[Awards] One sentence is called Changsha!Wait for you online!

Photo by Zhang Xiaolin

Wei Weili Mountain, Haohao Xiangjiang River

Outside the city of Liuyang River, Water and Land Island Fudi River Heart

Changsha is a charming landscape city city

The hot vitality and the self -confidence of culture

Make it become

China's first world media capital

National Civilization City

The first batch of historical and cultural cities

Livable ecological landscape city

Science and technology hard core capital

International Food Capital ...

And for 14 consecutive years

China is the most happy city

Xiaoguang Vision Photo

What do you want to say about Changsha?

Cultural tourism promotional slogan, you set!

At this moment, Xiaobu's face is excited to invite you to participate

Bleak

#Which sentence is more "Changsha" waiting for you to vote#

Awards

● Announcement of the event, look at it together ●

In order to accurately, clearly, vividly shape the brand image of Changsha Cultural Tourism with high recognition and highly dissemination, the Changsha Cultural Tourism, Radio, Film and Television Bureau has launched 6 promotional slogans after preliminary selection and experts. Soliciting the slogan of the cultural tourism promotion, the voting and solicitation results will be used as an important reference basis for the last Changsha Cultural Tourism publicity slogan.

Activities:

1. Cultural tourism publicity slogan voting activities. The majority of netizens can introduce the six propaganda slogans "Stars of the Star, Love Changsha: Changsha: Changsha: Changsha: Not only Happy", "Love Changsha," "Changsha," " , "A good" "Changsha · Hand to pick Xingchen", conduct online voting (see the two -dimensional code below for voting).

2. "Which sentence is more 'Changsha' -The Slogan of Changsha Cultural Tourism in your mind" is solicited. Call the slogan to the majority of netizens. The slogan requires within 12 words. The interpretation of 150 words is more than 150 words.

Activity time:

July 9, 2022 to July 13

organization:

Guidance unit: Propaganda Department of the Changsha Municipal Party Committee of the Communist Party of China

Organizer: Changsha Cultural Tourism, Radio, Film and Television Bureau and the Changsha Municipal Party Committee of the Communist Party of China

Organizer: Xingchen Online (published by Changsha)

Communication slogan and creative description

Pass slogan 1:

The direction of the stars, love Changsha alone

Creative description: "Star" originated from Changsha. "History of Ming Dynasty · Astronomy" records: "Changsha little stars, should be Changsha." There is a star in the sky, a city on the ground, and the city corresponding to Changsha Star is called Changsha, which is the direction of the star. "Star" is rich in connotation, and it can also be understood as "a star in the sky, a person on the ground", and everyone who works hard in Changsha. A "star" word has stars, and Changsha City is integrated with others. "Stars' direction" not only express everyone's longing for happiness and fireworks, but also expresses the shining of Changsha stars. The great man is worthy of yearning and appeal. "Independence" is used as Chairman Mao's poem "Scenery is good", showing that Changsha has both the vitality of the metropolis and the uniqueness of the happiness of small cities, so that he fell in love with Changsha. "Love Changsha" has the meaning of "changes in vicissitudes, seeing the prosperity of the world, thousands of cities, and love for Changsha alone", which is attractive.

Passing slogan 2:

Changsha: The direction of the heart

Creative Specifications:

The direction of the heart, the body of the body. Changsha has won the "Internet celebrity" city across the country, becoming the city and life of more than more and more people who are yearning for more than domestic and foreign people. Poetry and distant place, the direction of the heart. There are many reasonable reasons for Changsha. In Chuhan Famous City, leaders, the only city in the country has been rated for "China's most happy" city, international cuisine, and world media art capital, etc. The direction of the heart is the new direction. "Heart" is "new", "Xinxiangxiang" is based on the "three highs and four new" strategies of the national 14th Five -Year Plan, expressing the struggle of Changsha for it, and creating a beautiful vision of "New Changsha".

