The "prefabricated capital" fought, who would be the last winner?

The domestic prefabricated capital is more and more lively.

Following the deployment of prefabricated vegetable tracks in Shandong and Guangdong Province, and striving to create a "prefabricated capital", Chongqing also joined the battlefield.

At the end of May, Chongqing Liangping District released the "Liang Ping District Supporting High -quality Development Incentives for the Prefabricated Cuisine Industry (Trial)", which was introduced to a series of industrial policies for the development of prefabricated vegetables. Target.

Subsequently, Liang Ping District was frequent on the prefabricated dishes.

A few days ago, "Liang Ping District Promoting Press Conference on High -quality Development in the Prefabricated Cuisine Industry" was held in Chongqing. It is clear that Liang Ping will take Sichuan cuisine as the main direction, focusing on the development of prefabricated vegetables featuring Sichuan cuisine and hot pot.

On the past 27-28, Liang Ping also held the 2022 China's prefabricated vegetable industry development summit. During the summit, Liang Ping District launched the starting ceremony of key projects in the prefabricated industrial park in western China and the signing ceremony of the investment project. It is reported that there are 24 projects signed this time, with a cumulative investment of 4.5 billion.

Through this series of measures, it is not difficult to see the determination and courage of Chongqing Liangping District to promote the development of the prefabricated vegetable industry. But this also makes people can't help thinking that there are so many districts in Chongqing. Why is it selected in Liangping District? What is the industrial advantage of Liang Ping District?

What is the advantage of Liang Ping District to vigorously deploy pre -production dishes?

Prefabricated dishes are involved in multiple links upstream and downstream. It is a new model of industrial integration and development. The upstream is the supplier of raw materials such as agriculture, forestry, animal husbandry and fishing. The middle reaches are food processing and food manufacturers. The downstream is the retail catering industry.

In recent years, many cities have also seen the broad market prospects of prefabricated dishes, and vigorously deploy pre -production dishes. It is hoped that prefabricated dishes can promote local industrial integration and development and empower the revitalization of rural industries.

Chongqing wants to build Liang Ping as an important development base for the prefabricated vegetable industry. It is also considered that Liang Ping has certain advantages in the supply of upstream raw materials and midstream food processing.

Located in the northeast of Chongqing, Liangping District is a national key grain -producing area and a Chinese commodity grain base. It is known as the name of "Xiaotianfu" and "Bashu Greece". Not only has rich and high -quality agricultural resources, food processing is also one of the three local leading industries.

After years of development, Liang Ping District has already formed a cluster of agricultural product processing industries such as rice, grapefruit, beans, bamboo, and ducks, and has a relatively complete agricultural product processing system.

Related data show that in 2021, the total output value of agriculture, forestry, animal husbandry and fishery in Liangping District reached 9.56 billion yuan, an increase of 11%year -on -year. According to the "Farmers Daily" report, as of now, Liang Ping has 300 furniture such as ducks and Qi Shuang with national influence food processing enterprises.

Rich agricultural resources and outstanding food processing capabilities have laid a solid foundation for Liang Ping's development prefabricated dishes.

Each character, the "prefabricated capital" battle started

It is not only Liang Ping who pays attention to the track of prefabricated dishes. In recent years, many areas have relying on the local industrial advantages to add prefabricated dishes.

The prefabricated vegetable channel has learned that since the beginning of this year, except Liang Ping, four cities in China have stated that they want to build a "prefabricated capital", which are concentrated in Guangdong and Shandong provinces, namely: known as "the hometown of vegetables". Shouguang, the city of the food industry, Zhucheng, the hinterland of the Guangdong -Hong Kong -Macao Greater Bay Area, Zhaoqing Gaoyao, and aquatic city in Zhanjiang.

In March, the General Office of the People's Government of Guangdong Province issued the "Top Ten Measures for Accelerating the High -quality Development of Guangdong Prefabricated Vegetables". It is understood that this document is the first provincial prefabricated vegetable industry policy in China. The document mentioned that it is necessary to build the Zhaoqing high -key prefabricated vegetable industry highland and promote the creation of Zhanjiang aquatic prefabricated cuisine capital.

As far as prefabricated dishes are concerned, Zhanjiang has rich agricultural products and aquatic resources. Zhaoqing Gaoyao is the hinterland of the Greater Bay Area. The agricultural resources are rich and rich, and the transportation is convenient. It has certain advantages in the development of cold chain logistics. At present, Zhaoqing Gao is planning to build a prefabricated vegetable industrial park in the Guangdong -Hong Kong -Macao Greater Bay Area. Cold chain logistics is one of the first projects.

Shandong Shouguang has the reputation of "the hometown of Chinese vegetables" and is also an important domestic discharge center in China. Based on the advantages of the vegetable industry, Shouguang vigorously develops net vegetables, fresh -cut vegetables, prefabricated vegetable brands, and actively develop high -quality vegetables such as live -bodies, selenium -rich vegetables, fresh food vegetables, etc., and realizes the extension of the entire industry chain from original ingredients to prefabricated dishes.

The development of prefabricated dishes in Zhucheng in Shandong mainly rely on two aspects.

First, the food industry is one of the three pillar industries of Zhucheng, and the city is also the country's well -known cosmetic capital.

Second, Zhucheng is also the base of some prefabricated brands, such as Deleis, Huifa, etc. Zhucheng's prefabricated vegetable companies are also increasing. According to poster news reports, as of February this year, Zhucheng's prefabricated vegetable manufacturers have reached 556.

At present, cities that are proposed to build "prefabricated vegetables" are concentrated in Guangdong and Shandong Province. Each region has its own characteristics and has different industrial advantages.

Looking at other provinces across the country, the development potential of prefabricated vegetables cannot be underestimated.

The "China Fortune of the Flond of the Chinese Pre -Making Brands in the First Half of 2022" released by Ai Media Consultation shows that among the top 100 prefabricated dishes, 18 brands in Shanghai are on the list, and 10 brands in Guangdong are on the list, while Shandong and Zhejiang have 9 The brand is on the list.

The prefabricated vegetable channel believes that with the gathering and increase of prefabricated vegetable companies in various places, prefabricated vegetables will be used as cities with key local characteristic industries in the future.

Conclusion

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