Yucheng blows away the Wenyou Fengshan City to enjoy the cool summer

Author:Ecological Ya'an Time:2022.07.08

Summer. On July 7, the 2022 Chongqing Ya'an Xia Season Cultural Tourism Promotional Campaign with the theme of the Sichuan -Chongqing family came to Ya's "Sen" was held in Yuzhong District, Chongqing. During the event, the series theme activities were wonderful. The symposium, promotion meeting, street pop -up, roadshow, etc., attracted travel agencies, cultural tourism companies, mainstream media, etc. to participate, and the cool wind brought by Ya'an blew through this enthusiastic city.

Laiya "Mori" breathe a cool summer

The investment promotion meeting of Ya'an Cultural Tourism Industry has not yet begun, and the venue is already crowded. On the big screen, the Ya'an promotional film "Beauty in Ya'an" showed Ya'an's unique resource advantages, beautiful natural environment, heavy cultural heritage, colorful national customs, etc., which attracted the participants to stop and watch.

The eye -catching is also the Ya'an Cultural Tourism Display Desk, which is placed on the characteristic cultural tourism products of the counties (districts) of Ya'an. In conjunction with the performance of the performance of the performance, the performance of the performance attracted the attention of everyone.

At around 17:10, the Ya'an Cultural Tourism Industry Investment Promotion Conference began. A wonderful performance "Tea Collection" kicked off the curtain of the promotion, and the applause continued.

Ya'an has rich tourism resources, with an average temperature of 23 degrees Celsius in summer, which is in sharp contrast to Chongqing with fire. This summer, Ya'an is imperative to send coolness to the citizens of Chongqing.

"Watching the Lingwan Waterfall in Long Canggou Lie Cuixi blended with the virgin forest, and was placed in the secret realm of the green wild" "to the first giant panda wilderness in the country to place the base of the base. The magical thing is that it is very likely to meet in the forest trail and wild pandas unexpectedly. "" Go to the best viewing place of Gongga Snow Mountain Wanggang Ping, experience the earth as a bed, the galaxy is a quilt, the twilight can pick the stars, and the chanting can be pulled. Caixia's pleasure and romance ... "The three summer tourism routes were recommended, and Chongqing citizens came to Ya'an to start a leisure journey of" Mori "breathing · summer cooling. On the study journey, start a romantic journey of "picking stars, watching the sea of ​​clouds, watching the sun, watching the sunrise, and Wang Gongga", and experience the coolness of Ya'an summer.

At the same time, 1,000 scenic spots and 1,000 cultural and creative souvenirs were issued to Chongqing citizens. At the Ya'an Tourist Scenic Area (point), supporting the "Million Tickets Gift" and "Ticket Buy One Get One" discount event; on the tourist route, 13 toll scenic spots, 31 hotel homestays, 40 special catering, 13 of Ya'an, 13 special restaurants, 13, 13, 13 Family shopping stores have launched exclusive discount packages for Chongqing tourists.

On the same day, Ya'an also opened a comprehensive and multi -angle promotion in Chongqing. It carried out a one -week Ya'an Giant Panda Photography Exhibition at the Chongqing Science and Technology Museum, and used the 22 LED screens of Hongya Cave to launch a one -week cultural tourism publicity activity. Let Ya'an's cool wind blow through the mountain city.

Shanshan Yucheng agreed to "go to the mountains and rivers together"

Another important content of this promotion meeting is the project signing, a "agreement" of Ya'an and Chongqing.

At the promotion meeting, Ya'an's cultural tourism resources, cultural tourism projects, and tourism products attracted the attention of major travel companies and travel agencies in Chongqing. "Ya'an, whether it is tea culture, giant panda culture, red culture, or natural scenery, it is a destination for Chongqing people's self -driving club. It is still a window to Tibet. Organized by self -driving tourists and experienced Ya'an's natural and humanistic scenery. "Said Ran Feng, chairman of Chongqing Explorer Cultural Media Company.

Under the flashlights of many media, it signed a cooperation project of Sichuan Tibetan Tea Industry Engineering Technology Research Center and Chongqing Hotpot Association Cooperation Project, Ya'an Tourism Scenic Area Alliance and Chongqing Cultural Tourism Association Scenic Spot cooperation project. At the meeting, a total of 33 projects signed a concentrated contract with a total investment of 12.6 billion yuan. Among them, 13 on -site projects were signed with a total investment of 7.6 billion yuan.

The applause echoed over the venue, representing the successful success of the promotion meeting.

Ya'an Cultural Tourism has abundant resources. It is praised as "the lungs of Tianfu" and "animal and plant gene library". It is the largest and most proportion of the Grand Panda National Park. The starting point of Magu Road ...

The promotion conference has set up a platform for exchange and cooperation for Ya'an and Chongqing. "This form is very good to promote each other. The two parties have strengthened exchanges. More importantly, share the tourism resources of both parties with each other, let the two parties understand each other's tourism resources and tourism products, and promote the mutual benefit and complement of the tourism market between the two parties." Municipal Culture and Sports The relevant person in charge of the Tourism Bureau said, "Ya'an and Chongqing have close relations, and Chongqing is also the first foreign member market in Ya'an. We attach great importance to it. In the next step, the Ya'an Municipal Party Committee and Municipal Government will further strengthen cooperation with Chongqing to carry out all -round. Cultural tourism exchanges. We will also actively promote the recovery of the customer market for both parties, especially hope that Chongqing travel agencies travel vendors will organize more tourists to travel to Ya'an. Ya'an Scenic Area (scenic spots) will send more preferential policies to Chongqing citizens. "

After signing the contract, how to do it in the future? Chen Zhiquan, chairman of Ya'an Scenic Area Alliance, said: "In the future, the Ya'an Scenic Area Alliance will take the initiative to actively join hands with the Chongqing Cultural Tourism Association Scenic Area. The market is more satisfied with the best and excellent products of tourists from different ages and young and young, and create a new glory of the Bashu Wen brigade. "

At 20:30, the art workers in Chongqing, Ya'an, came to Chongqing Net Hong Yidong to open the street flash and road show.At the scene, Ya'an brought "One City Smoke Rain", "Dragon Style Eighteen", "Erlang Mountain in Qingyou", "Ring Ring Ki", "Flower Lights into the Colorful Tower", "Home in the Qingfeng Ya Yu", and ChongqingThe wonderful programs such as "Street Dance+Rap" and other wonderful programs in turns, attracting many citizens to stop watching.One day's activity has received great attention and enthusiastic response from Chongqing, which has also aroused the attention and active participation of inside and outside the industry. Interviews and reports from more than 20 mainstream media at the scene, as well as online celebrity V scene filming from new media platforms such as Douyin,The webcast allowed Ya'an to "fire" in Chongqing.

Special reporter Peng Hua Zhang Yi wearing Fuli

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