Look at the perfect encounter of Pingdu City's "24 solar terms" and calligraphy art ~

On the morning of July 7th, the eleventh solar terms of the twenty -four solar terms -Xiaotu, hosted by the Propaganda Department of the Pingdu Municipal Party Committee, Pingdu Municipal Cultural Federation, Municipal Cultural Tourism Bureau, Municipal Rong Media Center, Municipal Affairs Service Center , Pingdu Calligraphers Association, Pingdu Cultural Expo Center, Qingdao Weili Engineering Co., Ltd. jointly organized "Welcome Twenty CPC · Acura New Era" - "Weili Cup" Pingdu Twenty -Four Cultural Capital National Calligraphy The invitation exhibition of famous artists opened in the living room of the Cultural Club. The exhibition will last until July 13, for 7 days.

Opening ceremony

Sheng Hui, member of the Standing Committee of Pingdu Municipal Party Committee, Minister of the United Front Work Department, and Deputy Mayor of the Municipal Government, Dou Liquan, Deputy Director of Pingdu Municipal People's Congress Standing Committee, Cui Chuanfu, vice chairman of Pingdu Municipal Political Consultative Conference and chairman of the Federation of Industry and Commerce, Deputy Minister of Pingdu Municipal Party Committee Propaganda Department and Rong Media Sun Yongheng, director of the center, Pan Weiliang, deputy minister of the Propaganda Department of the Municipal Party Committee, Li Peiqiang, Secretary of the Party Group and Director of Pingdu Municipal Cultural Tourism Bureau, Zhang Meilin, Director of Pingdu Municipal Affairs Service Center, Gao Ming, Secretary of the Party Group and Chairman of Pingdu Municipal Cultural Federation Wang Gang attended the event. Participating in the event, some calligraphy exhibition authors, calligraphy enthusiasts, media reporters, and municipal civilian federation system staff. Gaoming presided over the opening ceremony, Shenghui delivered a speech, and Dou Liqun announced the opening.

Sheng Hui, member of the Standing Committee of the Pingdu Municipal Party Committee, Minister of the United Front Work Department, and Deputy Mayor of the Municipal Government, said in his speech that this year is the year of the 20th National Congress of the Communist Party of China and the year of comprehensive improvement of Pingdu City. Calligraphy enthusiasts, do not forget their original intentions and hone skills, create more excellent calligraphy works with temperature, strength, depth, and high degree of calligraphy, inject cultural factors into urban blood veins, and accelerate the creation of comprehensive node cities and form formed In the northern part of Daqingdao, an endless spiritual and cultural motivation is injected.

Exhibition site

The calligraphy exhibition exhibited a total of 24 well -known national scholars and 28 famous calligraphy artists. The 52 calligraphy works are based on the twenty -four solar terms. Power and expression can not only make us feel the beauty of solar terms and the charm of calligraphy, but also can sublimate the soul in the infiltration of culture, accumulate forward motivation, and comprehensively improve the level of calligraphy art in Pingdu City, enrich the spiritual and artistic life of Pingdu City. It is of great significance.

After the opening ceremony, the famous calligraphy artists and calligraphy and calligraphy enthusiasts at the scene went to each work to stop and reward. This is a high -level calligraphy exhibition. Citizens also said that the calligraphy exhibition awakened everyone's love of calligraphy culture and the re -understanding of calligraphy charm. The layout of the entire exhibition hall was relaxed, coupled with the tension of the artist's works, Han Mo Qianzhong, as if in the art hall.

Pingdu "Twenty -Four Solar terms" city super IP

"Twenty -four solar terms" originated in the Yellow River Basin. On November 30, 2016, it was officially included in the List of the Human Intangible Cultural Heritage of UNESCO. As the root of Jiaodong culture and the source of Yue Shi culture, Pingdu has a long history and a brilliant culture. During the Western Han Dynasty, the Pingdu people Xu Wanyi participated in the verification of "Taichu Calendar", which was the first time to record the twenty -four solar terms. The flatness between 36-37 degrees north latitude. The four seasons are clear and can reflect the law of twenty-four solar terms. It is an excellent place to verify the twenty-four solar terms.

In October 2017, Pingdu was awarded the "China Twenty -Four Fresh Research Center Pingdu Research Base" by the China Folk Society's Twenty -Four Fresh Research Center. With the advantages of the deep historical origin, superior geographical location, and national authorization base of the "Twenty -Four solar terms", Pingdu City has gathered to create a "twenty -four solar terms" city super IP since 2020.

At present, the 52 episodes of "Solar Elves" anime is stepping up. It will be broadcast on CCTV before the Spring Festival in 2023; "Emerald Elves" is successfully selected into the first global digital trade expo, Jiangxi Cultural Expo and other important domestic exhibitions. There are more than 10 times in the promotion of cultural tourism; 109 units in the city have obtained free IP authorization, and the IP image is widely used in citizenship service centers, Zhongjie Times Square, development zones and other places; more than 20 types of IP derivatives in the development of "twenty -four solar terms", The total emoji package downloads and usage volume reached 277,000. By creating a "twenty -four solar terms" city super IP, shaping the new city culture business card of Pingdu City, improving the communication power of urban brand, and continuously enhanced the attractiveness and influence of comprehensive node cities.

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