This year launched 40 "Shanxi Boutique" products and service brands

Shanxi Economic Daily reporter Wang Yan intern Zhang Yuan

On the morning of July 4, the "Shanxi Boutique" public brand construction promotion meeting was held. The meeting proposed that the Shanxi Provincial Public Brand Construction Federation (referred to as the "Federation") launched 40 "Shanxi Boutique" products and service brands this year.

According to the spirit of the Provincial Government No. 45, the Federation will organize the implementation of related work such as the cultivation, standard formulation, and certification implementation of the "Shanxi Boutique" main body. In the first half of the year, the Federation collaborated with various experts to actively build a local standard system and group standard system for "Shanxi Boutique", formulate the "Shanxi Boutique" application process, and prepare the establishment of the "Shanxi Boutique" certification alliance. The formulation, declaration, certification and supervision of one standard have consolidated the foundation.

The Federation will focus on the policy, in the industry's leading enterprises, the "Specialized Special" SMEs, and the modern industrial cluster, and choose a group of enterprises and products that can represent "Shanxi boutique"; focus on key areas, in agriculture, In the advantages and characteristics of manufacturing, cultural tourism, etc., choose the pilot of the "Shanxi Boutique" classification to gradually advance, and promote high -quality and high -end development in the fields of agriculture, manufacturing, and cultural tourism in our province.

"Shanxi Boutique" is a public brand that serves the majority of enterprises. As long as it is an enterprise within our province, it can be declared. For the enterprise that declared "Shanxi Boutique", in the principle of mature, applying for one, and certification, the Federation will actively carry out the "Shanxi boutique" certification work, clarify the time limit, implement the special follow -up, ensure that the goals are clear, scientific and orderly, scientific and orderly Promote all the way.

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