangdong can gather national elite talents
On the whole, the food industry is transforming from traditional industries to modern industries, and prefabricated dishes are exactly the representative product of this transformation air. At present, my country's economy and society have reached a certain stage, and people have begun to shift from food and clothing to pursuit of nutrition and health. Coupled with the epidemic prevention and control, many people cannot go out and are inconvenient to eat, but they also want to eat well -tasteful meals at home, and prefabricated dishes have emerged.
In my country's development of prefabricated dishes, the first to grasp Chinese characteristics. Chinese food and western food have essential differences in standardization. The difficulty of transforming Chinese dishes to prepare prefabricated dishes is also here. Secondly, it is necessary to grasp local characteristics. For example, Shunde has a prefabricated dish to make Shunde characteristics, which is also conducive to enterprises should do a good job of differentiation. Third, prefabricated food and food should put forward higher requirements for nutrition and health, and also pay attention to food safety issues. Once accidentally, it will have a huge impact on the entire industry. The fourth is the convenience of strengthening prefabricated dishes, such as improving delivery efficiency, realizing intelligent ordering, and so on. In the future, the prefabricated vegetable industry must be an industry with interdisciplinary cross -disciplinary and technological integration. Big data and artificial intelligence will be applied.
I suggest that Guangdong can strengthen the innovation of the scientific research organization system of the prefabricated vegetable industry. For example The government participates in guidance, do a good job of top -level design, and jointly promote industrial scientific and technological innovation. Moreover, the scientific research team is not limited to Guangdong, but it should be based on Guangdong, facing the country, to the world, and gathers national elite talents to Guangdong.
Prefabricated dishes are a new proposition for us. The Chinese food culture has thousands of years of history. The emergence of prefabricated dishes means that traditional industries need to be upgraded and transformed, which requires multi -scientific cooperation support. Taking Guangdong Cancer as an example, this is a cuisine that pays great attention to cooking. As a prefabricated vegetable company, I am very concerned about how to turn the cooking skills of Cantonese cuisine into craftsmanship? Cantonese cuisine is actually very international. We see that many Chinese restaurants abroad make Cantonese cuisine, so how can we standardize and industrialize the taste of Cantonese cuisine? In addition, Hengxing is mainly made of aquatic prefabricated dishes, and there are many kinds of aquatic products. How to solve the problem of fishy products to remove fishy products is also very concerned about.
I am from Xinfa, Hebei. There are the largest prefabricated raw material bases in the northern region. It has a very mature logistics cold chain system and a huge consumer market and sales channels. Knowing that the Guangdong's prefabricated vegetable industry has developed very well, we have also promoted Cantonese cuisine to enter Beijing, Tianjin, Hebei and promote the interaction of North and South. In the process, I have been thinking about a question: the North -South eating habits are very different, so when Cantonese cuisine enters the northern region or the northern cuisine is entered into the Greater Bay Area, does the dish flavor change? Should we follow the characteristics of the dishes, or change the taste to cater to the market?
The most important thing for prefabricated dishes is the standardization of process, because this involves food safety issues. At the same time, if industrialization cannot be achieved for a long time, the output of prefabricated dishes will not be improved and cannot get out of the state of the small hand workshop. Guolian mainly does aquatic product prefabricated dishes. We are very concerned about how to break through the difficulty of processing equipment, automation, automatic control, and dull processes of aquatic products? How can I do process control in the process of production and ensure that the nutritional content of food will not be lost?
What we do is fast food, like some livestock and poultry dishes, and the shelf life is currently 60 days under 0-10 ° C. We are more concerned about how to improve the control of microorganisms to achieve the effect of extending the shelf life of food.
What we do is vegetarian prefabricated dishes, and we are very concerned about how to solve the problem of insufficient vegetable reduction and how to strengthen the aspects of anticorrosive insurance and nutritional restoration.
Our company has been engaged in traditional catering for more than 30 years, and is now exploring the research and development of prefabricated dishes. The academician also mentioned that the prefabricated dishes can be combined with medical and nutrition to meet people's health needs, so we want to know how the special and functional prefabricated dishes can be industrialized.
