Guiyanxing He ｜ Zhang Zheyu: E -commerce+agricultural development model injected new vitality into t

Qilu.com · Lightning News, June 14th. In recent years, Heze has vigorously carried out talents to recruit talents, return home to start a business, and insist on optimizing policies and promoting returning to entrepreneurship. Technology chose to return to his hometown to start a business. The "Guiyanxing He" action drives the folks to the elderly to become rich and develop together, and set up the development express for rural revitalization.

Caoxian e -commerce boom helps to push the transformation and development of traditional agriculture. Traditional agricultural products have set up e -commerce fast lanes, attracting many young people who are capable and ambitious to return to their hometowns to start a business. Among them, the cashback entrepreneurship is aspiring youth. In 2013, Zhang Zheyu, who graduated from Shandong University of Finance and Economics, resolutely abandoned the good employment conditions of big cities, actively responded to the call of his hometown, and returned to his hometown Weiwan Town to pursue his dream of entrepreneurial dreams in his hometown. In the early days of entrepreneurship, Zhang Zheyu relied on the prominent advantages of the Wetland Park of the Yellow River Road and the rich water resources, and vigorously developed rice, ornamental lotus root, hairy crab, crayfish breeding, and deep processing of lotus leaf deep processing.

Talking about his own way to return to his hometown, Zhang Zheyu said: "When I was home at that time, I found that farmers were still limited to traditional planting methods. The added value of special products, so I decided to plant this ornamental lotus root at that time, including planting high -quality rice.

After several years of development, the product was recognized by consumers, and Zhang Zheyu decided to develop the traditional planting into a processing method. Today, Zhang Zheyu has brought out a new way to integrate planting, tourism, tourism, agricultural product development, and cultural and creative products.

Zhang Zheyu said: "On the road of entrepreneurship, I deeply felt the development of e -commerce in recent years, and I am very confident in the development model of 'e -commerce+agricultural'. Because Cao County is an e -commerce county, I want to use electricity. In this business, it has pushed the agricultural products of hometown wider, launched Cao County, and moved towards a larger city. "

In recent years, with the in -depth development of the "Guyanxing He" operation, a good talent policy and business environment have attracted more and more people to return to their hometowns to start a business. As of January 2022, Heze City had returned to hometowns to start a total of 341,500 employment, led 133,500 economic entities, driving more than 500,000 employment, and introduced 249 returnees to the hometown, with a total investment of 67.6 billion yuan.

Lightning News reporter Liu Yinchun Cao County Tai Jiang Xiangen Wan Wenjun Chen Fu Ming Heze reported