Evaluate from Extremely | Zhong Xue Gao on the report of the publication of the copywriting of the Internet, I will wake up the netizens

Polar News commentator Wu Shuangjian

On July 6, Zhong Xuegao responded to the publicity map of the Internet passage of the Internet saying that it never produced and disseminated the pictures of the group. Reserved evidence to prosecute and report the case. Reserves the right to hold the rumors of false defamation rumors through legal means. (According to the interface news on July 6)

The view of the founder of Zhong Xue Gao Lin Sheng on his personal social account

What did the propaganda copy of the Internet say? "No more hot search will not issue a crisis statement." "I advise self -media that do not understand food sciences, don't find nothing to find words." The pictures of the picture have Zhong Xuegao's logo. Seeing the copywriting, everyone may think it was officially released. Now Zhong Xuegao denied it.

After reading the promotional content of these copywriting, it feels like it is officially released. Because the content is obviously to stir up the anger of netizens, Zhong Xuegao, who is "high IQ", is so stupid? These copywriting is obviously an arched fire to the "non -turquoise".

I have to say that some people have an opinion on Zhong Xuegao's high -priced ice cream, which is understandable; some people have doubts about Zhong Xuegao's high temperature, which is normal; some people are hiding in the freezer of Zhong Xuegao in the freezer. When the "assassin" is extremely disgusted, there is no risk to scold a few words. Fear of fear, some netizens fake Zhong Xue Gao's name to release publicity plans because this is to bear legal responsibility.

In fact, it is not possible to say that Zhong Xuegao did not do crisis public relations, and they have always responded to various questions. Netizens have the focus of emotions, and it is more like Zhong Xuegao who does not admit wrong.

It is also necessary to see that the founder of Zhong Xue Gao Lin Sheng said on his personal social account that it was obviously a product that was far beyond the quality of the national standard. It was a bit ironic by pseudo -science. In the first three days of July, the two lists were raised. The marks of the water army were extremely obvious. It is estimated that there are still three four to five or six renewal. The plot is ups and downs.

That is to say, Zhong Xuegao has his own judgment on the wave of public opinion, thinking that it is a competitor to bring their reputation with rhythm. Therefore, don't look at them as if "static braking", in fact, it does not rule out various evidences, and finally use legal means to "clear the field".

If it is pretending that Zhong Xue Gao brand releases publicity copy, it is really a "water army", which is not a big deal for ordinary netizens. It is a contest between brands. If it is self -media to attract the attention of the eyeball, the motivation is impure, and of course it must bear the consequences of this. If it is a prank of a netizen, the purpose is to vent his dissatisfaction, it may hit the muzzle.

The "non -transformation" Zhong Xuegao's incident was so big, and he was afraid that Zhong Xue Gao's anger was all concentrated on this netizen in the end. So, can you bear this responsibility? That may face sky -high compensation.

For netizens, it is one thing to express their views and emotions based on news facts, but it is another code for rumors, because it involves slander and infringe on the rights of others. In fact, for our ordinary netizens, if you don't like a certain product, the optimal choice is not to buy; you may wish to pick up the call for the call of the complaint; if you eat the problem of the ice cream, you can retain the evidence requirements Compensation ... but rumoring is inexplicable.

- END -