5 "Snow Lotus" collapsed in a bag of cents!Who is really Xuelian?Shandong and Sichuan manufacturers have called patents
Author:Peninsula Metropolis Daily Time:2022.07.04
The cover news, the "Snow Lotus", once a piece of money, has evoked many people's childhood memories with the high -priced "ice cream assassins". However, recently, there are media reports that the production workshop of an ice cream is messy, because it looks like "Snow Lotus", for a while, the "Snow Lotus collapse" incident appeared on the hot search. On the Internet, there was also a "Snow Lotus Literature" whirlwind.
On June 29th, a company named Guyuzhai Food Co., Ltd. in Linyi, Shandong, responded that "Snow Lotus Ice Cubes" had achieved automatic production in the purification workshop, and the photo workshop photo and appearance patent design certificate was exposed, saying that their own factory was clean. And hygiene, he tried to prove that he did not have a "collapse". However, some netizens found that in Sichuan a product called "800 million pasture Snow Lotus", he also said that he was "original Snow Lotus". "Who is the real Xuelian", causing heated discussions.
Who is the real Snow Lotus? The unit price is five cents a pack. What is the sales price of Xuelian now? Will there be price increases in the future? On July 4, the reporter contacted the relevant person in charge of Shandong Linyi Guzhai Food Co., Ltd. and Chengdu Junle Food Co., Ltd. responded to the matter, and the reporter also investigated the matter.
Snow lotus produced by "Guyaozhai"
Lemon ice cubes, a pack of five cents ...
"Snow lotus collapse house" evoked cheap ice cream memories killing
In the eyes of Mr. Yang, a citizen of Chengdu, the ice cream that used to be five cents and a yuan, now it is difficult to find in the shop freezer, and replaced it with "ice cream assassins" that ranging from dozens or even tens of yuan.
Why is the current price of ice cream so expensive? Where did the original cheap ice cream go?
As a result, Mr. Yang searched some ice cream products on the Internet, including big ice, small ice, big tongue, seven dwarfs, snow lotus, and snow dolls. He found that although these products could be found on a platform, they were produced by different manufacturers.
Among them, a "Snow Lotus" product, which has several manufacturers at the same time, is distributed in Hebei, Shandong, Sichuan and other places. He took the mentality of trying and tried it. Differences and packaging are also different.
"I don't know who is really Xuelian." Mr. Yang said.
At the same time, recently, there are media reports that the production workshop of an ice cream is dirty. Because of its appearance like "Snow Lotus", netizens are called the "Snow Lotus Crowded Room" incident.
In response to this, Shandong Linyi Gujuzhai Food Co., Ltd. registered the "Snow Lotus Ice Cube" account to respond, and took photos of the workshop, saying that his own factory was clean and hygienic, and he tried to prove that he had no "collapse". This incident also caused heated discussion among netizens, and netizens even initiated "Snow Lotus Literature", which supports the existence of cheap ice cream.
"Snow Lotus Ice Cube" registered official certification account
"Ice Cream Assassin" tingling consumers' hearts
Netizens set off the "Snow Lotus Literature" boom
"Snow Lotus Literature" is actually a network boom of consumers around Snow Lotus and supports cheap ice cream. Netizens have applied phrases or TV series, movie names, and lines in the famous books, and also sent "I have eaten Snow Lotus" to the hot search. In this trend of "Snow Lotus Literature", netizens missed their childhood memories, and supported cheap Snow Lotus and criticized sky -high ice cream.
Some netizens have found that "Snow Lotus" is sold in many places across the country, but manufacturers are inconsistent. For example, the "Snow Lotus" outer packaging of this company in Shandong is Gu Yizhai, while another "Snow Lotus" brand is 800 million pastures. Snow lotus, Snow Lotus balls, snow lotus ice cream, snow lotus ice cubes, etc.
All kinds of "Snow Lotus" on the market
For a while, who was really "Snow Lotus", which caused a discussion. Is there a relationship between the two companies that produce Snow Lotus in Shandong and Sichuan? Is the manufacturer behind the "Snow Lotus collapsed" incident, and is it related to the "Snow Lotus" sold on the market?
All kinds of "Snow Lotus" on the market
Who is really Xuelian?
