See the content first!The first live broadcast e -commerce industry conference in the country is about to be held

On June 22, the press conference of the first China Live E -commerce Industry Conference was held in Xiamen, announcing that the first national large -scale event in the field of live broadcasting in the field of live broadcasting in my country was officially launched. The theme of this conference is hosted by the China Electronics Chamber of Commerce, with the theme of "regulating innovation and promoting consumption expansion and quality". It is scheduled to be held in Xiamen on December 22-24, 2022.

It is understood that this conference will summarize the successful experience and model of the development of live broadcasting e -commerce in my country, focus on displaying the results of innovation and development, and create a dual -integration and supply -demand connection platform for promoting the upstream and downstream industrial chain of the live broadcast e -commerce. Policies, standards, and standardized authoritative information release platforms, live e -commerce companies lead the fashion value consumption platform, and guide the standardized orderly and orderly upgraded development vane platform for the guidance of live e -commerce. In addition, the standardized and healthy development of the live broadcast e -commerce industry in my country, providing strong support for stabilizing the economy, expanding domestic demand, and promoting consumption, and providing new momentum and new engines for my country's economic quality upgrade and digital development, and help rural revitalization.

During the conference, the "China Live Broadcasting E -commerce Industry Summit Forum", "China Live E -commerce Innovation Development and Selection Expo" (Direct Expo), "China Internet Marketing Gold C Prize Contest" (China Gold C Prize Contest) , And "Live Selected Product Supply and demand cooperation and cooperation", "Hundreds of county heads live broadcast to help rural rejuvenation", "non -heritage tourism live broadcast innovation development", "live e -commerce company leads fashion value consumption", "strengthening new consumption -live broadcast e -commerce party parties Media interviews and reports such as "and" Rhymes of the National Wind-Fashion Ceremony ".

In addition, the authorities will be authorized to release the "China Live E -commerce Industry Development (Annual) Report", "China Live E -commerce Integrity Operation Xiamen Declaration", "China Internet Marketing Occupation Standard Blue Book", "China Live E -commerce Industrial Park/Base/Base Construction Standards "to create the first domestic collection of" meetings, exhibitions, competitions, live broadcasts, selection cooperation docking, online fission promotion, national policy interpretation, industry standards and regulatory authority release "eight -in -one live e -commerce industry events.

---- There are many highlights -----

High specifications, big scenes

More than 100 theme meetings, forums

The summit of the conference will invite relevant persons in charge of the state authorities to develop the heads of the city in charge, the person in charge of the live broadcast base, the park of the park, the authoritative research expert, the executive of the live broadcast platform/MCN institution The anchor and more than 5,000 live -broadcasting business elites and big coffees. During this, more than 100 theme meeting forums are expected to be held to discuss the new ideas, new models, and new paths of the development of the live e -commerce industry.

The scale of 150,000 square meters of "Direct Expo" exhibitions will focus on showing the results of the innovation and development of the live broadcast of the live broadcasting e -commerce in my country, high -quality supply chain products, live broadcast platforms/MCN institutional brand image, advanced service side technology, as well as helping the country's rural revitalization and empowerment The digital development of non -heritage travel.

Invite more than 100 core industrial consumer goods core production areas, more than 100 rural revitalization demonstration counties, agricultural products from villages to enter the city pilot county, characteristic agricultural product production areas, and more than 100 non -heritage demonstration bases, cultural and creative, Gongmei digital transformation and upgrading and development representative representative representative representative representative representative representative representative representative representative representatives The person in charge of the city's supervisor, concentrated on the live broadcast display to promote local specialty products, help enterprises relieve difficulties, expand the online market, and respond to the impact and influence of the new crown epidemic.

In addition, the conference pioneered the "White+Black" linkage exhibition mode in China. With the characteristics of the "China Direct Expo", the "China Direct Expo" has the characteristics of the high view rate of live e -commerce to innovate the night exhibition, and the exhibition, online and offline in -depth integration and promotion during the day and night. Extension and extension display promotion time and space duration, creating greater business value for enterprises, and providing a new exhibition experience.

Professional strong and heavy war

Thousands of e -commerce anchors are gaming in the same scene

The conference will host the "China Gold C Prize Contest", which is the first national gold medal competition in China. It aims to create a professional skill and comprehensive strength national display stage for my country's Internet marketers to excavate and cultivate Internet marketing positive energy anchors Establish a model of online marketing occupation, drive the professional skills level, comprehensive capabilities and overall quality of Internet marketing personnel, and provide talent support for the orderly and rapid development of the live e -commerce industry.

During the event, tens of thousands of e -commerce anchors will be organized to participate, and through answering, actual competitions, comprehensive vegetarian competitions, online and offline combination, comprehensively evaluate the professional knowledge and skills of the contestants' Internet marketing, set up Guanya Season, the top ten, and the top ten, and The number of vertical quality champions, individual single items, and the number of people in the election will reach 100,000, and the 10,000 people will participate in the major awards for the competition.

Facing national consumer goods, agricultural products, non -heritage -in -the -art and cultural innovation enterprises, collect free selection of competition supplies, including clothing and clothing, shoe boots, daily chemical beauty, food and beverages, home gifts, consumer electronics, sports fitness, jewelry, mother -in -law, mother Infant supplies, agricultural and sideline products, and non -heritage and artistic and creative products. The selected products will be directly sold by tens of thousands of participating anchors. The entire network will accurately fission to promote the brand image, creating a real product explosion sales and online market expansion opportunities for enterprises.

At the same time, the Grand Cward Grand Awards Ceremony will be held, inviting government units, authoritative experts, heads of corporate, and live broadcast institutions to awarded trophy, certificates and bonuses to winners.

Public welfare, comprehensive

Special launch of four major free services

This conference sets the threshold for participation, preferably the participation of high -quality domestic products, tide products and cost -effective product companies, dual -line substantial deep innovation integration, offline display, communication and cooperation negotiation, online sales and interactive fission promotion, and special launch four four four four four. Big free service. Enterprise registration can show its products for a long time at the China Live E -commerce Industry Supply Chain Center for free, for the 80,000 e -commerce anchors of Singing, and radiating for the sales of live broadcasts and sales of millions of e -commerce anchors in Beijing -Tianjin -Hebei. Free to 100,000+e -commerce anchors throughout the meson promotion promotion product and brand; selected for the China Gold C Prize competition company, gift booth free participation and exhibition, participating anchors visited enterprise booth live broadcasts, interacting with corporate executives, driving, driving, driving, driving, driving, driving, driving, driving to drive, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, driving, drive Product full network hot sale and brand promotion; freely participate in more than 100 live broadcast selection docking meetings, and negotiate live broadcasts and goods with more than 5,000 MCN institutions, tens of thousands of live online celebrities and goods.

In addition, it will be the first domestic event for large -scale procurement of participating enterprises. In order to help the implementation of rural revitalization strategies, the organizing committee of the conference will directly purchase products with a total value of 200 million yuan in agricultural enterprises. Participating anchors will be distributed to consumer fans for free, helping to sell online channels for agricultural products with actual actions, help farmers increase their income and become rich, and help the agricultural industry to be better and stronger.

This conference will continue to pay attention to the dynamics of the conference through matrix types such as newspapers, networks, new media platforms, and short video platforms. Another 100,000 e -commerce anchor topic sharing will drive nearly 500 million consumer fans to pay attention to interaction.

Source: Bingcheng+Client

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