China Journal Awards Office on the 2022 China News Award Selection and Answering Reporter question

The Chinese Records Association officially announced the newly revised "China News Award Selection Measures" and "The Measures for the Selection of the Yangtze River Tao Fen Award".

First, why should we reform the selection of the China News Award?

Answer: After 31 years of development and changes, the China News Award has accumulated some problems in terms of awards and selection. The first is to not adapt to the new situation of media integration and development. The existing awards are classified according to newspapers, radio, television, and networks, which are classified by different communication media, which does not meet the actual development of the media. Second, multi -dimensional classification causes awards to cross. The existing awards are classified according to the media media and the form of the work to form awards. For example, video live broadcasts are both live TV and mobile live broadcast. Text reviews include news reviews of text awards, as well as literary reviews of supplement awards. Third, some awards are difficult to evaluate from the perspective of the work. Some awards are lagging behind media practice. There are many reasons for the above situation. One is that the China News Award has always been "added" and merged multiple awards; the second is to continuously inherit the original awards and "patches" to expand; third, the rapid development of media integration brings diversification of news works. Therefore, it is necessary to start from the actual work of the news and journalism, and reform the award settings.

What are the preparations for this reform?

Answer: The Chinese Records Association conscientiously implements the "Deepening Reform Plan for the Chinese Records Association" issued by the Central Office, which attaches great importance to the reform of the China News Award. From April 2021, in -depth investigations have been conducted. The forms of the forms of the central government, news teaching and research institutions, and provincial and professional associations are widely solicited, and the China News Award Reform Plan has been formed.

All aspects of the reform plan expressed support and approval. Everyone agrees with the reform direction of "focusing on journalism works and the integration of service", the principle of "respecting professionalism, respect for tradition, and reality", and the overall idea of ​​"maintaining stable and optimizing the award structure". In all aspects, it is believed that according to professional requirements, the basic awards are set up in formal genres. At the same time, special awards are set up according to the needs of the news propaganda work. It not only adheres to the professionalism of the classification of news works, but also reflects the particularity of the news work.

3. What are the overall ideas and principles of the award setting reform?

Answer: The selection of the China News Award adheres to the "Three New" principles, that is, the subject of the selection is an excellent journalist produced by the journalist approved by the news media. The selection should be carried out closely around news works to guide journalists to study business and enhance the "four forces". The award settings should follow the development trend of media integration, break the form of the work and the communication medium, and run through various media.

Optimize the award structure, there are 20 awards, with 380 awards. Set up basic awards to make it more professional and inclusive, and more widely covered the group of news media and journalists. Set special awards to serve the overall situation. Strengthen basic items, increase specialty items, merge similar items, reduce cross -item, and cancel unsuitable items.

4. What are the main contents of the reform of the award setting?

Answer: First, the basic awards are set up with the genre of news works. Set the three basic awards of messages, comments, and communication. Merge text messages, broadcast messages, and TV messages. Merge text reviews, radio reviews, and television comments into comments. The second is to set basic awards based on news practice. Preserve 4 basic awards in news photography, news comics, auxiliary works, and news columns. News thesis awards are renamed news business research. The third is to respect the basic awards of media characteristics. Set up 6 basic awards of news topics, series reports, news interviews, news live broadcasts, news arrangements, and news documentary. Merge the merger of 4 prizes, television news topics, online news topics, and short video topics. Merge the series, continuous, and combined reports scattered in multiple awards into a series of reports. Merge the two awards of radio news interview programs and TV news interview programs into news interviews. Merge the three awards of broadcast news live broadcast, TV news live broadcast, and mobile live broadcast into news live broadcast. The merger newspaper layout, broadcast news program arrangement, and TV news program arrangement 3 awards are news arrangements. The fourth is to set up special awards based on the subject matter. Set up 4 special awards, international communication, typical reports, and public opinion supervision reports. Among them, international communication is reserved award. Fifth, encourage integrated development of special awards. Added fusion report awards to encourage the use of multimedia methods to innovate report content and form. Add application innovation awards, encourage media application information network technology, and develop innovative information service products for "news+services". Sixth, the awards with unknown work attributes. Cancel creative interaction and page (boundary) design awards to highlight the selection of news works.

After the reform, the China News Awards settings, comments, communication, news topics, news documentary, series reports, news photography, news comics, auxiliary works, news interviews, news live broadcast, news arrangement, news column, news business research 14 basic awards ; Set up major theme reports, international communication, typical reports, public opinion supervision reports, integration reports, and application innovation.

5. How to reflect the new situation of media integration and development?

Answer: The reform of the China News Awards is a necessary measure to actively adapt to media reform. The first is to conform to the integration and development, break the form of the work and spread the medium, and run the awards of various media settings. All kinds of media can participate in the selection of various awards, which greatly expands the new media participation projects, and promotes the main force into the main battlefield. The second is to optimize The award structure is based on the genre of the news works. At the same time, respect the basic awards of media characteristics and the setting of news practice to make the structure more reasonable, more professional and inclusive, and more widely covers the journalist group, including new media practitioners; The third is the overall situation of service work. Special awards are set up with content themes. It is specially encouraged to integrate development and innovation, and newly integrated reports and application innovation projects to promote the construction of the entire media communication system and better serve economic and social development and the needs of the people. 6. What are the main changes in the selection mechanism?

Answer: First, insist on tilting the front line of news work. Leading cadres at or above the deputy ministerial level do not participate in the evaluation. The second is to improve the initial evaluation mechanism. The preliminary evaluation work will be organized by the Jiao Xie and the Central News Unit. The administrative department will no longer participate in the reporting of the work. The third is to expand the judges' libraries, increase experts understanding, and reduce the person in charge of the administrative department. The fourth is the reform and selection system, add the real -name scoring link of the judges, and further enhance the selection of professional objectivity.

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