Shandong and Sichuan manufacturers have called patents
In the official introduction of Shandong Linyi Guzhangzhai Food Co., Ltd. shows that the "Snow Lotus Ice Cube" produced from Linyi, Shandong, is a bag of ice beverages. The ingredients are mainly lemonade and sugar. It is similar to Sprite to packaging. It is a childhood memory of many post -80s and 90s. The most important thing is that Snow Lotus Ice Cubes have maintained a price of 0.5 yuan and has not increased for many years. It has been regarded by many ice cream enthusiasts as "industry conscience".
After the "Snow Lotus Crowded House" incident, "Snow Lotus Ice Cubes" issued an announcement saying that she thanked consumers for their love for Snow Lotus Ice Cubes. In view of the many trademarks Snow Lotus ice cubes sold in the market, the company stated here that not all Snow Lotus is all all of them. It is a messy workshop production. The company also posted photos such as production workshops, trademark patent design certificates, etc., saying that Xuelian produced by its own factory was clean and hygienic, hoping that consumers would rest assured to buy.
The "Snow Lotus" announcement on the official flagship store of "8 billion Ranch"
Chengdu Junle Food Co., Ltd. also released the official introduction of "800 million pasture Snow Lotus" online. According to the data, Junle Food mainly promoted the "Bayi Ranch" brand in 2015, and gravitively created mid -to -high -end cold drink products. New products such as milk, white ants, and yogurt to meet the needs of markets and consumers.
Chengdu Junle Co., Ltd. was established on April 15, 2010, with production and sales of frozen drinks (ice cream, popsicles, sweet ice, ice cream, edible ice); ordinary cargo transportation and refrigerated goods transportation. On the morning of July 4th, the reporter contacted Mr. Li, the relevant person in charge of Shandong Linyi Guzhai Food Co., Ltd., and the other party informed that the incident on the "Snow Lotus Lotus Furniture" and the "true and false Snow Lotus" incident, because he has no time to take care of the outside world judgment, it has already been judged. It has already been judged. Unwilling to be interviewed by the media.
After the "Snow Lotus" storm
The manufacturer claims to want consumers to eat healthy and safe
The reporter noticed that before, Mr. Li had been interviewed by local media in Shandong. During the interview, Mr. Li revealed that the company's "Snow Lotus" product was basically sold in Shandong Province. Trading Co., Ltd. has registered Xuelian's trademark, and only authorizes several enterprises to produce in the province. At present, netizens are considering the needs of online shopping and adding some cooperative factories in other provinces. Regarding the "Snow Lotus" brand, Mr. Li responded that the market is mixed now. They are for consumers to eat healthy and safe foods, "allowing everyone to eat the authentic taste we authorize."
"Xuelian" trademark registration information found on the official website of the State Intellectual Property Office
At the same time, on the official website of the Trademark Office of the State Intellectual Property Office, the reporter searched for "Snow Lotus" keywords and retrieval patent registration number found that Linyi Qibao Trading Co., Ltd. applied for the "Xuelian" trademark and trademark on August 10, 2018 The dedicated right is from April 21, 2019 to April 20, 2029, the main snacks of trademarks and services are used to use ice; natural or artificial ice; consume ice; popsicles; ice cream; Block; ice brick; honey red beans shaved ice, etc.
On the morning of the 4th, the reporter also contacted Mr. Chen, the relevant person in charge of Chengdu Junle Food Co., Ltd., and Mr. Chen told reporters that "800 million pastures Snow Lotus" is indeed the company's original brand ice cream. The production of "Xia Junle Snow Lotus" became popular on the market in the 1990s.
In response to the current "Snow Lotus Crowning House" incident, Mr. Chen told reporters that they also registered the official account of Xuelian on the Internet to respond, but they did not post the photos of the workshop because some technologies may be inconvenient to disclose. In addition, about Mr. Chen also said that they had had a patent before, but because there were no renewal and long -term reasons, they might need to find the registration materials for Xuelian related trademarks.
Mr. Chen also put forward his "opinion". He said that many small manufacturers on the market are producing Snow lotus, but the company's "Snow Lotus" rely on word of mouth and accumulation of more than 20 years. A bag is equipped with 8 to 9 ice cubes, all of which are lemon flavors. He hopes that small manufacturers and small workshop -style "Snow Lotus". "Snow Lotus" is also worthy of consumers' expectations.
Original title: 5 cents a bag of "Snow Lotus" collapsed! Who is really Xuelian? Shandong and Sichuan manufacturers call themselves patent
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