All aspects of the new image of Shanxi Cultural Tourism as the new image -the 8th Provincial Travel Development Conference and the 33rd Guangong Cultural Travel Festival review

Author:Shanxi Economic Daily Time:2022.09.27

In the hometown of Guan Gong in September, the autumn was cool and the scent of dan Gui was fragrant. On the morning of the 21st, the 8th Tourism Development Conference of Shanxi Province and the 33rd Guangong Cultural Tourism Festival (hereinafter referred to as the conference) opened in Yuncheng. During the conference, this historic city was filled with festive atmospheres, and guests gathered together to celebrate the event.

The theme of the conference was "Meeting Guan Gong's hometown, the integration of the Wenjiawen", and the citizens were enthusiastic and actively participated. The guests from all walks of life praised the "Shanxi Scenery". In particular, the unique charm of the rich Yellow River culture, Guangong culture and Yanchi culture in Yuncheng has become a hot spot for various circles.

Conference series

Let Guan Gong's hometown double the charm

On the morning of September 21st, as an important supporting event of the conference, the main construction of the main construction of the cultural tourism and maintenance market in Shanxi Province was unveiled. The exhibition brings the audience a unique viewing experience to the audience with the "on -site tour+format observation+interactive experience". Various cultural tourism consumption scenarios have attracted the attention of many audiences, and comprehensively demonstrated the main practices and achievements of our province's main practices and achievements to promote the main body of the cultural tourism market;

As the highlight of this conference, on the evening of September 21, the opening party with the theme of "Meeting Guan Gong's Hometown and Fradeless Cultural Travel". Through stage means, combined with light shows, flying curtains, video programs, etc., presents a visual feast of the audience with unique and distinctive design, novel and unique stage artistic conception, diverse artistic expression, and crossing ancient and modern. Charm;

On the afternoon of September 23, as one of the important contents of the conference, hundreds of RVs across the country were held along the yellow self -driving camping promotion activities. Hundreds of RVs from all over the country gathered, and went to many scenic spots along the Yellow River and other scenic spots along the Yellow River scenic spots and publicity to the Yellow River, which helped enhance the popularity and reputation of the Yellow River brand in our province;

On September 23, the painting and calligraphy exhibition of "Guan Gong Culture and the Chinese Community Community Community" on both sides of the Taiwan Strait was launched. While more than 200 selected works promoted the loyalty culture of Guan Gong, they further strengthened the awareness of the Chinese nation community;

Native

Relying on the multi -level and multi -form series of activities, Guan Gong's hometown has doubled, attracting more and more tourists from all parties. Several guests participating in the conference said that the content of the conference was more abundant, the theme was more prominent, and the style was more novel, which showed the heavy cultural heritage of Shanxi.

Take the meeting as an opportunity

Comprehensively enhance the image of Yuncheng tourism

The world's first Wudi Temple Xiezhou Guandi Temple, Oriental mural art treasure house Ruicheng Yongle Palace, China ’s four major historical and cultural buildings, Tuquan Building," West Chamber "love story, the place where the temple occurred ... the deep cultural heritage was derived from the rich cultural heritage Travel Resources. Yuncheng can be described as humanistic landscapes, and there are endless natural scenery. "Here, our family worshiped the Guandi Temple, and eaten to understand the characteristic food of the state -like food lamb bubbles. It was really a lot of this trip to watch the Guangong story scene." On the morning of September 21, the reporter was In the normal streets of Changping Village, Ms. Guan, a tourist in Shaanxi who came here, praised the rich tourism attitude of Yuncheng. The promotional words such as "Guan Gong's Hometown '" Jin "are good luck" and "Guan Gong's Hometown, City of Good Luck", which impressed her.

"The history of the history of Shun Geng, Yu Jianlongmen, and Houzhong all originated from Yuncheng. Shanxi cultural tourism resources from south to north, from west to east, each with different characteristics. A good place with rich tourism resources. "A guest from the Henan Cultural Tour Hall said deeply:" Shanxi is worthy of promoting construction and promoting tourism to promote the high -quality development of the cultural tourism industry. "

In order to enable the participating representatives to understand the rich cultural and tourism resources of Yuncheng, and experience the highlights, achievements and development results of Yuncheng's cultural tourism development, the conference also specially organized the participating representatives to participate in the Guan Gongdao Scenic Area Experience Tour, Night Tour of Night Tour, etc., along The three lines of Hedong Historical and Cultural Tour, Yellow River farming culture tour, and Huaxia Civilization Root -finding Tour for observation experience.

Wang Aiqin, director of the Provincial Department of Literary and Cultural Traveler, said that with the opportunity of this conference, our province should overall enhancement of the tourism image of Yuncheng and promote the recovery of cultural tourism in the province and high -quality development.

Multi -industry integration

Promote the high -quality development of Shanxi Cultural Tourism Industry

The reporter learned that in recent years, Yuncheng has used the Guan Gong's hometown of tourist scenic spots as a leading project for the integration and development of the cultural tourism industry in the city. Essence

At present, Yuncheng's development of cultural tourism resources is continuously increasing, and online celebrities such as ordinary streets, streets, space capsule holidays, and Hedong Celebrity Museum make the local cultural tourism industry present unprecedented vitality and charm.

Ren Guocai, a guest at the conference and vice president of Jingyu Donkey Mom Group, said: "The 5,000 -year -old civilization in China is in Shanxi, and Shanxi is a touch of China Museum that can be touched and close. Brand IP, tell the stories of Shanxi to work hard, and further show the charm of Shanxi in all directions and three -dimensional display. "He hopes to use the cooperation between the two parties to use the resource advantages of Jingyu donkeys to promote the integration of Shanxi cultural tourism and high -quality development Essence

"The work conference proposed that the cultural tourism industry is the focus of the transformation, deeply digging the culture of cultural relics, and the protection of cultural relics protection and the protection of cultural heritage, and promoting the exploration source of Chinese civilization; The three major brands have promoted the deep integration of cultural tourism. I praise Damei Shanxi! "Said Zheng Zhonglin, deputy general manager of Beijing Boya Fangli Investment Management Co., Ltd.

In addition, many participants said that Shanxi vigorously developed multi -industry integration products such as vacation, rural tourism, and research tourism, showing new features of cultural tourism and will attract more tourists to visit.

The Yellow River is mighty, too tough, and the Great Wall stretches. The holding of this conference pressed the "fast -forward keys" for the cultural tourism industry in our province, and made a new vitality ...

Li Meixia reporter Yang Yongsheng, chief reporter of Shanxi Economic Daily