Slogan three:

Changsha: Not just happy

Creative Specifications:

The characteristics of Changsha are happy, both inherently, and keeping pace with the times. The TV Hunan Army represented by the "Happy Camp" spreads the image of happy Changsha throughout the world. The gene of happiness penetrates into the bones of Changsha people. It is a concrete manifestation of the comfort, joy, gain and happiness of Changsha citizens. Essence In the future, happiness will always pass. The characteristics of Changsha are not only happy, both inclusive and full of reveries. Behind "not just happiness" can be a unique experience of natural humanities, eating, drinking, and fun, but also a unremitting pursuit of higher levels of happiness.

Passing slogan 4:

Love Changsha, set off

Creative Specifications:

"Love Changsha" refers to the deep feelings of the local people in Changsha, and they have a full sense of happiness in Changsha; they also say that foreigners have a good impression on Changsha and are willing to go. "Love Changsha, set off" uses rhyme techniques, expressing people's courage and courage for love. At the same time, this love is transformed into practical action, traveling to Changsha in person, taste Changsha, and experience Changsha.

Passing slogan 5:

Changsha, how many good

Creative Specifications:

"A few good" is the Changsha dialect, which reflects the characteristics of Changsha, which means very good and very good. "Changsha, a few good" has three meanings. The first is the use of dialects, spoken expressive expressions for Changsha, so that the local people of Changsha have a sense of intimacy and pride. The second is "how many" represents the quantity. Treating people's curiosity about "how good is Changsha?" Make people going to Changsha curious and suspense. Changsha is good only when it comes. The third is the "self" "self", which not only shows the self -confidence of the Changsha people's "dare to be the first", but also pays attention to the spiritual feelings of each individual.

Slog 6:

Changsha · Hand can pick Xingchen

Creative Specifications:

Creativity combines "Xingcheng" and Li Bai's poem "Hands Picking Star" into one. There are two layers of meaning. One is "a Changsha star in the sky, a Changsha city above the ground", especially in Changsha City. The second is that "Star" represents ideals, which refers to everyone's ideal pursuit. Everyone looks like a slight light, walking towards the ideal. What is brighter than the stars is ideal. "Changsha · Hands can pick stars" means whether people who work hard in all corners of Changsha or those who yearn for the ideal city of Changsha, Changsha will not forget you. In Changsha, ideal and happiness can be within reach.

prize settings

1 10,000 yuan Super Award 1

In addition to the original 6 -sentence slogan, the slogan of the collection of cultural tourism is supplemented. Users participate in the "Changsha" on the voting page -the collection of Changsha Cultural Travel Slogan in your mind ". Once this slogan is selected, the payment manuscript is paid 10,000 yuan (personal income tax is paid);

100 yuan to participate in the slogan creative award 50

For five consecutive days, 10 netizens participating in the creative consciousness will be selected in the background, and the "Changsha Pets You" gift package worth 100 yuan will be given.

Inside: 1 ticket for the popular attractions in Changsha (Changsha Shiyan Lake Ecological Scenic Area/ Changsha Xinhua Lianfang Tongguan Kao Ancient Town/ Huayi Brothers (Changsha) Film Town/ Daweishan National Forest Park and other attractions) or 1 new consumer brand gift package (Black classic/ Changsha Wenhe/ Tea Yan Yue color/ snack is very busy)+ 1 star fire baby (based on actual prizes, the value of prizes is not lower than the market price)

(Based on the actual prizes, the value of the prize is not lower than the market price)

50 yuan message pet fans gift bag 50 people 50

In the "Changsha Release" and "Cultural Tourism Changsha" WeChat public account message "Your most favorite cultural tourism publicity slogan", and clarify the reasons, comprehensively leave a message and the quality of the message, each platform will select 25 messages to give gifts 50 worth of 50 comments gifts 50 value 50 worth of gifts. Yuan Surprising Ceremony.

50 yuan vote to participate in the surprise package 250

After participating in the voting, click on the lottery turntable. The activity background (five consecutive days) will be randomly selected to take 50 audiences participating in the voting to give away 1 new consumer brand gift package worth 50 yuan (snacks are busy/ black classic/ Changsha Wenhe/ teaYan Yue color and other brands) (based on the actual prizes, the value of the prize is not lower than the market price).Bleak

Participation steps

1. Voting creative slogan

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