Hefei major promotion!Many supermarkets, subway stations, e -commerce, and high -speed service areas can be bought

good news! good news!

Come on big promotions!

June 25,

Hefei Mingyong special product big promotional activity

Officially launched!

There are currently more than 40 agricultural enterprises and

Bai Daheju, Fresh Legend, Legend of Fresh Fresh,

Operators such as postle agricultural products, rail groups and other operators,

In Hefei major merchants, high -speed service areas, high -speed service areas,

Metro bus stops, specialty neighborhoods, etc.

Establish a area, counters,

Let you buy a discount and quality

Hefei Mingyong special product,

Let's take a look together ~

More than 40 agricultural enterprises dock with operators

After close preparations, this time the city's famous agricultural agricultural products promotional activities, more than 40 agricultural enterprises and hundred major family portraits, fresh fresh legend, postleon agricultural product, rail group, bus group, Yida Expressway and other operators dock Through famous agricultural products entering supermarkets, high -speed speed, subway, bus establishment zones, counters and other scenarios and other scenarios, three -dimensional marketing, as in full swing.

Go to business

Hundreds of major family portraits arrange a special procurement team to docking the city's famous product enterprises to help screen fist products, and take the lead in launching famous Younongte at Hejiafu Gaoxin Store, Hong Kong Huidian, River Road Store, Swan Lake Store, Ma'anshan Road Store and other stores. The product "benchmark counters" are concentrated on the exhibition of agricultural special products of 20 local products in Hefei, and the market response is enthusiastic.

At present, the introduction of Hefei City's famous products has covered 86 Hefei stores in the Hefei area.

Entry high -speed service area

The "Hefei Famous Younong Special Products" sales zone is set up in the highway service area of ​​Hefei. More than 50 items can be placed in the area, and special agricultural products are organized to settle in high -speed service areas (convenience stores) nearby.

The construction of Xinqiao, Fengle high -speed service area and other areas will be completed. Recently, it will be expanded to Longmen Temple and Feidong Expressway Service Area in the Hefei area.

Enter the subway bus

Hefei Meimei Intelligent Technology Co., Ltd. puts in the "Hefei Agricultural High -quality Safety" agricultural special product sales counter on the subway site in accordance with the market -oriented operation.

In the Municipal Government Center, Swan Lake, West Qilitang, Library, Sanli, Baotang Park and other people with large subway stations, it will be launched in the counter. layout.

At the same time, the city also selected 15 representative Hefei famous agricultural product manufacturers to play public welfare videos and promotional pictures in bus electronic stop signs, buses, waiting halls and other places to enhance the popularity of famous Younong special products.

Featured neighborhood

The "Hefei City Famous Nong Special Product Museum" was added in the Hefei Pavilion of Luzhou Fangfang, Jiuhua Mountain, and exceeded more than 30 local enterprises, with thousands of varieties. The resource advantages of cultural districts are encouraged to organize various types of new products, product promotion and other activities in enterprises.

E -commerce platform

Establish a special specialty agricultural special product hall for Chinese specialty products • Hefei. At present, the layout and scene layout have been completed, and teams such as warehousing logistics, product distribution have been established. Recently, the Hefei Pavilion will be officially put into online operation.

Give full play to the "Hefei Lobster" industry advantage and sign a strategic cooperation agreement with Pinduoduo. It has registered more than 30 stores in Pinduang to focus on creating an online "Hefei Lobster Street" to expand the brand's influence.

Inheritance and innovation overall planning

Vigorously implement the construction of agricultural product brands and the improvement of agricultural product quality brands. In recent years, Hefei Agricultural Herbs have blossomed.

The city has 20 well -known trademarks in agricultural China, such as Qiaqia, Yanzhifang, Chao Sanzhen, Wang Renhe and other agricultural categories, and has exceeded 16,000 registered trademarks. 12 special agricultural products such as Changfeng Strawberry, Hefei Lobster, Baiyunchunji, etc. have been registered with the geographical indication of the agricultural products of the Agricultural and Rural Ministry.

Qiaqia food products. (Source: Qiaqia Food Official Website)

Yan Zhifang product. (Picture source: official WeChat company)

In addition, 10 types of special agricultural products such as Feixi old hens, Xiatang sesame cakes, Sanhe rice wine, etc. were selected as the Geographical Mark Products and Trademark Protection List of the State Administration of Market Supervision and Management, 218 green foods in the city, 145 organic agricultural products, Changfeng strawberry, Hefei lobster and other 5 The land is identified as the advantageous area of ​​Anhui characteristic agricultural products.

Next, the city will be promoted by the exhibition and exhibitions, the online and offline rollover, inheritance, and innovation overall planning, so that the sales of Hefei famous Younong special products will be sold on fire.

"While we will pay attention to the display and exhibitions in the zones and counters, we will continue to expand the exhibition area, rich activities, optimize foods such as commercial streets, commercial streets, subway bus stations, and high -speed service areas. Types and convenient citizens to purchase, promoting significantly increased sales, "said the relevant person in charge of the Municipal Agricultural and Rural Bureau.

In Changfeng County Strawberry Town, workers are allocating boutique strawberries that are about to be transported. All media reporter Su Ling

At the same time, our city will continue to build a platform for agricultural enterprises to operate with operators and e -commerce, providing more local names Younong special products, and accelerate the full and online and offline spread.

In addition, relevant departments in our city will connect with the original traditional foods of the old -fashioned names of Hefei, such as Liu Hongsheng, Luzhou roast duck shop, Xiatang collecting sesame cake, to further expand "landmark food"; Sweet and other foods with new types of foods, develop special foods that adapt to different scenarios, and enter online and offline big promotion platform sales.

Text | Han Jing All Media Reporter Huaxinhong Picture | Information Map

Edit | All media editor Wu Qingpei Dong Yuankang

Produced | "Lakeside Point" Rong Media Studio

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