Financial "Living Water" Huiyun Prefecture is full of yellow flowers everywhere

Financial "Living Water" Huiyun Prefecture is full of yellow flowers everywhere

Li Yasen

When another year of flowers bloom, the yellow flowers on both sides of the end of the avenue are increasingly delicate and cute under the washing of the rain, and they are glowing with vitality. The joy of farmers' harvest is all written on their faces. Among the 10,000 acres of flowers, the movement of picked yellow flowers is getting brighter, and the steps under their feet are becoming more firm. In the Huanghua ridge, tourists standing under the "Datong Huanghua, forgetting to worry about Yunzhou" are endless. The lush yellow flowers are like a golden carpet, stitching out the beautiful pictures of rural revitalization.

People in Tangjiabao Village, Yunzhou District Pick Huanghua

As the main local financial army, Shanxi Yunzhou Rural Commercial Bank has always adhered to the corporate mission of "serving three, rural areas, strong provinces and rich people", always maintaining a strategic positioning of small agricultural branches, and always promoting the development of local three farmers as the development of various business development. The starting point and ending point have conducted field visits and investigations on the Huanghua Industry Planting Base and the leading enterprises of Huanghua, took the selection of high -quality customers, took the initiative to announce the credit support policy, thoroughly inspect the office venue and production workshop of the enterprise, and understand the financial operation of the enterprise. With a proactive service attitude and professional and efficient service quality to help the development of the local yellow flower industry, it provides effective financial support for serving the sustainable economic development of the region. As of July 5, the bank has invested 220 million yuan in credit funds for Huanghua Industry, involving more than 40,000 acres of yellow flowers planting, of which 161 million yuan was put on loans to Huanghua planting and processing enterprises, and more than 490 farmers' yellow flower planting loans were issued 5915 10,000 yuan, accurately poured the land of Yunzhou with financial "living water", injecting the power of rural revitalization.

The development of yellow flowers in the past has been trapped in the shortage of funds. Local Huanghua farmers and farmers have strong credit needs. In order to effectively solve this bottleneck, Yunzhou Rural Commercial Bank based on the actual development of the industry and combine data from the client manager's early visits collected. Turn accounts, innovatively launched the nine series of "forgetful and easy loan" products, covering the six links of species, acquisition, work, sales, support, and innovation in the yellow flower industry chain to meet the diversification of different amounts and different periods of local customers Credit needs, effectively promoting the "leading enterprise+industrial park+poverty alleviation farmers+resettlement village planting base" industrial development model, helping the yellow flower leading enterprises, through the construction of the industrial park, establish and penetrate the yellow flower planting chain, acquisition chain, and processing chain to form yellow flower species. , The development model of production and sales of the entire industrial chain will drive the local economic development to a new level.

On the basis of innovative credit products, Yunzhou Rural Commercial Bank has accelerated the construction of credit villages and rural financial service stations, and provided cash withdrawal, agency payment, small -scale RMB exchange, fake currency inquiry prevention, rural financial knowledge training and publicity and publicity for surrounding farmers. To service, build a single bank card to help the agricultural payment service point, build it into a comprehensive rural inclusive financial service platform, and actively carry out practical activities such as "sending financial knowledge to the countryside" and "sending rural rejuvenation credit products to the village". Rural financial service stations are "bridgeheads" as banks extended services to villages and households.

In the next step, Yunzhou Rural Commercial Bank will take the initiative to carry the social responsibility of helping rural rejuvenation, reality and reality, rely on various financial products, continue to dig deep and bread the depth and breadth of financial convenience, and continue to increase credit investment. Help the development of local characteristic industries to add new impetus and draw a new blueprint for rural revitalization!

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