The growth rate of the research and development cost of listed game enterprises exceeds 30% Perfect World Technology accumulation has become the first -mover advantage

A few days ago, Gamma Data released the "Competitiveness Report of the 2022 Listed Game Enterprise" (hereinafter referred to as the "Report"). The report shows that in recent years, the development investment in Chinese game companies has gradually increased. One of the elements. The competitive TOP15 listed game company rated by the Report has continued to increase R & D investment without exception. Among them, the R & D expenses in the world's half year increased by 24.95%year -on -year to 842 million yuan, and the advantages of technology and R & D have continued to highlight.

R & D expenses have increased by more than 30%of the game companies.

Today, Chinese game companies are shifting from traffic thinking to product thinking, and gradually enter the road of diversified innovation and quality and sustainable development. Under the influence of this idea, game companies' investment in technology research and development has begun to increase. The "Report" shows that in 2021, the research and development costs of major listed game companies reached 30%.

Under the investment in high research and development, Chinese game companies have stricter research and development requirements on art and gameplay. Compared with the previous investment in more resources to polish new products, self -developed product competitiveness has continued to improve. Data show that 65%of the newly listed game companies are developed from self -research. Moreover, the proportion of users with early R & D investment, such as the proportion of users with innovative power and product quality of the enterprise increased by 10 % compared to two years ago. Not only that, increasing research and development and improving product quality has also become an important means for Chinese game companies to create revenue from overseas markets. The "Report" also shows that, driven by head products, Chinese self -developed products have entered the list of more than 10 products on the 95%national head list.

It can be seen that R & D investment acts on the quality of the product, and is showing a strong promotion role in the aspects of strengthening the attraction of new products and extending the life cycle of existing products. Under the influence of the concept of the king, the research and development investment of Chinese game companies will continue to increase. It is expected that more products and enterprises will realize the fine development of the game in the future.

The self -developed income exceeds 90%of the company's perfect world technical research advantages highlights

Among the many mainstream listed game companies, the R & D investment of Perfect World has been at a high level in the industry. From 2019 to 2021, the R & D expenses of the Perfect World were 1.504 billion yuan, 1.589 billion yuan, and 2.211 billion yuan, respectively, ranking first among A -share listed companies. The R & D expenses in the past three years were 18.71%, 15.54%, and 25.96%, respectively, which has always maintained a high growth rate. The latest financial report shows that the R & D expenses in the world in the world increased by 24.95%year -on -year to 842 million yuan.

The "Report" also disclosed: Perfect World has obtained more than 1 billion yuan of flowing water in the first half of 2022. In this regard, the "Report" believes that continuous R & D investment, continuous improvement of employees' scale, and in -depth layout of AI and other technologies acts on product quality improvement. This is the main reason why the perfect world has achieved the above results.

In fact, the Perfect World has always had its own unique advantages in the field of R & D. The perfect world is rare in China. At the same time, it has game developers with end games, mobile games, console games, VR games, and cloud game research and development capabilities. There are many accumulation in core technologies such as engine development, business engine applications, 3D modeling and rendering. Recently, it has continued to increase technology investment and promote technology applications.

In terms of engine technology, Perfect World has a unique first -mover advantage in 3D engines. In the end of the game, the perfect world independently develops Angelica 3D engine, and has launched works such as "Perfect World", "Xianxian" and "Wulin Wai Zhuan" based on this; The ERA engine technology independently developed by the Perfect World has filled the gaps developed by my country in the field of the next -generation 5G cloud game 3D engine. At present, the perfect world supports Angelica 3D engine, CUBE2.5D engine, and the three major independent R & D engine platforms. This technical advantage of this engine platform has increased the output rate of Perfect World Games, and the technical level of product development using commercial engines has also improved; Perfect World has developed "Fantasy New Xianxian" through UNITY 3D and developed "Fantasy Tower" through UE4. Waiting for products, they have good performance in the global market.

On the basis of engine technical advantages, Perfect World is still increasing the research and development of cutting -edge technology such as 5G, artificial intelligence (AI), virtual reality (VR), augmented reality (AR), and hybrid reality (MR), and On this basis, develop and introduce 5G, AR facial recognition, folding screen, AR human bone identification technology, and integrate related technologies into games, e -sports and other products, to create a variety of audiovisual impacts, strong interaction, and interaction for users Sexual and personalized high -quality products. For example, the Perfect World is actively developing virtual digital people to create a new e -sports scene and experience; the new product "Fantasy New Xianxian" mobile game has reached cooperation with Dolby Laboratory to integrate the Dolby Panorama experience in the game, becoming the world's first RPG mobile game equipped with Dolby panorama. In the future, AI technology will also be introduced to use artificial intelligence collection and analysis server data to automatically generate new forces and NPCs to provide users with a real and natural interactive experience.

The "Report" also specifically pointed out: "Perfect world layout in the field of the universe, for many years of industry accumulation or bringing forward advantages."

In fact, in terms of early layout, the perfect world has formulated a phase of expansion plan, and tests water in the game products with the elements of the Yuan cosmic, such as opening world products and MMO products. In addition, enterprises have produced results in the related fields of metada universe such as virtual digital people and blockchain, and gradually increase the depth of layout. With the continuous improvement of the layout of the inside and outside of the game, the perfect world is expected to continue to achieve deeper accumulation of the Yuan universe, and then in a more magnificent world in the future, realizing the infinite extension of the game experience. Regarding the continuous increase of R & D investment in game companies, some experts in the industry stated: "The accumulation of technology will not only help fine research and development, but also help game companies to avoid certain uncertainty."

In the past two years, the supervision of the game market has been strengthened, and the impact of the epidemic has occurred. There have been many uncertain factors such as the disappearance of user dividends and a weak market market. High and generally have a long life cycle, which can effectively avoid the above uncertainty. For example, the Perfect World, the "Report" has a number of data showing: Perfect World 2022 In the first half of the year, the net profit, game income, and net profit of the game are growing, and even the number of products and income of the mid -to -long line operating products exceeded 90%. In the first half of 2022, when the performance of many enterprises was declined, the perfect world could increase significantly. The core reason was that its continuous accumulation in R & D technology produced excellent long -tail effects.

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