"Sports Chengdu" is windy ① | New growth moves from "green"

In 2018, China's sports industry achieved two key indicators of the industrial added value exceeding trillion yuan and the proportion of GDP more than 1%. The "Fourteenth Five -Year Plan" Sports Development Plan released in 2021 proposed that the goal of the development of the sports industry during the "Fourteenth Five -Year Plan" was that the total scale reached 5 trillion yuan, and the value -added accounted for 2%. As the first batch of Chengdu selected for the national sports consumption pilot cities, the sports industry has achieved great development in the past few years: 63.2 billion yuan in 2018, 70 billion yuan in 2019, 80.5 billion yuan in 2020, and 90 billion yuan in 2021. Develop long wind and waves ... The future goal is to strive to exceed 150 billion yuan by 2025. So, with the full firepower of Chengdu's sports industry, where is the new growth point? Through the perspective of reporters, the wind is in the wind. In the stadium of stars, the extended Tianfu green roads, the increasing urban parks, and the new scene of sports fitness ...

Riding from mobility tools to sports consumption

The continuous high temperature weather failed to stop the heart of the Chengdu people riding on the green road around the city. At 7 o'clock in the morning on Sunday, Ms. Liu took the child and classmates to the green road of the city. "As soon as the Shanghuan City green road is riding, the doll and classmates are very excited. I get up at 6 o'clock in the morning." Shared bicycles, from the Green Road of the Tongyuan City of Shu Road, passed the Qinglong Lake, and finally arrived at Jincheng Lake. "

Riding is one of the three most popular outdoor activities in the Chengdu circle of friends. The opening of the spring of this year, the entire line of green roads in the ecological park of the city of the city has led to the continuous green road riding heat. A large number of Chengdu citizens have stepped onto the green road and started their own cycling career. Du Wenlong, 40 Essence Du Wenlong said: "I have only been obsessed with cycling in recent months. The main way for my fitness was running and swimming, and occasionally kicking football." Because I saw many runners around me starting to ride, Du Wenlong also followed the trend. A plate. "So far, we bought two cars in total. The first was a mountain car, which cost more than 3,000 yuan. The mountain vehicles rode on the green road a little laborious. Later, it cost more than 10,000 yuan and changed a road car." Du Du. "Du." Du. "Du." Mr. said, "I basically ride 2-3 times a week, about 50 kilometers each time, and now my total mileage has exceeded 2,000 kilometers."

Riding the heat has led to the transformation of Chengdu bicycle rental and sales thermal and bicycle consumption concepts. In the past, citizens purchased bicycles mainly based on light and easy -to -travel light vehicles as the basic model. Most of the purchased prices were used as a countdown unit. Today, the mainstream models consumed by bicycles are mountain bikes and highway cars. Since April, every weekend, Chengdu's bicycle leasing point is "difficult to find", the sales of mountain vehicles and highway cars have risen, and road cars are sold on the board. It's hard to buy. According to statistics, the sales of high -end bicycles in the first five months of this year have exceeded 2021. The current sales will still show an upward trend. It is expected that the annual bicycle sales of Chengdu will increase by more than 150%or even higher on the basis of 2021.

Directed by the government, the "green" infrastructure first, paved the way for the emergence of new consumer tracks. Riding heat is, and the flying plate heat is also.

"Ling Cat" issued a flying disk preparation order

Fashionable and popular movements not only change the consumption structure of citizens, but also change the direction of industrial development. No, the continuous flying plate heat allowed the former Sichuan Quanxing Team 20 and "Ling Cat" Zou Yigen to sit still. On July 9, he issued a recruitment order at the Flying Sports Club. One night's work, more than 220 people entered the group. "How did you think of this excitement for a football?" The reporter asked. Zou Yigen replied: "Some people have developed, and now the flying plate is so popular, and I have venue resources. Why not do it? As for the age of you said, who said the old man who said that the old man can't be fashionable?"

Why can the sport of the flying disk be hot and successful in less than half a year, and even the momentum of surpassing cycling? It is mainly due to the support of the government's "invisible hand": on the one hand, in recent years, the increasing green roads, parks, and stadiums such as green roads, parks, and stadiums have been increasing. Because of the strong government support, as early as 2019, there were more than 410 social football fields in Chengdu. With the construction of the stadium such as the city of the city, the number of Jinjiang Rende and other stadiums. More than 500 pieces. A large number of football fields laid a solid venue foundation for the prosperity of the flying tray. On the other hand, Chengdu successfully obtained the qualification of the 2025 World Games. As the highest level of non -Olympic projects at the highest level of international sports meetings, the World Games keeps fashion and trend on project settings. As early as 1989, the extreme flying tray became the invitation project of the World Games. In 2001, it entered the Japanese Akita World Games as the competition. On July 7, the State General Administration of Sports issued a notice that it was planned to hold the first China Flying Delle League in the second half of this year. From August 2022 to February 2023, we shoulder a sub -stations across the country. Chengdu is located in the candidate city. The World Games Field Competition is held at the door. In order to further promote the development of the flying disk sports in Chengdu, create an official event brand, cultivate Chengdu fashion sports culture, and help the construction of famous cities in the world. From the 30th to 31st of this month, the first official flying disk event, the 2022 "Park City Cup" Chengdu Flying Plate Open It will be held in the East Football Park. Chengdu Daily Jinguan News Reporter Hu Ruikai Chen Hao Picture/Video Chen Hao Hu Rui Kai Interactive Editor He Qixie Editor Liu Yonghao

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