The popularity of "parent -child tour" rose more than 100%!The number of students in Taiyuan summer tourism market has increased

Author:Fairview Taiyuan City Time:2022.07.06

"Since the end of the entrance examination, the number of tourists in scenic spots has increased significantly, and at most, it receives 18,000 tourists a day." On the afternoon of the 5th, Zhu Xiaohu, deputy director of the marketing department of Guxian City, Taiyuan. With the arrival of the summer, the student group has a more free travel time. The huge parent -child customer group and the student customer group appear at the major scenic spots in our city, promoting the continuous heat of the summer tourism market.

"On the evening of the 4th, the last group of guests of the camping tent was strong, drinking and chatting outdoors, and it was not until 12 pm." When mentioning the current tourism market, Zhu Xiaohu's words were unable to conceal the excitement. Since late June, the number of tourists in ancient counties in Taiyuan has continued to rise. A considerable number of tourists entered the ancient county, appreciated the ancient and ancient building complex, felt the magical technology of the digital theme hall, and experienced the comfortable leisure of the camping tent. Top 100 Star Empty Music Carnival in ancient counties in Taiyuan is also favored by tourists. Tickets have been sold more than 7,000. "There are more tourists, and the business of catering merchants is getting more popular. Several merchants I know, including selling leaks and selling bowls, all say that the business has been better recently."

Among the tourists in the ancient counties of Taiyuan, the number of parent -child tourists is huge. Parents bring their children and walk into the scenic area to start the summer tourism model to relax their children's mind and mind, and understand history and culture. After the middle and college entrance examinations, the graduation season is approaching, and the travel needs of student customer bases have improved significantly. From June 24th to June 30th, the graduation season planned by Taiyuan Fang Special Park has attracted a large number of student tourists. "In addition to indoor science and technology projects, outdoor projects such as deer, big sledgehammer, and Kunlun Exploration are also very popular with student tourists. Among the tourists, 60 % of them are students." Taiyuan Fang special person in charge said that in the epidemic defense In the case of stability of control, cross -provincial travel and cross -city tour is recovering, and the summer tourist season will usher in tourists from all over the world. Since July, Taiyuan Fangte has received tourist groups from surrounding cities such as Luliang and Linfen, and it is expected that tour groups in surrounding provinces and cities will be received in the summer. In order to welcome the upcoming summer passenger flow, Taiyuan Fangte is actively preparing to open the night market, setting up fireworks, holding water splashes and electroerases to create a lively and joyful atmosphere.

Visitors have increased, and the market is becoming increasingly hot. The market phenomenon shows that with the prevention and control of the epidemic in many places, the long -standing travel demand is gradually being released in the summer. According to the big data of Tongcheng Travel, since June, the hot tourism search popularity of "parent -child travel" on the Tongcheng travel platform has risen more than 100%, and the popular tourism search popularity of "graduation travel" has risen by nearly 300%. The recovery of parent -child travel needs has become the "engine" of the stable recovery of the summer tourism market this year, and the domestic tourism market is accelerating recovery.

Taiyuan Evening News

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