Mercedes -Benz's semi -annual sales results were released: 355,800 new vehicles were delivered in China in the first 6 months of the first quarter of the EQ family in the second quarter of the EQ family in the second quarter
Author:Daily Economic News Time:2022.07.11
The road of luxury car companies Mercedes -Benz's new energy transformation has achieved initial results.
On July 11th, the sales data of Mercedes-Benz (hereinafter referred to as Mercedes-Benz) released in the first half of 2022 showed that from January to June, Mercedes-Benz had a cumulative delivery of over 985,200 new vehicles worldwide, of which about 355,800 vehicles in the Chinese market were 355,800 vehicles. Essence
Mercedes -Benz said that in the first half of 2022, the shortage of chip supply and the epidemic in the new crown pneumonia affected the brand's global vehicle delivery. However, Mercedes-Benz's high-end luxury models performed brightly. In the first half of the year, S-Class sedan sales increased by 13%year-on-year, and continued to maintain a leading position in the market. Mercedes-Maybach's sales increased by 62%year-on-year, a record high in the same period. At present, with the launch of car consumption support policies in various places, the market is gradually showing a recovery trend.
Photo Source: Corporate Photo Conferring
It is worth noting that the terminal market performance of Mercedes-Benz new energy products has also increased significantly: Mercedes-EQ products increased by 28%from the previous quarter, of which the EQC pure electric SUV market performed steadily, the new generation of luxury EQA SUV, EQB SUV And the family flagship product EQS has steadily climbed in the first sales year's market, and plug -in hybrid models continue to continue.
"In the first half of the year, the global and Chinese markets were full of uncertainty. Faced with challenges, Mercedes -Benz and dealer partners worked together to meet customer needs and service needs. It is worth mentioning that we were in high -end luxury models and new new models and new new models and new new models In terms of energy models, we have made great progress. In the second half of the year, we will continue to launch a series of heavy products, including the new EQE, new EQS SUV, Mercedes-Maybach S 680 4MATIC's ingenuity first version, etc. "Beijing Mei Jan Madeja, president and CEO of Seders-Benz Sales Service Co., Ltd.
It is worth mentioning that in May this year, Mercedes -Benz released the latest strategic planning of the brand, further focused on luxury, upgraded the product lineup, accelerated to "comprehensive electric", and was committed to improving profitability structurally. At the level of product planning, Mercedes -Benz attributed its models as three major product matrices: high -end luxury, core luxury and new generation of luxury.
It is understood that in 2022, Mercedes -Benz plans to launch 21 new products to the Chinese market, including 8 new energy models. At present, Mercedes-AMG's first mass-produced pure trains model-the new pure electric Mertes-AMG EQS 53 4MATIC+and Mercedes-AMG GT 50 4MATIC+four-door sports car has been officially launched.
In addition, the first domestic Mercedes-EQ model based on the EVA pure electric exclusive platform-the new EQE has been offline at the Shunyi Factory and will be officially launched during the year; Pure Electric SUV -the new EQS Pure Electric SUV will also land on the Chinese market in the near future.
Photo Source: Corporate Photo Conferring
In addition to the continuous expansion of the product lineup, Mercedes -Benz is also continuously improving the travel experience of new energy car owners. It is reported that the current Mercedes -Benz star accompanying charging service network has covered the "ten vertical, ten horizontal two rings" highway fast charging network, distributed over 300 cities across the country, and has built over 390,000 public charging piles. Station. At the end of this year, Mercedes-EQ authorized dealer network will cover more than 600 dealer outlets across the country.
Daily Economic News
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