[Zi Zhi] Digging urban cultural symbols to express Chengdu's wonderful past and future desires ‖ Jiang Wei

Excavate urban symbols

Express the wonderful and future wishes of Chengdu

Jiang Wei

1. Digging the cultural symbol of Chengdu is a new format for innovation

There are many cities in the world to display culture with a symbol graphic. The Sydney Opera House in Australia uses symbol graphics to deeply show the characteristics and connotations of their urban culture, becoming a place where people must go to Sydney to visit. The city of Sydney is a large park, and the Sydney Opera House is the landmark and soul of the park. Therefore, symbols and graphics are vital to the development of a city culture and tourism, which plays an important sign and guiding role in guiding tourists' tourism destinations. Symbols have become an economy. Finding value symbols and realizing good expression is to dig a huge treasure, which can become a good business card in culture and tourism construction.

"Sydney Opera House" is the cultural landmark of Sydney cities attracting a large number of tourists

In order to fully stimulate the potential and vitality of cultural tourism consumption and promote the innovation and development of the cultural tourism industry, on January 28, 2022, the General Office of the Chengdu Municipal People's Government issued the "Implementation Plan for Cultivating New Consumption Consumption and Promoting the Innovation and Development of Cultural Tourism Industry". The "Plan" proposes that by 2025, it will focus on building more than 10 new consumption formats, and strive to build more than 40 core competitive advantages and innovation -driven "New Consumer Consumption Demonstration Projects" to create a number of national night culture He is a high -energy cultural tourism brand such as tourism consumer agglomeration, national tourism and leisure block, national cultural industry and tourism industry integration development demonstration zone.

Chengdu is a millennium ancient city, with a strong cultural city. There is no cultural landmark symbol like the Sydney Opera House. The wide and narrow, Jinli, Sanxingdui, Sands and Grand Panda are currently seen. The characteristic cultural elements can be said to be a city with uns combwable cities. At present, from the source of civilization to contemporary development and future desires, we have sorted out the most cultural connotation symbols, cast into the geographical symbols of urban culture, tell the story of Chengdu, realize the goal of new consumption formats, dig and refine the true cultural symbols of the city. It is very important and urgent, and it is also a wake -up target note that Chengdu to build a "world -famous city" must be presented.

Shu Jin and Shu embroidery are the most distinctive traditional cultural products in Chengdu

Second, a textile machine interprets the development history of Chengdu for thousands of years

Sichuan five ancestors king "silkworm cluster" improved mulberry and silkworm innovation textile technology, which opened the ancient Shu civilization with the earliest latitude and latitude line, with the reputation of opening the fashion "Tsing Yi God"; ancient Shujin and Shu embroidery used the most exquisite and gorgeous latitude lines , Permanently named the world's well -known fashion reputation; under the leadership of governments at all levels, the current modern Chengdu uses the "park city" and "future city" invisible latitude and weaving vision. Along the way, Chengdu seemed to use tangible and intangible "latitude and weft lines" to weave the past and the present and future glory.

After 4,500 years of civilization baptism, the history of the city was built in 2300, Chengdu City's name has not been changed, and the city site has not been moved. There are countless works with innovative times such as Zhang banknotes, Dujiangyan Water Conservancy Project, and Shu Jinshu embroidery. Thousands of years of Chengdu use a cultural symbol to penetrate. The latitude and wefts that shuttle on a textile machine can accurately and vividly express the spiritual appearance and cultural and characteristic fashion products of Chengdu's development of the millennium ancient city. This is not only a deep memory of Chengdu's millennium history, but also the innovation and creation of new cultural consumption formats. It is also an eternal marking to contribute to world civilization.

Snow Mountain and Jinjiang Chemical Textile Machinery Rong Jingwei Weaving will explain the development and urban spirit of Tianfu in Tianfu

"Splendid China", "Splendid Land", "Splendid Chengdu", etc., we described the most beautiful words "Fairview". "Fairview" is the gorgeous fabric weaving with the most beautiful and stylish latitude silk thread. The world -renowned Shu Jin and Shu embroidery are the most intuitive product display. , "Chengdu · Ducheng" is the most beautiful flower beauty of the "successful capital" to the world. A textile machine interprets the historical mark of the development process of all civilization and culture in Chengdu. With the most beautiful wish of the city and people to develop and move towards the future.

Source: Sichuan Provincial Local House Work Office

Text/Figure: Jiang Wei

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