Make good use of digital "new agricultural tools" ｜ "Digital Training" to empower rural revitalization

In order to enhance the "digital literacy" of farmers and cultivate the main body of e -commerce industry, a few days ago, the first digital literacy and live e -commerce application skills training classes held in Shangzhi City, more than 150 people preferred the "e -commerce professionals of e -commerce professionals in the Ministry of Commerce After two and a half months, the digital resources of the training base have achieved positive results, the application capacity of the digital "new farm tools" has been significantly improved, and the revitalization of rural areas is emphasized.

"Through training, now it has the confidence in opening up the online sales of agricultural products, and also mastered the skills. The sales of 5,000 acres of rice in the cooperative have always had bottlenecks. Now I want to try to sell on the short video platform to open the online market Zhao Zunpeng, a member of the city's Fuqiang Grain Cooperative, said.

In 2022, the Central Central Document No. 1 has made overall deployment of digital villages for the first time, and strengthening farmers' "digital literacy" and skill training have become important content. The aim is to cultivate talents in rural revitalization and enhance farmers' awareness and willingness to learn digital technology. Farmers and cadres stationed in 17 townships participated in the training and obtained a qualified certificate issued by the "National Professional and Technical Personnel Continuing Education Base" by the Ministry of Human Resources and Social Security.

Yang Lan, the first secretary of the Iron and Steel Village, the Provincial Party Committee of the Provincial Party Committee of the Provincial Party Committee in Yuanbao Town, Shangzhi City, I introduced that after working in the village, I felt that the Internet was inserting "invisible" wings for rural revitalization. The desire for application skills is very urgent. The "digital literacy" of farmers and the ability to use digitization to solve problems and create income also need to improve. This public welfare "digital literacy" and live -broadcast e -commerce application skills training not only enhances farmers' ability to adapt to the digital age, but also allows digital technology to play an active role in rural revitalization.

Jiao Huiying, president of the Provincial Digital Business Association, introduced that at present, the concept of digital digitalization and the level of application needs to be improved. The first "digital literacy" and live e -commerce application skills training, leveraging national professional and technical personnel for continuing education digital resources, focusing on live e -commerce companies , Social e -commerce and other new economy and new formats, build a digital platform for rural e -commerce training, is to improve farmers' "digital literacy" and help them better enjoy digital dividends.

This skill training involves two parts: theory and practice, live innovative thinking, live broadcast laws and regulations and moral norms, anchor language organization and sales strategies, three -rural creative short video planning and monetization gameplay, short video platform traffic conversion, classic classic Cases and other contents have stimulated students' interest in learning and mastering more application skills.

Zhou Xiaohui in Taipingtun, Yangshu Village, Yuanbao Town, Shangzhi City, said that she often shared her daily life on a short video platform. She also wanted to open a small shop many times to sell special agricultural products, but she was suffering from the characteristics of application technology and platform marketing. After this centralized training, I opened my horizons and wanted to open the small shops I longed for as soon as possible to bring the hometown of local specialties.

Source: Harbin News Network

Sun Jian reporter: Wang Dong

Edit: Ma Yunpeng

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