Putuo District has launched 9 measures to promote the travel industry to steadily improve quality and recovery development!
Author:Putuo Rong Media Center Time:2022.07.04
Recently, the Putuo District Wenguang Travel Sports Bureau and the District Finance Bureau jointly issued the "Nine Measures on Promoting the Stability of Putuo District Cultural Travel Industry Enterprises" (hereinafter referred to as the "Measures"). Focusing on Wen Zhimin Huimin, financial support, promotion, promotion, stability subsidies, and helping enterprises' rescue efforts, it aims to boost market confidence, stimulate market vitality, and accelerate the recovery and development of the Wenwen travel industry in Putuo District. The validity period of measures is tentatively scheduled from July 1st to September 30th, 2022.
Increase efforts to promote cultural tourism consumption
"In recent years, the new crown pneumonia's epidemic has had a significant impact and impact on the cultural tourism industry in our district. Recently, as the epidemic prevention and control situation has continued to improve, it has been urgent to stimulate consumption potential and boost consumption confidence." The relevant person in charge of the Tourism and Sports Bureau said that the "Measures" have clearly carried out the promotion of consumer consumption activities of the cultural brigade. From July 1st to August 31st, 2022 The meeting) limited accommodation catering enterprises and level homestays to carry out cultural travel promotion consumption activities, issued 600,000 yuan in cultural tourism consumer coupons, and further stimulated the potential for cultural tourism consumption.
At the same time, increase the development of the cultural tourism market, and actively organize Putuo Cultural Tourism Enterprise to participate in various types of cultural tourism facilities, exhibitions and other marketing promotion activities in accordance with the principles of exhibitions and full efforts to promote the principles. Go to its booths, transportation, accommodation and other costs. And use the "Hi Putuo" platform and "Zhoushan Putuo Cultural Tourism" new media matrix to do a good job of publicity and marketing for cultural tourism companies.
Travel agencies "attract customers into Pu" to give rewards
The "Measures" proposed that in order to encourage travel agencies to "attract customers into Pu", from July 1 to August 31, 2022, travel agencies organized a total of 2,000 tourists from foreign teams (including) Putuo tourism and at least in Putuo District (Excluding Putuo Mountain -Zhujiajian Management Committee) For 2 nights, the travel agency is rewarded at 10 yuan per tourist. The award quota does not exceed 30,000 yuan per travel agency. At the same time, actively promote the pilot work of insurance replacement cash or bank guarantee to pay the tourism service quality margin pilot work. Travel agencies that meet the temporary decreasing insurance policy can apply to increase the temporary refund ratio to 100%, and make up the deposit period to be postponed to March 31, 2023.
The "Measures" also proposed that the ticket reward policy of scenic spots was implemented. From July 1st to September 30th, 2022, continuously stayed in Putuo District (excluding Putuo Mountain -Zhujiajian Management Committee) for 2 nights (Including) Tourists above the municipal group group can enjoy the "Ten Exemption and One" reward of Taohua Island Scenic Area (limited to four coupons), and spend 2 nights (inclusive) or more in the peach blossom island landscape tourist area. Visitors can enjoy the "Five Demand and One" reward of Taohua Island Scenic Area (limited to four couplets).
Issuing Talent Stability Subsidies
The "Measures" proposes that in order to stabilize the talent team of the tourism industry, as of August 31, 2022, the registered travel agency in the Putuo District (excluding Putuo Mountain -Zhujiajian Management Committee) pays social security and continuously engaged in tour guide services in Putuo District. Each intermediate tour guide, senior tour guide, and quality tour guides are subsidized by 500 yuan, 1,000 yuan, and 1,000 yuan each (the same person is subsidized at higher amounts).
In addition, the "Measures" also proposes that it will cultivate and support tourism service companies to give a one -time reward of 20,000 yuan for the newly added accommodation industry and catering industry enterprises in Putuo District in 2022. From July 1st to September 30th, 2022, the year -on -year growth rate of accommodation and catering enterprise sales of more than 15%and ranking in Putuo District (excluding Putuo Mountain -Zhu Family Sky Management Committee) The top 10 each (based on statistical data), each given a one -time reward of 10,000 yuan.
Increase financial support
It will increase financial support for micro -reform projects. In response to the "micro -transformation and refined improvement" project in the tourism industry in the region, Putuo Rural Commercial Bank provides comprehensive financial services such as fixed asset loans, project financing loans, and notes. The pledge loan business such as leasing rights, operating rights, and ticket income rights will provide discounts in terms of quota, interest rates, and periods, and provide eligible enterprises with non -repayment loan services.
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