Thousands of miles follow the tea incense to pursue the real responsibility

In 2018, Hu Yun (right) promoted Ya'an Tea Products at Yansha (Sichuan goods Beijing Bank)

Three or five groups of guests stayed in the hotel and watched the ubiquitous tea culture in the hotel.

Hu Yun, a representative of the people's congress in Yucheng District and general manager of Xikang Hotel, lamented, "I regard the hotel as a child to take care of the hotel, so that the hotel can help the development of Ya'an tea industry."

Since the epidemic, the hotel industry has been severely impacted. In the difficulties, Hu Yun chose to upgrade the hotel's first tea culture -themed hotel in accordance with the aspirations of "the dangers constant and dare to dare to shoulders and dare to shoulders."

In order to give full play to the advantages of the tea industry, she is persistently pursued

She led the team to continuously develop, innovate, improve, and enrich her connotation, create a "tea rhyme" Tibetan tea series cultural and creative products, from pendant to ornaments, from tourist souvenirs to Tibetan tea daily necessities, from restaurants to tea rooms to leading the world green Environmental -friendly tea culture and healthy houses are full of tea everywhere, exuding tea fragrance

In 2000, Hu Yun came to Ya'an from Wuhu, Anhui. From entering the hotel management industry that has never been involved, to the general manager of Xikang Hotel, to creating China's first tea culture theme hotel, Hu Yun has taken a road covered with flowers and thorns. Essence

"I fell in love with here." Hu Yun said, because of love, she interpreted Ya'an's humanities, history and culture, slowly taste Ya'an tea culture, giant panda culture, and Sanya culture, and quickly integrate into Ya'an. The friends at home and abroad called her "Ya Nu".

The thousand -year -old history of Ya'an tea has given Hu Yun's career inspiration. In her opinion, if the hotel wants to have competitiveness, it must have a soul. This soul is the long -term tea culture of Ya'anyuan. Under the company's leadership, Hu Yun and the team created a characteristic cultural theme hotel with tea as the soul, incorporating tea culture into the hotel's entire service process system.

In the pursuit of perseverance, Hu Yun tasted the hardship of struggle and enjoyed the joy of success. When creativity and ideas become realistic, applause and glory rushed to her -in 2004, Hu Yunhe's team used the advantages of the historical status, cultural accumulation, unique resources, and product connotation of Ya Yunhe to successfully create China's first tea in China. Cultural theme hotel; "Tea language house" decorated with tea bricks won the first prize of national science and technology progress in 2005 and the second prize of national invention; incorporated more than 100 glass painting "Tea Language Gallery" to focus on showing the history of Ya'an tea culture and letting let For the first time, guests at home and abroad in Ya'an intuitively learned about Ya'an and its tea culture. Hu Yun has also been rated as an outstanding professional manager of China Hotel Industry, Top Ten Innovative Persons of Tourism Commodities in Sichuan Province, Yucheng District Science and Technology Innovation Talent, Advanced Personal Individual in the Third Tourism Development Conference, and Outstanding Entrepreneurship Women in Sichuan Province. Last year, she He also won the prominent contribution of rural tourism and cultural ability in Sichuan Province.

In order to transform Ya'an tea culture into the tea economy, Hu Yun worked hard on the extension. In creativity, she led the team to continuously develop, innovate, improve, and enrich her connotation, create a "tea rhyme" Tibetan tea series cultural and creative products, from pendant to ornaments, from tourist souvenirs to Tibetan tea daily necessities, from restaurants to tea rooms It is full of tea culture and healthy houses that lead the world's green and environmentally friendly trends, full of tea, exuding tea curtains, tea screens, tea pillows, Tibetan tea Chinese collapse products, and have developed more than 100 kinds of products. The "Featured Commodity" certificate and creation gold award issued by the Sichuan Provincial Tourism Association were rated as a fixed -point unit of 4A tourism products by the Sichuan Tourism Association.

