Promote the Consumption of the Cultural Tourism Market to Consumption in Sichuan Mianyang Anzhou District to start the "Tesco Anzhou · Huimin Consumption" activity

Author:Cover news Time:2022.07.02

Cover reporter Zhou Hongpan

On the evening of July 1, the Luofu Mountain Scenic Area, Anzhou District, Mianyang City, 2022 Luofu Mountain Tianchi Lake Symphony Music played, opened the prelude to the consumer activities of the "Tesco Anzhou · Huimin Consumption" series of consumer activities in Anzhou District Essence

Activity site

Starting in July, Anzhou District will be immersed in the ocean of music: from the symphony of the Sichuan Philharmonic Orchestra, to the Water Capture Music Festival; from the water carnival concert to the masses' red song competitions and square dance competitions. The Sichuan Philharmonic Orchestra, which is the first performance of the "Music Season", is a famous symphony orchestra in Sichuan. He has completed classic soundtracks for hundreds of movies and TV series. Waiting for classic tracks. The performance venue is located on the shore of the landscape of Luofu Mountain. This is also the first time that Anzhou District has held a symphony concert in the scenic area.

It is understood that in order to further pull the cultural tourism consumption, the Anzhou District Party Committee and the District Government launched the implementation of 30 million yuan in consumer coupons in the "Tesco Anzhou Huimin Consumption" activity. Consumption and other methods to attract consumers to actively spend with coupons and cover consumer fields such as shopping, catering, entertainment. At the same time, it also launched the Anzhou homestay experience activities. The 18 cultural and tourism companies in the organization area actively participated in the city's consumer coupons in the city. 1 scenic area, 7 homestays, 11 hotels, and farmhouses in Anzhou District joined the city of 10 million. Mianzhou Cultural Tourism Consumer Consumer Consumer Consumer Consumer Set.

Activity site

Anzhou District also arranges special funds to start the summer tourism promotion and marketing activities. In the AAAA -level scenic spots in the Romulfu Mountains, the Scenic Road Commercial Street and other scenic spots and scenic spots, prepare for the "Anzhou Summer Festival", "Anzhou District 4th Beer Festival", etc. Cultural tourism activities, preheating summer tourism consumption. It is expected that the consumption will be 600 million yuan in summer. In addition, a series of cultural tourism activities such as Drifting B & B, National Walking Contest, and 6th Rural Cultural Tourism Festival will continue until the end of December.

Anzhou District will also actively participate in the Sichuan Provincial International Tourism Expo, Chongqing Metropolitan Cultural Tourism Festival, 2022 Shaanxi Gansu Ning Ningjin District Cultural Tourism Alliance series promotion activities, 2022 Xi'an Silk Road International Tourism Expo, etc. Online potential+offline activities, traditional media+new media's marketing promotion matrix, continuously increase the popularity and reputation of Anzhou tourism.

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