Pu Hong meeting guests to participate in the press conference of the Lijiang Snow Mountain Music Festival Brand Press Conference

On the evening of June 29, Pu Hong, Secretary of the Municipal Party Committee, met with Sun Mian, the founder of the new weekly magazine of the Lijiang Snow Mountain Music Festival brand press conference, Li Yapeng, chairman of Zhongshu Group, director of Hunan Broadcasting and Television Public Channel, director of the Star Snow Music Festival Liu Zhizhong, chairman of Hunan Magnathanshan Media Co., Ltd. and representative of Li artist.

During the meeting, Pu Hong pointed out that culture is an important source of national cohesion and creativity, an important factor in comprehensive competition, and an important support for economic and social development. Lijiang carries culture and cultural achievements have achieved Lijiang. At present, Lijiang is building a world cultural tourism city and vigorously enhance the "cultural Lijiang" brand. In the next three years, Lijiang will closely build five IPs of "Red Lijiang, Colorful Lijiang, Nostalgia Lijiang, Art Lijiang, and Creative Lijiang". The five bases of cultural promotion demonstration bases, national cultural inheritance demonstration bases, historical and cultural protection demonstration bases, literary and artistic creation demonstration bases, and cultural and creative industry demonstration bases. " Continuously promote the modernity of Lijiang's traditional culture and the expression of the national culture world.

"The reluctant Lijiang, meet a better world." Pu Hong pointed out that the re -ignition of the Lijiang Snow Mountain Music Festival will play a role in further enhancing the connotation of Lijiang cultural brand. Lijiang is synonymous with beautiful people. To make more beautiful people, good things, and good memories, let all beautiful gathering Lijiang. Let's get together under the Yulong Snow Mountain and go to a music event for artistic life.

Pu Hong also invited everyone: "2022 Snow Mountain Music Festival, see Lijiang!"

During the meeting, the two sides also extensively exchanged the "cultural Lijiang" brand.

The member of the Standing Committee of the Municipal Party Committee, Minister of Propaganda Department of the Municipal Party Committee and Li Jun attended the meeting.

Reporter: Liqiao

Edit: Lin Tong

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