The style of the Grand Canal Wenmai

One river north and south, thousands of years of ancient and modern. The earliest and most mileage Grand Canal in the world played an important role in the development of Chinese social history. At the end of April this year, after 14 days of concentrated hydration, the Beijing -Hangzhou section of the Grand Canal achieved the first full -time water throughout the end of the century, marking this ancient canal with a history of more than 2,500 years and nearly 1,800 kilometers in length, ushered in the recovery of the century.

Give full play to the role of the Grand Canal cultural bond

The excavation of the Canal can be traced back to the Spring and Autumn Period of the 5th century BC, and it has developed and evolved after more than 2,000 years. The Grand Canal connects important water systems such as the Yellow River, Huaihe River, and the Yangtze River, which has a important role in the flow of personnel flow and cargo trade in the north and south regions in history.

The country attaches great importance to the protection of the Grand Canal. In August 2021, the Leading Group for the Construction of the National Cultural Park issued the "Protection Plan for the Construction of the National Cultural Park of the Grand Canal", which proposed to explain the cultural value of the Grand Canal, vigorously promote the spirit of the Grand Canal era, increase control and protection, and focus on the Grand Canal The construction of the National Cultural Park has become a beautiful business card that promotes the image of China in the new era, shows Chinese civilization, and shows cultural self -confidence. Scholars believe that the construction of the Grand Canal National Cultural Park should be used as an important opportunity to protect the cultural heritage of this "live" of China, and to continuously promote the high -quality development of the Grand Canal cultural industry.

Duan Yong, deputy secretary of the party committee of Shanghai University, said that in order to better promote the construction of the Grand Canal National Cultural Park, it is urgent to play the actual use function of the Grand Canal and spread the Grand Canal Culture in the process of use. At the same time, we must make full use of cultural communication channels such as news media, literature and art, film and television, and museum exhibitions to innovate the Grand Canal culture.

The National Cultural Park of the Grand Canal includes three parts: the Beijing -Hangzhou Grand Canal, the Sui and Tang Grand Canal, and the East Zhejiang Canal. Since the 1970s, due to the insufficient supply of water, the Grand Canal north of the Yellow River has declined, the river channel has gradually shrunk, the coastline has continued to degenerate, and the water is broken. With the development of economic and social progress, people have put forward new requirements for the construction of the channel. As a world -class canal, the Beijing -Hangzhou Grand Canal has realized the common desire of the whole board to become the descendants of Huaxia. The entire Ligong River throughout the line indicates that the canal will continue to take on the important role of water supply, transportation and shipping after governance, and become a veritable "golden water channel".

Water traffic throughout the Beijing -Hangzhou Grand Canal is an important practice of helping the modernization of socialism with Chinese characteristics, especially the construction of ecological civilization. He Yunzheng, director of the Institute of Culture and Archaeological Branch of Nanjing University Culture and Natural Heritage and Dean of the Cultural Expo Archaeological Branch of the Grand Canal Culture Belt Construction Research Institute, said that the water throughout the Beijing -Hangzhou Grand Canal is an important achievement of the construction of the Grand Canal Cultural Belt and the National Cultural Park of the Grand Canal. The typical symbol of the Grand Canal Cultural Revival is also an important measure for the integration of cultural tourism in the Grand Canal. It has become a vivid case for the construction of the Grand Canal National Cultural Park and promoting the construction of ecological civilization.

The entire line of water throughout the Beijing -Hangzhou Grand Canal is an important phased result of the construction of the National Cultural Park of the Grand Canal, and has important social value, cultural value, economic value, and practical significance. It is necessary to comprehensively play the role of the Beijing -Hangzhou Grand Canal to promote sustainable development of economic and social achievements. Lu Zhou, director of the National Heritage Center of Tsinghua University, proposed that the Beijing -Hangzhou Grand Canal, as the artificial water system that communicates the north and south of China, promoted the cultural exchanges between different regions, especially the north and the south, and left a lot of reflection of China's water conservancy traffic technology level along the canal, and and the level Cultural relics with important historical and scientific values ​​have also left many historical and cultural relics and intangible cultural heritage that reflect the characteristics of cultural integration and the development characteristics of cultural regions. At present, there is a fragmented status in the protection of the Canal Heritage in my country, and the unified system has not yet been formed, and the construction of the Grand Canal National Cultural Park is an important opportunity to reverse this situation.

Cultural charm of activation of the Grand Canal relic

The digital development, utilization and dissemination of traditional cultural resources cannot be separated from the continuous stimulation of digital capacity. Bao Guoqiang, a professor at the School of Journalism and Communication of Shanghai University, proposed that it should innovate the digital model of the living and activation of intangible cultural heritage in the Grand Canal to enhance the international communication capabilities of the Grand Canal Culture; deepen the depth of the Grand Canal Culture and Cultural Tourism Industry Relying on the Digital Technology Integration to stimulate the digital capacity of the development and utilization of the Grand Canal. At the same time, in the process of promoting the digital use of the traditional cultural resources of the Grand Canal, it is necessary to avoid the connotation of the traditional cultural resources of the Grand Canal due to excessive use of digital technology, and to be alert to the risks of commercialization and entertainment.

