The transaction volume fell below 50 %, is it difficult to find a receiver?New Beijingers buy a house: I would rather facing the new house to the north, and do not "old break" south to the south

"Old Broken" once showed a single market in the Beijing market. They are either low in total and low thresholds. They are the first choice for new Beijingers to meet them. Potal a set of seats for children, only 12 years of student status.

Whatever the situation, they choose "Old Broken Little". They do not care about the property and living quality of the community, but only value the key factor of "practicality". It is precise Essence

However, with the epidemic and "double reduction", the former "old broken" seems to be less popular. In the eyes of many home buyers, whether it is self -occupation, rental or future replacement, the number of new houses is higher. "It is better to facing the new house to the north, and not the southbound" old -fashioned "." It became their attachment.

Data from the agency show that in the first half of this year, the trading volume of "old broken" in Beijing fell below the 50%moving average of the previous few years, while the new house remained a growth trend and exceeded 20%.

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"I don't want to live in 'old -fashioned',

Not to mention the receiver "

Although the buying a penny has not risen now, Chen Ting is still very satisfied with his "pre -marital first".

At the end of last year, before Chen Ting was preparing to receive a certificate with her husband, his parents gave Chen Ting a dowry of 1 million yuan. In addition to his eight years of his own savings, Chen Ting was encouraged by his fiance, and he won the qualification of the first house before his marriage. This new house with a total price of 3.4 million yuan.

Because it was not his first residence, Chen Ting was a little confused about the location at the beginning of the house. "My husband has a two -bedroom room in Shijingshan. Although the area is good, it is a husband's house with a" big age ". Both of us are not in Beijing children. In the future, there must be one parent to help take the child."

In the two -bedroom husband's room, a three -bedroom room or another set of one set, Chen Ting and her fiance did not have much difference -within 1.5 million yuan in down payment, the monthly supply of each month must Ting's provident fund+the rent of this house in the future. "It is not convenient to live with the elderly, but if you have to buy a two -bedroom, our cost pressure is also very high. I simply buy a better quality one -bedroom room and save money for five years before replacing it."

The replacement is the only way for each North Drifting. From small to large, from far, near, rising house prices can also add a little help to later changing house changes. There are two points of Chen Ting's concept of buying a house: worthy of his first house qualification, and convenient future replacement.

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"The epidemic has really changed a lot. The original plan of the" Lao Bo Xiao "is also stranded. I feel that this kind of house is not easy to replace in the future. The premise of the successful replacement of the house must be that the family is willing to "take over". Now they pay attention to the quality of residence and the quality of the community.

In her logic of buying a house, it is now possible to buy a good location+good quality house in Beijing, and this scene was a small probability event in the past. At the same time, Chen Ting was particularly attached to "new".

No longer "can buy", just

You must have a "texture" before you can buy it

"The house should be new enough, it is easy to change five years later." This is the condition of the house purchase condition that Chen Ting was before seeing the intermediary He Wei.

After leading Chen Ting to see more than a dozen houses, He Wei found that, unlike the past buying a house for the elderly, "south direction, good ventilation", etc., Chen Ting more valued positions, properties and supporting facilities. In Chen Ting's words, after finishing the work of one day, he was exhausted, and he hoped to return to a "texture" home.

"From two years ago, young buyers like Chen Ting are not a minority now, because it is the first home ownership, they value the quality of the community more. Is there any elevator or room? It is better for a school that is almost the same. "He Wei joked that he and his colleagues called Chen Ting's demand for" the first five years must be changed ". The sun is south -facing the "old broken little '" is the common characteristic of this kind of property group.

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This transformation also stems from the change of consumer home purchase logic. In the past few years, the logic of buying a house, everyone recognizes it on the car, "can buy", the lower the house with a lower total price, the faster the house, and the higher the attention. The logic now seems to have changed, and the "demand" matching has risen to the first place. It is no longer "able to buy", but also to satisfy the "texture" and then buy it.

According to the "2021 Residence Consumption Trends Annual Report" launched by Shell Research Institute, consumer upgrade quality and living have become new needs. People are not only satisfied with the living attributes of houses. Higher requirements. Taking the age of the building as an example, the buyers who purchased buildings in key cities in 2020 accounted for 46.5%of the buyers within 10 years, an increase of 15.7 percentage points from 2017. In addition, community supporting and property services have also improved to varying degrees.

After the epidemic, the new house trading belt looks at the double -rise

In the end, the house chosen by Chen Ting was roughly the same as He Wei observed: this set of 3.4 million yuan in the north 50 square meters of one -bedroom, located in the Kowloon Mountain Metro, with a down payment of less than 1.4 million yuan. The decoration is better. You can rent it directly, the rent is 6,500 yuan/month, and the provident fund of Chen Ting can just cover the mortgage. But the location of the house shows a big diagonal with her husband's house.

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"It is said that it is a new house for 20 years, but the community is well maintained, the property is very good, and the transportation is very convenient, so the rent is particularly considerable. Anyway, we are young. We plan This house has been for five years, and then consider whether to replace the husband's room to the sun, or change the new house to the west. "Chen Ting said.

I have to say that the low total price is always unfavorable in Beijing. The transaction volume of second -hand housing is higher than that of the new house. When the listing amount is abundant, buyers can also "carefully choose".

I love Song Junmei, a senior analyst of my research institute, told the Beijing Business Daily that from 2017-2021, the proportion of transactions in the market for "Old Broken" residence (completed before 2000) has remained above 50%; during the same period, Beijing "secondary times "New houses" (completed after 2010) are relatively small, and the market transaction sets share is less than 20%.

Compared with the epidemic, from the first half of 2017 to the end of 2019, the number of "old -fashioned" residential transactions in Beijing accounted for 54.4%, and the proportion of viewing accounted for 24.7%. The proportion of residential transactions is 51.5%, and the proportion of viewing is 20.7%. Correspondingly, in the same time dimension, the proportion of the number of new house transactions in Beijing increased from 15.1%to 18.9%; the proportion of viewing volume increased from 6.5%to 8.2%.

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"Especially in the first half of this year, the number of residential transactions of 'Old Broken Little' fell below the 50%moving average of the previous years, while the new house remained in a growth trend and exceeded 20%of the moving average." In Song Junmei, this trend represents the epidemic situation. The changes in the concepts of later generations, and this change is likely to continue.

Real estate analyst Yan Yuejin said that after the epidemic, the target audience of the "old -fashioned" and the purchasing power was quite limited. Most people chose to wait and see to control expenditure. At the same time, there are still policy factors that affect the changes in "old breaking". For example, Beijing's multi -school films have been fully landed. The former school district housing was stripped off for transactions. reason.

Reporter 丨 Wang Yinhao

Edit 丨 Zhang Lan

Picture 丨 Beijing Commercial Daily

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