I care about three aspects of the three aspects:
What points should be grasped technically in prefabricated dishes;
How to formulate the standard of prefabricated dishes;
Can you reach a docking mechanism with the academicians and get technical support. We used to make a cold chain, and now we have started making prefabricated dishes. In fact, many companies currently do not have research and development capabilities, and can only cooperate with some condiments. I feel that the entire market lacks a joint R & D mechanism. Will we rely on the scientific research team to provide our companies with some key technical support?
The Academy of Agricultural Sciences is currently setting up a platform. The front end is scientific research institutions, and the back -end is prefabricated vegetable enterprises, allowing both parties to cooperate and exchange. Enterprises can also contact academicians through us to seek support. Now we have started collecting dual lists: one is the list of technical supply and demand, and the other is the list of enterprise demand.
I suggest that the first thing to make prefabricated dishes is a characteristic and culture, which must be differentiated and exclusive. The second is to ensure product quality. The third is the taste. Why do some people think that the dishes that thaw after frozen are not delicious? How to take the soul of food for prefabricated dishes? Next, we need to specialize in freezing fresh preservation technology, including the might develop seasonings for prefabricated dishes. The fourth is the nutritional function of prefabricated dishes.
The industrial chain of prefabricated dishes is long, from fields, farms, to terminal consumers, including group consumers and individual consumers. Science and technology support the development of prefabricated dishes. Scientific researchers should focus on the difficulty of the enterprise in the production process, so as to carry out corresponding scientific research. We also welcome entrepreneurs to actively participate in various R & D projects.
What we do is roasting prefabricated dishes. From the transformation of poultry meat products to cooked poultry prefabricated dishes, we are concerned about how to turn cooking into a production process, and the other is that the industry does not have a unified prefabricated dish definition and standard, which has caused development. It is hoped that domestic standards can be introduced as soon as possible, so that our prefabricated dishes can be exported abroad, so that Chinese and overseas Chinese can also taste the delicious domestic taste.
We mainly make Chaozhou cuisine prefabricated dishes, and we are more concerned about the development of the dishes. Which link should the focus on? And where should the enterprise be exerted to keep the characteristic dishes characteristic?
Yue Guojun responded to corporate questions:
For prefabricated dishes, tradition and innovation must not only adhere to tradition, also adhere to industrial standardization, but also take into account the design. Regarding the product, after listening to the company's speeches, I believe that the data that pays attention to market feedback has a few small suggestions here.
The first is to customize with the manufacturer, because the industrial model 4.0 talks about interaction. In the same category, some data models can be made to form a connection.
Second, the enterprise can do an extension service. For example, you have a customer now, and it is a long -term stable relationship. You must develop it into a member and carry out an extension service. Drinks, simple extension services. In addition, data is the foundation and very important. It is recommended that each enterprise perform its own data management.
Third, the standard system of prefabricated dishes is critical. For example, in the supermarket, you can't buy wild vegetables. There are market supervision bureaus to get it in accordance with the standard system.
Fourth, quality affects safety. This depends on big data to trace the source. Which of which can be used and which enterprises are safe and secure. In addition to the platform, the government needs to increase its construction in this area.
Fifth, the scientific research and technological research on prefabricated dishes. For example, if you keep fresh, modern social technology is more mature, but the segmentation is still related to the field, such as how aquatic products keep fresh and how to efficient insurance.
Xie Mingyong responded to the corporate question:
Just now the company's representative mentioned the problem of different eating habits of the North and South. I think this problem is very good. The good dishes in the south are acceptable to the north. Regarding this difference, the first is to use good products to test the consumer market, and another is to use good products to cater to the consumer market.
In the future, the product category of prefabricated dishes should give health elements and give the elements of functions. It must also carry out product research and development for the taste characteristics of different groups. Our entire industry needs some thinking and research.
In addition, the technical issues mentioned by the enterprise at the meeting, I think that we can contact the government functional departments of the Provincial Agricultural and Rural Department, the Science and Technology Department and other government functional departments to carry out technical consulting and joint research.
[Reporter] Huang Xujun Huang Junjie Wen Zhiyong Wang Qixuan
[Correspondent] Liu Yujin Gan Chuchu
【Source】 South China Rural Report
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