Weilai stated that it was accused of cold blood, and "replenished the pot" overnight

Weilai tested the vehicle to fall, and once again pushed the brand to the cusp of public opinion. Due to the controversy of the relevant words when Weilai issued an accident, the official resaing on the same day.

Test car accidental fall

Official description was accused of "cold blood"

On June 23, Weilai officially released the news that: At about 17:20 on June 22, a Weilai test vehicle fell from the third floor of the parking building of Shanghai Innovation Port, causing two digital cockpit testers to be killed, of which one of them was killed, of which one of them was killed. Name of company colleagues, another partner and employee. We were very distressed about this accident and expressed deep condolences to colleagues and partners who were killed. The company has set up a special group to help family members handle the aftermath. After the accident, the company collaborated with the public security department to launch the investigation and analysis procedures for the cause of the accident. Based on the analysis of the scene, it can be preliminarily confirmed that this is an accident, which has nothing to do with the vehicle itself.

Weilai issued a explanation of the explanation.

After Weilai explained the incident, it caused controversy because of his statement that "it has nothing to do with the vehicle itself". Some netizens believe that the results of the investigation are not doubtful at so quickly, and some netizens accused the officials of the official response to the "too cold" response of the vehicle relationship at the first time.

In this regard, Weilai Guanwei deleted this statement, and re -issued a statement at 21:02 on June 23 saying, "At about 17:20 on June 22, a Weilai test vehicle stopped from Shanghai Innovation Port from Shanghai Innovation Port. The third floor of the building fell, causing two digital cockpit testers to be killed, one of which was a company colleague, and the other was a partner and employee. After the accident, the company collaborated with the public security department to launch the investigation and analysis procedures for the cause of the accident. The analysis of the scene can be preliminarily confirmed that this is an accident (caused by non -vehicle reasons) accidents. We are very distressed to this accident and expressed deep condolences to the colleagues and partners of the victims. Treatment of aftermath. "

Weilai re -issued the explanation.

ET7's calamity caused by autonomous driving?

Afterwards, Weilai Automobile confirmed to relevant media that the accidental fall model was ET7.

It is understood that the Weilai ET7 first appeared in the "NIO Day" Weilai brand day event on January 9, 2021. As the first car product of Weilai, the car has been delivered in March this year, and the price before subsidy is 448,000 to 526,000 yuan. According to official data, ET7 is equipped with NIO Autonomous Driving, which is based on Nio Aquila Uto Senior System and NIO Adam Weilai Supercomputing Platform. The reason for the rare vehicle accidental accidents has attracted much attention and has different opinions.

Weilai customer service said that the accident did not rule out the situation of improper operation, and the current situation is being investigated. There are also internal staff of Weilai Automotive dealers that the accident may be hung upside down into a forward gear. According to netizens, the driver hung down the throttle accelerated when the incident caused the vehicle to open the guardrail and fell directly from the parking building. Some people in the industry speculate that the car may be accidentally in the related test of automatic parking projects. As of press time, there was no authoritative statement for the reason for the accident.

According to the ranking of new vehicles in May, Weilai Automobile's sales in May were 7024 units, and the cumulative sales volume from January to May was 37,866 units, ranking fifth. In terms of sales, Weilai has gradually surpassed competitors from competitors.

After the empty window period of last year, Weilai Automobile will be densely put on new cars this year. Among them, the Weilai ET7 is opened.

Li Bin, the founder and chairman of Weilai Automobile, once introduced at the financial report conference call that Weilai added a new high in May, especially the ET7 orders performed strongly. It is understood that ET7 delivered a total of 1707 units in May, and some netizens even exclaimed that the car was sold when it started. At present, several of Weilai models mainly focus on the consumer market of more than 300,000 yuan. This time, the vehicle falling incident will not know whether it will affect its sales. However, some people in the industry have pointed out that from the official response of the accident, even if the incident is "repaired" afterwards, I am afraid that it will still have a certain impact on its brand image.

Source: Southern Metropolis Daily (NDDAIIY), N video reports

Editor in charge: Yang Yang

Supervisor: Mu so strong

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