How does the WeChat Youth Model curb the Internet addiction of minors?WeChat strategic inquiry officer: protect and innovate both hands
Author:Red Star News Time:2022.07.10
Is the functional keywords of the youth mode only "limit"? How can young people's media literacy and digital abilities improve under "restrictions"?
On July 10, Zhang Bin, a researcher at the WeChat Strategic Research Institute, made a keynote speech on "Dreams, WeChat's Youth Treasure Box" at the first youth Internet conference, hosted by the 2020 "New Era of Digital Civilization" at the Beijing Normal University. The platform explains how the platform is fulfilled to protect the social obligations of adolescents while improving the digital capabilities of adolescents.
▲ Zhang Bin
Zhang Bin's "Youth Encyclopedia", that is, WeChat, WeChat, reflects the various tools launched by the adolescent group. In addition to the well -known adolescent model, the tool development of the low -threshold applets, the knowledge star public welfare project, and the exclusive content pool of youth are also the focus of WeChat for the youth field.
According to reports, in May of this year, based on WeChat's precipitation in the protection of youth and innovation in youth, WeChat and multiple partners such as Bei Normal University jointly launched the WeChat "Green Miao Plan". Through a number of measures such as product system design, the co -construction of the youth content pool, the public welfare activities and events, the social responsibility of the Internet platform to the youth groups is fulfilled, and the comprehensive and multi -angle helps the youth's network literacy improvement.
Speaking of the management and screening of the Youth Content Pool, Zhang Bin said in an interview with the Red Star Journalist that the co -construction of the youth content pool refers to the co -construction based on the WeChat public account and the video number, so the content itself is labeled. The WeChat algorithm selection was put on the effective content of the effective content of the news, education, humanities and arts, and science science labels. As for how the algorithm is combined with artificial screening, whether the screenman's personal will will effectively affect the content pool, Zhang Bin said that he should consult Tencent technicians.
So, how to curb online addiction while improving the literacy of adolescents? Zhang Bin emphasized that it should not be suppressed in the name of protecting teenagers. Internet tools have a lot of room for innovation to use for teenagers, and they should protect and innovate both hands.
Zhang Bin said that for example, in the development of the youth model, the product should avoid becoming a "dead product" after turning on this mode. It is necessary to fully consider the user experience of the user, the young man, and the continuous optimization design of the real communication scenarios around parents and children. Essence For example, he mentioned that after a scientific use of a teenager model, a junior girl's mother effectively asked her daughter to give up the use of various ways to bypass supervision to fight guerrilla warfare with her parents. "No one in this era can stop children from using electronic equipment, adolescent mode and other tools to promote a reconciliation between parents and children. Only by letting children feel respect can he help him self -discipline."
Another important task of this forum organized by the Beijing Normal University is to launch the first youth artificial intelligence and future media innovation challenge. Zhang Bin introduced to the Red Star reporter that the competition was jointly launched by WeChat and the North Normal University. The background was based on the new curriculum standards issued by the Ministry of Education in April this year. The artificial intelligence module was added to the information technology curriculum set by students 3-8 students 3-8 students. Essence WeChat provides a programming platform based on a small program programming environment for this competition. It has designed a low -threshold learning resource package to stimulate young people's innovation capabilities through systematic training and competition awards. Zhang Bin mentioned that as early as 2018 WeChat launched a small program, a teenager who was in high school had a programming experience because he wrote a small program for registration. And the direction of career development.
"As the primary social software that may be selected by minors to access the adult world, WeChat should pay more attention to the development of young people's innovation capabilities and promote a benign communication between young people and the adult world." Zhang Bin said.
Red Star Journalist Zhang Yanliang Intern Zhang Xiaochang Beijing reported Beijing
Edit Chai Chang
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