In addition, with the main element of Yajang tea, the personality and characteristics of various types of tea are used to launch black tea pig hands, green tea crystal peaked, tea fragrant chicken, tea fragrant chicken feet, salted tea garden pigeon pigeons, egg collection tea crisps, etc. Special foods, expand the applicability of tea, and enhance the economic value of tea.

She poured in the promotion of Ya'an tea culture

Hu Yun (first from the right) fulfills the duties of the people's congress representatives and visits at the grassroots level

In the dilemma of "continuing operation or suspension of business", Hu Yun chose to continue to operate. She believes that the tea industry is still an important part of Ya'an's economic development. As a representative of the party members and the district people's congress, she cannot live up to the team who has struggled together for 22 years. Trust their organization and folks.

Hu Yun from the layman to the inside, from the inside to the expert, regarding the spread of Ya'an tea culture as a lifetime. She has also been elected as a member of the Standing Committee of the CPPCC of Yucheng District, a representative of the two -level party in the urban area, and a representative of the district people's congress. But no matter how her identity changes, she promotes Ya'an tea culture, and the original intention of brightening Ya'an tea business card has not changed.

In November 2019, as a member of the Sichuan Friendship Association's delegation, Hu Yun attended the establishment of the Sichuan Friendship Association in Penang, Malaysia, and gave a keynote speech on the "integration of tea culture and health tourism" to introduce the history of Jazu tea , Efficacy and the process of creating the first tea culture theme hotel in China, etc., won applause from Chinese and foreign guests. She also presented the rhyme and creative crafts of Yazang Tea and Hotel Tea to the guests of the horse, and signed an intention to cooperate with Mr. Zhuang Jiaming, vice chairman of the Penang Tea Art Association.

In August 2016, in order to participate in the promotion of national image brands of "Perception of China · Kazakhstan" in the intangible cultural heritage, Hu Yun integrated resources, integrated Ya'an's "Belt and Road" culture into the product, and made products with elements such as panda culture, tea culture and other elements It appeared in Kazakhstan, showing the unique charm of Yaxi Tibetan tea from the East, and set up a display point for Jazzha tea in Kazakhstan as permanent dissemination.

In October of the same year, Xikang Hotel received more than 20 court musicians from France, and co -organized the "China Tibetan Tea Love · French Music Week" event to hold a special concert of "Tibetan Tea and Red Wine Dialogue". In June 2017, Hu Yun was invited to participate in the "Belt and Road" China Tourism Delegation, went to Malaysia to negotiate, and signed an intent to cooperate with the development of tea and coffee with Malaysia Wanshui Changliu Co., Ltd. Exchanges on the integration of Tibetan tea culture into the Kangyang Cultural Project, integrate the elements of tea culture hotels on Marina Island, and share the charm of the profound tea culture in hotel services.

In addition, Hu Yun and his team went north to Beijing to Guangzhou to promote the nationwide of Yaxi Tibetan tea products, and went to Russia, Thailand, Kazakhstan and other countries to promote the Ya'an tea culture and Ya'an tea industry.

Hu Yun said that in the past 22 years, she only reunited with her family in the Spring Festival every year, and she was in a hurry every year. She said that in reality, it is often difficult to take care of both careers and families, especially those like her, but she does not regret it. "What is reluctant is that my family is a firm supporter I chose to focus on my career. The source of difficulties and courage to innovate. "

Today, the epidemic is still repeated, bringing a lot of trouble to the enterprise. In the dilemma of "continuing operation or suspension of business", Hu Yun chose to continue to operate. She believes that the tea industry is still an important part of Ya'an's economic development. As a representative of the party members and the district people's congress, she cannot live up to the team who has struggled together for 22 years. Trust their organization and folks. She wants to "polish the brand" to welcome the challenge, work together with the team, and continue to contribute to the development of Ya'an tea industry.

Hu Na Ya'an Daily All Media Reporter Peng Jialuan

Interviewee confidence

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