Liangzhou's "Full Firepower" promotes the construction of a famous cultural tourism area!

Liangzhou accelerates the construction of cultural tourism districts to promote high quality development

In recent years, Liangzhou District has thoroughly tapped cultural tourism resources, improved the public cultural service system, focused on improving the allocation of industrial factors, accelerated innovative cultural tourism products, coordinated the integration and development of cultural and tourism industries, and further accelerated the pace of cultural tourism districts. The cultural tourism industry has achieved high -quality development.

Liangzhou District seized policy opportunities such as the construction of the Great Wall, the Long March, the Yellow River and other national cultural parks and the construction of the Huaxia Civilization Inheritance Innovation Zone. A number of key cultural tourism projects such as the protection and utilization of the Qingshui Daihuai Shuwen and the protection and utilization of the Han Great Wall (Liangzhou Section), and actively connected the intended projects, continued to promote projects under construction. With project transformation policies, the support of the development of the cultural tourism industry has been continuously strengthened. At the same time, make full use of the various cultural tourism festivals such as the Grape Wine Festival and the Ice and Snow Cultural Tourism Festival. Through various forms of online and offline, it vividly shows the unique charm of Liangzhou cultural tourism and strives to create a brand of publicity. Focusing on improving service quality, continuously accelerating the standardization of tourism, strengthening the main body of tourism market, improving tourism reception capacity, and focusing on creating service quality brands. In 2021, the number of tourist receptions was 9.381 million, and the comprehensive revenue of tourism was 50.071 billion yuan, a year -on -year increase of 5.4%and 2.6%, respectively. The good situation of the cultural tourism industry leading to the rise of green development has been formed.

Intangible cultural heritage is not only a witness of historical development, but also a precious and important cultural resource. Liangzhou District actively guided cultural enterprises, handicrafts artists to develop more than 200 cultural and creative products such as Liangzhou Eight -view silk long rolls, Liangzhou straw paintings, etc., and strengthened the protection and inheritance of intangible cultural heritage. Through the three -level cultural relics protection grid system of the district, town, and villages, the cultural relics safety inspections are normalized to ensure full coverage of the district's cultural and security unit inspections, continuously increase the protection of cultural relics, improve the public cultural service facilities, and accelerate the integration and development of the cultural tourism industry. Continue to strengthen the construction of tourism infrastructure, keep an eye on key areas and key enterprises in the tourism market, strengthen safety inspections and hidden danger investigations, actively carry out industry chaos rectification actions, establish a good image of cultural tourism market, create a fair competition, integrity and law -abiding business environment , Continuously enhance the development of the "soft" environment of cultural tourism, and help promote the high -quality development of the cultural tourism industry.

Author: Zhang Huiwen

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