"Hanyuan Gongli" obtained the trademark of the Geographical Logo of the State Intellectual Property Administration

Recently, the reporter learned from the Municipal Market Supervision Bureau that "Hanyuan Gongci" has obtained a trademark of the State Intellectual Property Administration's geographical indication.

Applying for the geographical indication trademark is a common practice in the world to protect specialty products. Hanyuan's peppercorns have a long history. With its color redness, heavy oil, strong aroma, and mellow and refreshing, it is a good product inside and outside the province. In 1984, he was awarded the title of high -quality product of the province and was welcomed by consumers. On February 4, 2005, the former General Administration of Quality Supervision, Inspection and Quarantine approved the protection of geographical indication products for the "Hanyuan Gongli".

In recent years, Hanyuan County has vigorously cultivated the traditional advantageous industry of Gongli, and gradually formed the operation management model of "leading enterprises+cooperatives+farmers". At present, the geographical indication of "Hanyuan Gongci" proves that the trademark and the geographical indication of "Hanyuan Zanthong" prove that the trademark constitutes a dual "standard" effect, which will further enhance the popularity, influence and brand value of Hanyuan peppercorns, and promote the establishment of geography of Hanyuan County to build geography Logo product protection demonstration area.

Hanyuan County will effectively use the "Hanyuan Gongli" geographical indication to prove the trademark, give full play to the brand effect of Hanyuan Zanthong (Hanyuan Gongli), and strive to create a benchmark for regional brands and industries, promote the upgrading of characteristic industries, and drive farmers to increase their income. To get rich and help rural revitalization.

Reporter Ishikawa

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