To build the National Cultural Park of the Grand Canal, we must not only pay attention to historical relics such as the ancient city of the ancient city, but also the activation and utilization of traditional culture. Dai Xuefeng, director of the Tourism and Leisure Research Office of the Chinese Academy of Social Sciences, believes that we must pay attention to the objects of the activation and utilization of traditional culture, clarify which traditional culture needs to be activated, and which traditional culture is suitable for activation. At the same time, the activation and utilization of traditional culture should be combined with the needs of modern people to establish a contact mechanism between different regions, different departments, and different groups. In addition, the activation and utilization of traditional culture is not only a simple historical reproduction of traditional culture, but to spread them to allow more audiences to contact these traditional culture.

The core of the construction of the Grand Canal National Cultural Park is cultural communication and inheritance. The increasingly developing digital technology has provided a rich path for the realization of this core goal. Wang Yu, deputy director of the National Communication and Innovation Research Center of Communication University of China, proposed that new technologies such as the Internet and big data provide the foundation and possibility for the digital presentation of the Grand Canal culture. With digital technology, we can more vividly reproduce the historical and culture of the Grand Canal, let people feel the charm of the Grand Canal culture more comprehensive and profound, and improve the infectious and influence of the traditional culture of the Grand Canal. The use of digital innovation and communication methods can transform the static display of the Grand Canal National Cultural Park into a dynamic display, so that it has a traditional retro and fashion modern style. Xue Ke, deputy dean of the School of Cultural and Creative College of Shanghai Jiaotong University, suggested that it can create a cultural industry chain of the Grand Canal National Cultural Park, strengthen overall planning, and form a sustainable development operation model.

Promote the sustainable development of the Grand Canal Cultural Industry

A few days ago, the "Hangzhou Grand Canal Cultural Protection and Inheritance Utilization and National Cultural Park Construction Plan" issued by Hangzhou proposed that it will take the Hangzhou section of the Grand Canal as the axis to strive to create the classic park of the National Canal National Cultural Park, which will become the high -quality development of Zhejiang. Build a cultural and ecological practice template for the common wealth demonstration zone.

Liu Jiaming, a researcher at the Institute of Geographical Sciences and Resources of the Chinese Academy of Sciences, believes that it should have a focus on the construction of the Grand Canal National Cultural Park, and choose a representative and advantageous region as a key development zone to form a demonstration effect. At the same time, to avoid the disadvantages of homogeneous imitation and mechanized to the construction experience in other regions during the construction process, integrate local culture in various regions into the Grand Canal National Cultural Park, form a sign of differentiation, and create the Grand Canal National Cultural Park into it. Trinity of sightseeing, leisure, and vacation.

At present, the construction of the National Cultural Park of the Grand Canal is still in the early stage. Theoretical research lags behind practice development. The characteristics of unbalanced regional development are obvious. Local practice urgently require professional guidance; the social awareness is low, and the cultural governance model has not yet been established. The level of public management needs to be improved. Wu Chengzhong, a professor at the School of Government Management and Director of the State Cultural Tourism Research Base of the University of Foreign Economics and Trade, proposed that building the National Cultural Park of the Grand Canal will help protect national key heritage, develop cultural tourism and leisure industries, cultivate national awareness, protect public cultural services and citizens Cultural and leisure rights to promote the development of the cultural industry. We need to explore the scientific development path of the Grand Canal National Cultural Park and establish a national standard and scientific review system for national cultural parks.

We must continue to explore the path of cultural heritage protection in the construction of the Grand Canal National Cultural Park. Zhao Yun, director of the China World Cultural Heritage Center of the China Cultural Heritage Research Institute, proposed that the construction of the Grand Canal National Cultural Park is an important practice that integrates the concept of sustainable development concept and cultural heritage protection. Improve the value cognition and cultural cognition of the core cultural heritage in the Grand Canal National Cultural Park, and do a good job in the management, protection, and display of the main body of the park planning and construction. At the same time, it is also necessary to realize the reasonable operation based on the protection and inheritance and utilization in the Grand Canal National Cultural Park area.

The Millennium Grand Canal has the beauty of ancient and modern. She not only tells history, but also for the future. The construction of the Grand Canal National Cultural Park will help better integrate cultural relics and cultural resources. Through park management and operation, it will achieve important functions such as protecting and inheritance, cultural education, public services, tourism, leisure and entertainment, and scientific research. Public cultural carriers with specific open spaces promote the integration and development of cultural tourism, create an important logo of Chinese culture, and highlight the long -lasting influence and strong sense of Chinese excellent traditional culture to the world.

Source: China Social Science Network-Journal of Social Sciences of China

Author: Cha Jianguo Chen Lian

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