Jinan Middle District Establishs Live E -commerce Incubation Base Party Branch

In recent years, Jinan Middle District has regarded the party building of the new format and the new employment group as a key area for the party building at the grassroots level of the city, and continued to explore the problem. Especially with the booming economic rise of platforms such as e -commerce live broadcast, the city's central district seized opportunities, and took the lead in setting up a live broadcast e -commerce incubation base in Jinan City to create a "party and mass home" in the field of live e -commerce in all aspects. We will develop the "most active zone" into the "strongest position" of party building.

Build a "Red Fortress" to build the organization

The city's live broadcast e -commerce industry incubation base is located in Jinan Heroes Mountain Civil Defense Commercial District. It is committed to strengthening the development of emerging industries such as live broadcast and short video production. It is the first live broadcast e -commerce industry incubation base project created by private defense projects in the country. Since the establishment of the base, the factors have a small proportion of party members, insufficient popularity, and low entry rates for e -commerce companies, which will affect the long -term development of the live e -commerce industry.

The strict organizational system is the party's strong advantages and strength. Based on the current development status of the base, the city's central district focuses on problems such as low coverage of party organizations and not obvious leadership in the leading role, and actively explores a new model and new path of live e -commerce party building work. By strengthening leading enterprises, the leaders of party members such as Jinan Yuyao Culture Media Co., Ltd., Shandong Shun Gengchengyi Data Technology Co., Ltd. and other units set up a party branch of a live e -commerce incubation base. Adhere to the integration party building as a breakthrough, improve the three mechanisms of "integrating organizations, integration of platforms, and talent", and promoting resource integration, collaborative governance, and coordinated collaboration. With the Municipal Central Business Bureau, the Municipal Central District Rong Media Center, and the Jinan Live E -commerce Chamber of Commerce, it has introduced 20 MCN institutions, 50 live broadcast anchors, and more than 100 online celebrity brands. Economic and deepening social governance have made positive contributions, and form a new pattern of "co -construction of the party and enterprises, mutual aid and win -win".

Jianqiang's "red position" gathers popularity

In order to strengthen service guarantees, the city's central district has improved and transformed the idle space of the 10,000 square meters of e -commerce incubation bases, and builds a party and mass service center that integrates party members' activities, learning training, group activities, and contact services. Essence In accordance with the requirements of "multi -purpose, supporting construction, and resource sharing", the "Youth House" and "employee's home" in the park. Aiming at the group of young party members, organizing theme activities, carrying out "one -stop" services, and building a "bridge" for enterprises ... At the same time, actively play the role of the pioneer team model, open the live broadcast room of party members, explore "Internet+party building+ideological education education "And" Party Construction+Professional+Live Culture "work model; implement the" Star Fire Cultivation "plan, establish a" 1+N "party member and group member contact the anchor system, effectively extend the tentacles of the party and the masses, and form a" big hand -pulling hand "mutual aid mode. At present, two people have submitted an application for joining the party to determine 1 activists who joined the party.

Adhere to training as a lead, relying on party group position resources, regularly invites the official teaching team of the new media platform and an outstanding party member e -commerce anchor to carry out free entry positioning, content creation, promotion and suction for enterprises and individuals who intend to develop the live broadcast e -commerce economy for free Powder and product selection and other professional training have been carried out for a total of 35 case training teaching and more than 100 training practitioners to help practitioners understand the application of live e -commerce in the shortest time.

The dense "red bond" brighten the service

The establishment of party organizations, characteristic services have given party members a warm "harbor", and finding a new business format and new employment group party building work and various tasks have always been a strong manifestation of "grasping party building and promoting development" in the city. Persist in footprints step by step. By promoting the "live broadcast + farmers" model, "help rural revitalization to promote industrial development" live broadcast aid activities, bringing goods to 40 types of agricultural products in 13 villages, with a total sales of more than 700 million, helping and poverty alleviation ; Help Xue Ji ’s royal, Pin Yixiang and other more than 20 companies have entered the e -commerce live broadcast industry. They provide professional and technical guidance in various aspects such as short video shooting, live broadcast and cargo. Effectively relieve the impact of the epidemic; establish cooperative relationships with more than ten vocational colleges including Shandong Media Vocational College, Shandong Vocational College, Shandong Business Vocational College, and Jinan Vocational College, and to start a live e -commerce business entrepreneurship and employment for interested College students provide systematic training ...

In the next step, the city's central district will further stimulate the "red engine", strengthen the integration of resources, and facing professional markets such as heroes cultural markets in the jurisdiction, heroes in the Heroes Mountain, and other professional markets, develop online marketing, build industrial integration development, resource sharing, new products, new products for market merchantsPublished, group investment promotion and exhibition trade drive platforms.At the same time, from the united front, online information, market supervision, business and other functional departments, the "party building service specialist" was selected to launch a warm -hearted "service package" covering policy interpretation, financial taxation, and legal affairs consultingTo solve the difficulties encountered during the development process, help the industry to upgrade and upgrade.(Source: Rong Media Center, Zhongzhong District, Jinan City)

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