Qi Xin Luli painted the future, and the hospitable Shandong "Huanxin" cultural tourism industry

Author:Jinan Times Time:2022.06.28

The unveiling of the Cultural Tourism Research Research Base of the China and Foreign Cultural Exchange Center, the launch of the special action of the "Ten billion -dollar Enterprise" financial support for the development of the cultural travel industry, the signing of 12 key cultural tourism projects on the spot ... On June 26, the "efficient coordinating the prevention and control of the epidemic and the prevention and control of the epidemic The development of cultural tourism innovation, walking in front of and opening a new bureau, striving to seize the theme of the "Double Victory '" 2022 Shandong Tourism Development Conference opened in Nishan Holy Realm in Jining City. The conference focuses on creating a world -class cultural tourism destination, and promotes the "poems" and "far away" of the "Hometown of Confucius and Mencius" to wipe out more shiny sparks.

Once a meeting, drive a city, select cultural tourism projects such as Confucius Confucius Temple, Nishan Holy Realm, Luyuan Town, and Confucius Museum as the leaders and guest observation projects of the conference. A series of traditions such as the creative operation of the development conference and the integration of cultural and technological integration, such as the integration of culture and technology, are not just showing the profound cultural heritage and rich tourism resources of Jining, but also promoting the integration and high -quality development of the cultural and tourism industry in Shandong. Relying on the Tourism Development Conference, the world's guests are widely promoted, and the charm of hospitality Shandong and cultural Jining will be promoted to the world.

"One industry" drives "hundred industry". The tourism development conference is a vivid portrayal of Shandong's activating the vigorous development of the cultural tourism industry. Shandong is a large -scale province, economic province, cultural province, and tourism provinces in the eastern coast of my country. Taishan rises here, the Yellow River enters the sea, Confucius is born here. Shandong "tourism brand is well -known. In recent years, Shandong has taken the "two innovations" of culture as the starting point, and has focused on promoting the transformation and innovation of resources, innovation of product formats, innovation in product formats, innovation in product formats, innovation of product formats, innovation in product formats, innovation Strong, the cultural travel business card is getting brighter and brighter, and the "four beams and eight pillars" of cultural protection and inheritance are established.

Accelerating the cultivation of market projects, integration and development are important means to release the huge potential of Shandong Cultural Tourism Industry. Since last year, 223 projects such as "Her Hakka Shandong · Yunyou Qilu" smart cultural tourism platform project, Zibo Overseas Chinese Cultural Tourism Project, and Jining Fuxing Road Cultural Science and Technology Project were included in the provincial key project library. In the first quarter of this year, Shandong had completed a total of 11.12 billion yuan in cultural tourism projects, an increase of 5%year -on -year. Relevant data show that from 2017 to 2021, Shandong received 3.89 billion domestic and foreign tourists, and achieved total tourism revenue of 4.4 trillion yuan. The new path of "two innovations" in culture is to inject the continuous vitality of the integrated high -quality development of cultural tourism in Shandong.

Behind the grades is a series of efforts to take the initiative to change, actively innovate, and promote the high -quality development of cultural tourism. Carry out the construction operation of boutique scenic spots and boutique tourism resorts, create a "good season" brand IP, use "ice and snow+" to help the winter tourism heating up, implement the quality of "good customer service" for three years, improve the "good guest Shandong Yunyou Qilu" wisdom text The function of travel platforms ... Breakthroughs in innovation, expanding the supply of high -quality cultural tourism products, Shandong actively practiced new development concepts, and continued to inject high -quality content into the "hospitable Shandong" brand. It can be seen that the new results achieved by the high -quality development of culture and tourism in the province, especially the good experience and practices of promoting the implementation of the "Top Ten Innovation", "Top Ten Industry" and "Top Ten Expansion Demand" operations. The new advantage of the travel industry is a vivid interpretation of the innovation path of the cultural tourism industry.

"Walking in front of and opening a new bureau", at that time, its potential has achieved, and Shandong's development has entered a new stage of comprehensively seeking strength and stepping towards modernization. The guests from all walks of life in the Tourism Development Conference gathered together, which is the road of wisdom and seeking tourism development. It is believed that Qilu's "Flower of Cultural Tourism" will inevitably bloom with its unique charm in the light of this conference, and compose a new chapter in the high -quality development of Shandong culture and tourism.

Source: Lightning News

Edit: Weekend

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